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Measure What Matters

OKRs: The Simple Idea That Drives 10x Growth
Autor: John Doerr
Spieldauer: 7 Std. und 56 Min.
4 out of 5 stars (4 Bewertungen)
Regulärer Preis: 22,95 €
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Inhaltsangabe

Penguin presents the audiobook edition of Measure What Matters, written and read by John Doerr.  

Measure What Matters is a revolutionary approach to business that has been adopted by some of Silicon Valley's most successful start-ups. It is a movement that is behind the explosive growth of Intel, Google, Amazon and Uber and many more.  

Measure What Matters is about using Objectives and Key Results (or OKRs) to make tough choices on business priorities. It's about communicating these objectives throughout the company from entry level to CEO, and it's about collecting timely, relevant data to track progress - to measure what matters.   

When Google first started out, its founders had amazing technology, entrepreneurial energy and sky-high ambition but no business plan. John Doerr taught them a proven approach to operating excellence that has helped them achieve greatness. He has since shared OKRs with more than 50 companies with outstanding success.   

In this audiobook, Larry Page, Bill Gates, Bono, Sheryl Sandberg and many more explain how OKRs have helped them exceed all expectations and run their organisations with focus and agility.

©2018 John Doerr (P)2018 Penguin Books Ltd

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