Zeigt Titel in Marketing & Vertrieb

Die nächste Stufe der Harvard-Verhandlung Ob politische Konflikte, knirschende Geschäftsbeziehungen oder scheiternde Ehen: Daniel Shapiro, Gründer und Direktor des Harvard International Negotiation Program, stellt in seinem Buch eine bahnbrechende neue Methode vor, Gräben durch Verhandlung...

Wir alle verkaufen. Wenn wir unserer Chefin erklären, warum wir eine Gehaltserhöhung verdienen. Wenn wir während eines Dates für uns werben. Oder wenn wir unsere Kinder für Brokkoli begeistern möchten. Ob wir es nun wahrhaben wollen oder nicht, am Ende verkaufen wir – unsere Argumente, unser Auftreten, unsere Ansichten. Sofern wir das verinnerlichen, so nützt uns diese Haltung in vielen Lebenslagen. Denn Verkaufen bedeutet in erster Linie, Menschen zu respektieren, ihre Handlungsweisen zu ergründen, um sie schließlich zu überzeugen.

Zum 100-jährigen Jubiläum des Headhuntings öffnet einer der erfahrensten Insider die Türen zur Beletage der Wirtschaft. Heiner Thorborg blickt auf fast fünf Jahrzehnte Executive Search zurück und zeigt schonungslos, worauf es bei der Besetzung von Vorstand und Geschäftsführung wirklich...

You can get 2x, 10x, or 100x more leads than you currently are without changing anything about what you sell…This book contains the playbooks that took me from sleeping on my gym floor to owning a multimillion-dollar portfolio of companies that generate $200,000,000 a year. Wanna know the biggest difference between those two time periods? How many leads I was getting.

World-renowned product positioning and marketing expert April Dunford knows that standing out in a crowded market is the key to getting sales. In Sales Pitch, she shows entrepreneurs, salespeople, marketers, and business leaders how they can achieve success by building a narrative that clearly communicates how your product is different and better than anything else on the market.

Hören Sie sich das IntensivHörTraining so oft an, bis das Wissen ein Teil Ihrer selbst ist. Sie werden sich im Alltag und in Prüfungssituationen an die vielen...

'A wonderful page-turner about a fascinating idea that should affect the way every thinking person thinks about the world around him' Michael Lewis In this brilliant and original book, Malcolm Gladwell explains and analyses the 'tipping point', that magic moment when ideas, trends and social...

Meistern Sie Ihr Personal Branding: Die Strategie zum Koryphäenstatus! Fachkenntnis allein genügt nicht mehr, um als Expert:in auf einem Gebiet anerkannt zu werden, denn reines Faktenwissen ist nur einen Mausklick entfernt und zunehmend wertlos. Wer Top-Expert:in der Branche werden will...

Master the art of what to say in your funnels to convert your online visitors into lifelong customers in this updated edition from the $100M entrepreneur and co-founder of the software company ClickFunnels. Your business is a calling. You've been called to serve a group of people with the...

People don't buy from people they like. No! Your buyer doesn't care about you or your product or service. It's not your job to overcome objections, it's your buyer's. Closing isn't a skill of good salespeople; it's the skill of weak salespeople. Price isn't the main reason salespeople lose the sale. Gap Selling shreds traditional and closely held sales beliefs that have been hurting salespeople for decades. For years, salespeople have embraced a myriad of sales tactics and belief systems that have unknowingly created many of the issues they have been trying to avoid.

If you have a business, this book will help you make more from it. If you don’t have a business, this will help you start one. If you have parents, this book will help you retire them. If you have rivals, this book will help you beat them. If you have monetary goals, this book will help you achieve them. I can show you how to accelerate cash flow in a business — in other words, get more customers to spend more money in less time (over & over again).

In today's digital age, the traditional sales funnel—marketing at the top, sales in the middle, customer service at the bottom—is no longer effective. To be successful, businesses must obsess over the questions, concerns, and problems their buyers have, and address them as honestly and as...

Paul Jarvis left the corporate world when he realized that working in a high-pressure, high profile world was not his idea of success. In Company of One, Jarvis explains how you can find the right pathway to do the same, including planning how to set up your shop, determining your desired revenues, dealing with unexpected crises, keeping your key clients happy, and of course, doing all of this on your own. Company of One is a refreshingly new approach centered on staying small and avoiding growth, for any size business.

"Das neue Hardselling: Verkaufen heißt verkaufen - So kommen Sie zum Abschluss". In diesem polarisierenden Hörbuch zum Thema abschlussorientiertes Verkaufen komprimiert Vertriebskoryphäe Martin Limbeck den Sales-Prozess auf das Wesentliche: Den erfolgreichen Abschluss und den Aufbau einer langfristigen Beziehung zum Kunden. Wie dies gelingt, zeigt der Erfolgstrainer und -autor anhand der acht Stufen einer professionellen Kundenakquise.

Learn how to compete against large competitors and structure your pricing for maximum growth. Discover the four SaaS Cheat Codes that can dramatically accelerate your business's success. Learn how to avoid common mistakes that SaaS founders make and identify the right marketing approaches for your business.

Have you ever felt like you're talking, but nobody is listening? Renowned five-time TED Talk speaker and author Julian Treasure reveals how to speak so that people listen - and how to listen so that people feel heard. As this leading sound expert demonstrates via interviews with world-class speakers, professional performers, and CEOs at the tops of their fields, the secret lies in developing simple habits that can transform our communication skills, the quality of our relationships, and our impact in the world.

In this perennial best seller, embraced by organizations and industries worldwide, globally preeminent management thinkers W. Chan Kim and Renee Mauborgne challenge everything you thought you knew about the requirements for strategic success. Recognized as one of the most iconic and impactful strategy books ever written, Blue Ocean Strategy, now updated with fresh content from the authors, argues that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool.

From the bestselling co-author of The Challenger Sale, a paradigm-shattering approach to overcoming customer indecision and closing more sales In sales, the worst thing you can hear from a customer isn’t “no.” It’s “I need to think about it.” When this happens, deeply entrenched...

Über 50 Millionen verkaufte Exemplare weltweit! Der Millionen-Bestseller jetzt als Hörbuch – die zeitlose Erfolgsphilosophie für Beruf und Leben. Erfolg im Leben hängt nicht allein von Talent oder Glück ab – sondern davon, wie Sie denken, fühlen und handeln. Zweifel, Angst vor dem Scheitern oder fehlende Ausdauer sind die größten Hindernisse auf dem Weg zu persönlichem und beruflichem Wachstum.

Over twenty years ago at a company convention, Eric Worre had an "aha" moment that changed his life forever. At that event he made the decision to Go Pro and become a Network Marketing expert. Since that time, he has focused on developing the skills to do just that. In doing so, Eric has touched and been touched by hundreds of thousands of people around the world. Now he shares his wisdom in a guide that will ignite your passion for this profession and help you make the decision to Go Pro and create the life of your dreams.