Kostenlos im Probemonat
-
Building a StoryBrand
- Clarify Your Message So Customers Will Listen
- Gesprochen von: Donald Miller
- Spieldauer: 4 Std. und 56 Min.
- Ungekürztes Hörbuch
- Kategorien: Wirtschaft & Karriere, Marketing & Vertrieb
Der Titel konnte nicht zum Warenkorb hinzugefügt werden.
Der Titel konnte nicht zum Merkzettel hinzugefügt werden.
„Von Wunschzettel entfernen“ fehlgeschlagen.
„Podcast folgen“ fehlgeschlagen
„Podcast nicht mehr folgen“ fehlgeschlagen
Kostenlos im Probemonat
Für 23,95 € kaufen
Sie haben kein Standardzahlungsmittel hinterlegt
Es tut uns leid, das von Ihnen gewählte Produkt kann leider nicht mit dem gewählten Zahlungsmittel bestellt werden.

Bist du Amazon Prime-Mitglied?
Audible 60 Tage kostenlos testenInhaltsangabe
New York Times best-selling author Donald Miller uses the seven universal elements of powerful stories to teach listeners how to dramatically improve how they connect with customers and grow their businesses.
Donald Miller's StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides listeners with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services. Building a StoryBrand does this by teaching listeners the seven universal story points all humans respond to, the real reason customers make purchases, how to simplify a brand message so people understand it, and how to create the most effective messaging for websites, brochures, and social media.
Whether you are the marketing director of a multibillion-dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.
Hörer, die diesen Titel gekauft haben, kauften auch…
-
Marketing Made Simple
- A Step-by-Step StoryBrand Guide for Any Business
- Von: Donald Miller, Dr. J.J. Peterson
- Gesprochen von: Donald Miller, Dr. J.J. Peterson
- Spieldauer: 4 Std. und 19 Min.
- Ungekürztes
-
Gesamt
-
Sprecher
-
Geschichte
This guide from New York Times best-selling author Donald Miller is a must-have for any marketing professional or small business owner who wants grow their business. It will teach you how to create and implement a sales funnel that will increase traffic and drive sales.
-
This Is Marketing
- You Can't Be Seen Until You Learn to See
- Von: Seth Godin
- Gesprochen von: Seth Godin
- Spieldauer: 7 Std. und 2 Min.
- Ungekürztes
-
Gesamt
-
Sprecher
-
Geschichte
Now, for the first time, Seth Godin offers the core of his marketing wisdom in one compact, accessible, and timeless package. This Is Marketing shows you how to do work you're proud of, whether you're a tech start-up founder, a small-business owner, or part of a large corporation. Great marketers don't use consumers to solve their company's problem; they use marketing to solve other people's problems. Their tactics rely on empathy, connection, and emotional labor instead of attention-stealing ads. When done right, marketing seeks to make change in the world.
-
-
Hard to listen closely
- Von Patrick Michel Am hilfreichsten 15.07.2019
-
The 1-Page Marketing Plan
- Get New Customers, Make More Money, And Stand Out From The Crowd
- Von: Allan Dib
- Gesprochen von: Joel Richards
- Spieldauer: 6 Std. und 32 Min.
- Ungekürztes
-
Gesamt
-
Sprecher
-
Geschichte
Warning: Do not listen to this book if you hate money! To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn't get done. In The 1-Page Marketing Plan, serial entrepreneur and rebellious marketer Allan Dib reveals a marketing implementation breakthrough that makes creating a marketing plan simple and fast.
-
-
To much blah blah
- Von Thomas Am hilfreichsten 17.02.2021
-
Hero on a Mission
- A Path to a Meaningful Life
- Von: Donald Miller
- Gesprochen von: Donald Miller
- Spieldauer: 5 Std. und 20 Min.
- Ungekürztes
-
Gesamt
-
Sprecher
-
Geschichte
There are four characters in every story: the victim, the villain, the hero, and the guide. These four characters live inside us. If we play the victim, we’re doomed to fail. If we play the villain, we will not create genuine bonds. But if we play the hero or guide, our lives will flourish. The hard part is being self-aware enough to know which character we are playing. In this book, Donald will use his own experiences to help you recognize if the character you are currently surfacing is helping you experience a life of meaning.
-
Superfans
- The Easy Way to Stand Out, Grow Your Tribe, and Build a Successful Business
- Von: Pat Flynn
- Gesprochen von: Pat Flynn
- Spieldauer: 5 Std. und 2 Min.
- Ungekürztes
-
Gesamt
-
Sprecher
-
Geschichte
Customers, followers, subscribers. It's easy to just look at the numbers. How many likes? How many purchases? How many email subscribers? But as entrepreneurs, we have to remember that there are people behind all that data. People who are looking to us to be a leader, to give advice, and to care. In this dog-eat-dog world, these are the people who are looking for someone who they can trust and who they know have their best interests in mind.
-
-
Sehr hilfreich und wertvoll
- Von Esther Klassen Am hilfreichsten 21.07.2020
-
Business Made Simple
- 60 Days to Master Leadership, Sales, Marketing, Execution, Management, Personal Productivity and More
- Von: Donald Miller
- Gesprochen von: Donald Miller
- Spieldauer: 6 Std. und 55 Min.
- Ungekürztes
-
Gesamt
-
Sprecher
-
Geschichte
It’s hard to be successful without a clear understanding of how business works. These 60 daily entries from New York Times best-selling author Donald Miller focus on the tangible skills it takes to offer extreme value to your organization while building your company, your career, and your legacy.
-
-
The book tries to sell you more books
- Von Mario Andres Rueda Am hilfreichsten 08.02.2021
-
Marketing Made Simple
- A Step-by-Step StoryBrand Guide for Any Business
- Von: Donald Miller, Dr. J.J. Peterson
- Gesprochen von: Donald Miller, Dr. J.J. Peterson
- Spieldauer: 4 Std. und 19 Min.
- Ungekürztes
-
Gesamt
-
Sprecher
-
Geschichte
This guide from New York Times best-selling author Donald Miller is a must-have for any marketing professional or small business owner who wants grow their business. It will teach you how to create and implement a sales funnel that will increase traffic and drive sales.
-
This Is Marketing
- You Can't Be Seen Until You Learn to See
- Von: Seth Godin
- Gesprochen von: Seth Godin
- Spieldauer: 7 Std. und 2 Min.
- Ungekürztes
-
Gesamt
-
Sprecher
-
Geschichte
Now, for the first time, Seth Godin offers the core of his marketing wisdom in one compact, accessible, and timeless package. This Is Marketing shows you how to do work you're proud of, whether you're a tech start-up founder, a small-business owner, or part of a large corporation. Great marketers don't use consumers to solve their company's problem; they use marketing to solve other people's problems. Their tactics rely on empathy, connection, and emotional labor instead of attention-stealing ads. When done right, marketing seeks to make change in the world.
-
-
Hard to listen closely
- Von Patrick Michel Am hilfreichsten 15.07.2019
-
The 1-Page Marketing Plan
- Get New Customers, Make More Money, And Stand Out From The Crowd
- Von: Allan Dib
- Gesprochen von: Joel Richards
- Spieldauer: 6 Std. und 32 Min.
- Ungekürztes
-
Gesamt
-
Sprecher
-
Geschichte
Warning: Do not listen to this book if you hate money! To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn't get done. In The 1-Page Marketing Plan, serial entrepreneur and rebellious marketer Allan Dib reveals a marketing implementation breakthrough that makes creating a marketing plan simple and fast.
-
-
To much blah blah
- Von Thomas Am hilfreichsten 17.02.2021
-
Hero on a Mission
- A Path to a Meaningful Life
- Von: Donald Miller
- Gesprochen von: Donald Miller
- Spieldauer: 5 Std. und 20 Min.
- Ungekürztes
-
Gesamt
-
Sprecher
-
Geschichte
There are four characters in every story: the victim, the villain, the hero, and the guide. These four characters live inside us. If we play the victim, we’re doomed to fail. If we play the villain, we will not create genuine bonds. But if we play the hero or guide, our lives will flourish. The hard part is being self-aware enough to know which character we are playing. In this book, Donald will use his own experiences to help you recognize if the character you are currently surfacing is helping you experience a life of meaning.
-
Superfans
- The Easy Way to Stand Out, Grow Your Tribe, and Build a Successful Business
- Von: Pat Flynn
- Gesprochen von: Pat Flynn
- Spieldauer: 5 Std. und 2 Min.
- Ungekürztes
-
Gesamt
-
Sprecher
-
Geschichte
Customers, followers, subscribers. It's easy to just look at the numbers. How many likes? How many purchases? How many email subscribers? But as entrepreneurs, we have to remember that there are people behind all that data. People who are looking to us to be a leader, to give advice, and to care. In this dog-eat-dog world, these are the people who are looking for someone who they can trust and who they know have their best interests in mind.
-
-
Sehr hilfreich und wertvoll
- Von Esther Klassen Am hilfreichsten 21.07.2020
-
Business Made Simple
- 60 Days to Master Leadership, Sales, Marketing, Execution, Management, Personal Productivity and More
- Von: Donald Miller
- Gesprochen von: Donald Miller
- Spieldauer: 6 Std. und 55 Min.
- Ungekürztes
-
Gesamt
-
Sprecher
-
Geschichte
It’s hard to be successful without a clear understanding of how business works. These 60 daily entries from New York Times best-selling author Donald Miller focus on the tangible skills it takes to offer extreme value to your organization while building your company, your career, and your legacy.
-
-
The book tries to sell you more books
- Von Mario Andres Rueda Am hilfreichsten 08.02.2021
-
$100M Offers
- How to Make Offers So Good People Feel Stupid Saying No
- Von: Alex Hormozi
- Gesprochen von: Alexander Hormozi
- Spieldauer: 3 Std. und 48 Min.
- Ungekürztes
-
Gesamt
-
Sprecher
-
Geschichte
The methods contained within this book are so simple, so instantaneous, and so effective, it’s as if they work by magic. If you implement even one tactic in this book, you’ll see the change in your prospects' demeanor. And you’ll know the $100M Offers method worked when you start hearing, “What do I need to do to move forward?” before you even ask for the sale.
-
-
Großer Mehrwert
- Von Warnecke Am hilfreichsten 07.02.2022
-
Contagious
- Why Things Catch On
- Von: Jonah Berger
- Gesprochen von: Keith Nobbs
- Spieldauer: 6 Std. und 50 Min.
- Ungekürztes
-
Gesamt
-
Sprecher
-
Geschichte
Why do some products get more word of mouth than others? Why does some online content go viral? Word of mouth makes products, ideas, and behaviors catch on. It's more influential than advertising and far more effective. Can you create word of mouth for your product or idea? According to Berger, you can. Whether you operate a neighborhood restaurant, a corporation with hundreds of employees, or are running for a local office for the first time, the steps that can help your product or idea become viral are the same.
-
-
catches on
- Von AnnyThing Am hilfreichsten 20.07.2021
-
12 Months to $1 Million
- How to Pick a Winning Product, Build a Real Business, and Become a Seven-Figure Entrepreneur
- Von: Ryan Daniel Moran
- Gesprochen von: Ryan Daniel Moran
- Spieldauer: 7 Std. und 38 Min.
- Ungekürztes
-
Gesamt
-
Sprecher
-
Geschichte
By cutting out the noise and providing a clear and proven plan, this road map helps even brand-new entrepreneurs make decisions quickly, get their product up for sale, and launch it to a crowd that is ready and waiting to buy. This one-year plan will guide you through the three stages to your first $1 million: the Grind (months 0-4), the Growth (months 5-8), and the Gold (months 9-12). If your goal is to be a full-time entrepreneur, get ready for one chaotic, stressful, and rewarding year. If you have the guts to complete it, you will be the proud owner of a million-dollar business.
-
-
Wanting to start your first business?
- Von Jan Gareis Am hilfreichsten 16.11.2021
-
Hooked: How to Build Habit-Forming Products
- Von: Nir Eyal, Ryan Hoover
- Gesprochen von: Nir Eyal
- Spieldauer: 4 Std. und 40 Min.
- Ungekürztes
-
Gesamt
-
Sprecher
-
Geschichte
Why do some products capture our attention, while others flop? What makes us engage with certain products out of habit? Is there a pattern underlying how technologies hook us? This audiobook introduces listeners to the "Hooked Model", a four-step process companies use to build customer habits. Through consecutive cycles through the hook, successful products reach their ultimate goal of bringing users back repeatedly - without depending on costly advertising or aggressive messaging.
-
-
unbearable narrator
- Von Juhani Lehtimäki Am hilfreichsten 31.10.2019
-
How to Start Conversations That Get Results
- The First Minute, Book 1
- Von: Chris Fenning
- Gesprochen von: Chris Fenning
- Spieldauer: 3 Std. und 14 Min.
- Ungekürztes
-
Gesamt
-
Sprecher
-
Geschichte
Communication should be clear and concise, and we should get to the point quickly. The problem is we don’t always know how to do this. What does it mean to be concise? How can a complex topic be summarized in just a few lines? This award-winning book is a step-by-step guide for clear, concise communication in everyday work conversations. Being concise is not about trying to condense all the information into 60 seconds. It is about having clear intent, talking about one topic at a time, and focusing on solutions instead of dwelling on problems.
-
Tribes
- We Need You to Lead Us
- Von: Seth Godin
- Gesprochen von: Seth Godin
- Spieldauer: 3 Std. und 42 Min.
- Ungekürztes
-
Gesamt
-
Sprecher
-
Geschichte
Tribes are groups of people aligned around an idea, connected to a leader and to each other. Tribes make our world work, and always have. The new opportunity is that it's easier than ever to find, organize, and lead a tribe. The Web has enabled an explosion of all kinds of tribes - and created shortage of people to lead them. This is the growth industry of our time. Tribes will help you understand exactly what's at stake, and why YOU can and should lead a tribe of your own.
-
-
Interesting book from a marketing angle in leaders
- Von Cheda Ray Am hilfreichsten 24.04.2021
-
Crushing It!
- How Great Entrepreneurs Build Their Business and Influence-and How You Can, Too
- Von: Gary Vaynerchuk
- Gesprochen von: Gary Vaynerchuk, Rich Roll, Amy Schmittauer
- Spieldauer: 8 Std. und 2 Min.
- Ungekürztes
-
Gesamt
-
Sprecher
-
Geschichte
Four-time New York Times best-selling author Gary Vaynerchuk offers new lessons and inspiration drawn from the experiences of dozens of influencers and entrepreneurs who rejected the predictable corporate path in favor of pursuing their dreams by building thriving businesses and extraordinary personal brands. In this lively, practical, and inspiring audiobook, Gary dissects every current major social media platform so that anyone, from a plumber to a professional ice skater, will know exactly how to amplify his or her personal brand on each.
-
-
Too global of an approach and not enough howtos
- Von Urs Hansen Am hilfreichsten 29.05.2018
-
Made to Stick
- Why Some Ideas Survive and Others Die
- Von: Chip Heath, Dan Heath
- Gesprochen von: Charles Kahlenberg
- Spieldauer: 8 Std. und 37 Min.
- Ungekürztes
-
Gesamt
-
Sprecher
-
Geschichte
Mark Twain once observed, "A lie can get halfway around the world before the truth can even get its boots on." His observation rings true: urban legends, conspiracy theories, and bogus public-health scares circulate effortlessly. Meanwhile, people with important ideas (business people, teachers, politicians, journalists, and others) struggle to make their ideas "stick". In this indispensable guide, we discover that sticky messages of all kinds draw their power from the same six traits.
-
-
Fascinating and highly concrete
- Von Akuma Am hilfreichsten 12.03.2021
-
Start with Why
- How Great Leaders Inspire Everyone to Take Action
- Von: Simon Sinek
- Gesprochen von: Simon Sinek
- Spieldauer: 7 Std. und 18 Min.
- Ungekürztes
-
Gesamt
-
Sprecher
-
Geschichte
The inspirational best seller that ignited a movement and asked us to find our why. Discover the book that is captivating millions on TikTok and that served as the basis for one of the most popular TED Talks of all time - with more than 56 million views and counting. Over a decade ago, Simon Sinek started a movement that inspired millions to demand purpose at work, to ask what was the why of their organization. Since then, millions have been touched by the power of his ideas, and these ideas remain as relevant and timely as ever.
-
-
Sinek is a good speaker, yet an average author..
- Von Matts Am hilfreichsten 26.08.2020
-
80/20 Sales and Marketing
- The Definitive Guide to Working Less and Making More
- Von: Perry Marshall
- Gesprochen von: Ron Allan
- Spieldauer: 5 Std. und 43 Min.
- Ungekürztes
-
Gesamt
-
Sprecher
-
Geschichte
Stop "just getting by"... Master the 80/20 rule and make more money without more work. When you know how to walk into any situation and see the 80/20's, you can solve almost any conversion problem. Any traffic problem. Any money problem. If you're a sales and marketing professional, you can save 80 percent of your time and money by zeroing in on the right 20 percent of your market. By page 5 you'll be applying 80/20² and 80/20³ to gain 10X, even 100X the success.
-
-
One of the most important Businessbooks you will ever read
- Von MPicon Am hilfreichsten 05.11.2015
-
Purple Cow, New Edition
- Transform Your Business by Being Remarkable
- Von: Seth Godin
- Gesprochen von: Seth Godin
- Spieldauer: 2 Std. und 58 Min.
- Ungekürztes
-
Gesamt
-
Sprecher
-
Geschichte
In Purple Cow, first published in 2003 and revised and expanded in 2009, Godin launched a movement to make truly remarkable products that are worth marketing in the first place. Through stories about companies like Starbucks, JetBlue, Krispy Kreme, and Apple, coupled with his signature provocative style, he inspires readers to rethink what their marketing is really saying about their product.
-
Building a Second Brain
- A Proven Method to Organize Your Digital Life and Unlock Your Creative Potential
- Von: Tiago Forte
- Gesprochen von: André Santana, Tiago Forte
- Spieldauer: 7 Std. und 20 Min.
- Ungekürztes
-
Gesamt
-
Sprecher
-
Geschichte
For the first time in history, we have instantaneous access to the world's knowledge. There has never been a better time to learn, to create and to improve ourselves. Yet, rather than being empowered by this information, we're often overwhelmed, paralysed by believing we'll never know or remember enough. This eye-opening and accessible guide shows how you can easily create your own personal system for knowledge management, otherwise known as a Second Brain.
Das könnte dir auch gefallen
Weitere Titel des Autors
Weitere Titel des Sprechers
Das sagen andere Hörer zu Building a StoryBrand
Nur Nutzer, die den Titel gehört haben, können Rezensionen abgeben.Rezensionen - mit Klick auf einen der beiden Reiter können Sie die Quelle der Rezensionen bestimmen.
-
Gesamt
-
Sprecher
-
Geschichte
- Anonymer Hörer
- 01.05.2018
inspiring
this book totally absorbed me in a very positive sense. i can highly recommend it if you feel you do not succeed in formulating a message the way you really want it to be! it motivates you to work on it!
4 Leute fanden das hilfreich
-
Gesamt
-
Sprecher
-
Geschichte
- Sascha
- 27.03.2020
Rational individual
Content is based on the theory of the rational individual, therefore it is limited in its Impact as it reduces humans to mostly acting on what is best for them. The 7 steps are yet still great to work with if you base it on a more complex theory of the human who is here to give. Could have fit into a 1/2 Audio.
2 Leute fanden das hilfreich
-
Gesamt
-
Sprecher
-
Geschichte
- Seb+Alex
- 05.03.2020
Best business/startup book on Audible!
I went through a bunch of startup and business management books on Audible, most were really good but this one is so far by far the best: It's more of a tutorial than a book, with a multi-step plan for how to built a successful marketing story.
In short: focus your marketing story on the customer's true needs and desires instead of focusing on your business, then translate that into an effective website and HR tool.
The speaker is way too slow but that doesn't matter as you can listen to the book at 1.5-2.0x the normal speed which is then also a very manageable duration to listen to.
1 Person fand das hilfreich
-
Gesamt
-
Sprecher
-
Geschichte
- Margit Bonleitner
- 22.04.2018
Must listen for every marketer!
Amazing insights put very clear and actionable. Every marketer has to listen and just replicate.
3 Leute fanden das hilfreich
-
Gesamt
-
Sprecher
-
Geschichte
- simon LE
- 09.08.2022
5 Star Marketing
a must read/ listen to for marketers and professionals alike, this book really provides immense value
-
Gesamt
-
Sprecher
-
Geschichte
- EbenezerScrooge
- 06.02.2022
Richtig cool!
Die Idee (ein Helden-Narrativ als Basis der Beziehungen zwischen Unternehmen und Kunden) ist einfach ... das Buch macht sie greifbar, umsetzbar und motiviert das auch zu tun.
-
Gesamt
-
Sprecher
-
Geschichte
- Jan Gareis
- 04.11.2021
Most practical and one of the best books on branding and marketing
This is probably the most practical and effective book on branding out there.
I've read and liked several other books on branding but this one is different.
It's a simple but clear framework and it's easy to follow the advice and implement it.
He also follows a principle that's very important for many people and myself as well:
He actually does what he preaches.
For my taste it's a bit too much advertising to his company in the book, but because it contains so much valuable information, it still receives 5 stars from me.
Still, I won't sign up for the newsletter or buy any of his high-priced other stuff.
This book alone is more than enough and a great tool in your marketing and branding toolbox that will definitely improve your business.
-
Gesamt
-
Sprecher
-
Geschichte
- Cadu de Castro Alves
- 15.08.2021
A must read!
the book is very good. Lots of insights that everyone can use in their business right now.
-
Gesamt
-
Sprecher
-
Geschichte
- Thomas
- 21.07.2021
useful and high business impact
very good for making useful marketing progress. sometimes a bit repetitive, but ok. A lot to learn about clarity.
-
Gesamt
-
Sprecher
-
Geschichte
- Manuel Zeh
- 05.05.2021
Auf den Punkt, danke
Habe vorher schon viel gelesen, aber die anderen Bücher reden immer davon, dass alles in point seien soll, hier ist es wirklich so. sehr hilfreich
Enthalten im Abo
Streame eine vielfältige Auswahl an beliebten Hörbüchern, fantasievollen Kinderhörspielen und Original Podcasts.
Top 10
Nervenzerreißende Spannung, romantische Träumereien, epische Fantasy: beliebte Titel aller Genres.
SPIEGEL Bestseller
Welche Titel haben es in die SPIEGEL-Bestseller-Liste für Belletristik und Sachbuch geschafft?