In this episode of the Sustainable Coaching Podcast, Marilyn delves into the crucial elements of a six-figure lead generation strategy for coaches, emphasizing clarity, confidence, and consistency as key pillars for success. She highlights the importance of understanding one's niche, target audience, and unique value proposition, alongside the significance of building confidence through skill mastery and consistent action.

Marilyn also explores the role of SEO in maintaining visibility and relevance in the marketplace, offering practical insights for optimizing content and building credible links.

In this episode, you'll learn:

• How can clarity and confidence impact the quality of leads in a coaching business?
• What are actionable steps for integrating targeted keywords naturally into content?
• Why is consistency essential for sustaining momentum and achieving long-term success in lead generation?

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In this episode of the Sustainable Coaching Podcast, Marilyn delves into the pivotal role of confidence in the journey of building a successful coaching business. Explore how mastering your mindset can be the game-changer you've been seeking. Listeners take a look into the heart of building a thriving coaching business.

Marilyn passionately explores the often-overlooked yet essential ingredient of confidence in entrepreneurial success, emphasizing its profound impact on personal and professional growth. Throughout the episode, Marilyn eloquently articulates the significance of mastering one's mindset, highlighting how self-belief and resilience are the cornerstones of a successful coaching business.

In this episode, you'll learn:

• How does confidence impact your ability to attract clients and drive business growth?
• What are the common manifestations of self-doubt and how can you overcome them?
• Why is it essential to cultivate strong communication skills and expand your comfort zone as a coach?

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In this episode of the Sustainable Coaching Podcast, Marilyn discusses the importance of leveraging podcasts for business growth, specifically tailored to coaches, consultants, and therapists. She emphasizes how podcasts can help manage time effectively, position expertise, and reach a global audience.

In this episode, you'll learn:

• How can marketing efforts be balanced with daily responsibilities, especially for those with limited time?
• The advantages of podcasting over solely relying on social media algorithms to maintain visibility and client acquisition.
• The significance of positioning oneself as an expert through podcasting, implementing sustainable marketing strategies, and investing in quality content production.

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In this episode of the Sustainable Coaching Podcast, we dive into the critical role of SEO in starting and scaling your coaching business. Discover why SEO strategies are essential for attracting aligned leads and maximizing visibility on platforms like Google, YouTube, and social media.

Join us as we uncover the secrets behind SEO success and learn practical tips for positioning your expertise effectively. Plus, find out how to set realistic expectations and see results in as little as 30 days.

In this episode, you'll learn:

• How can SEO help you attract the right clients for your coaching business?
• What are the key strategies for optimizing your presence on Google, YouTube, and social media?
• Why is understanding the timeline and expectations crucial when implementing SEO for your coaching business?

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In this episode of the Sustainable Coaching Podcast, Marilyn delves into the critical topic of building a profitable coaching business centered around your unique offer, emphasizing the importance of mastering messaging and marketing alignment.

Listeners will learn valuable insights on understanding their offer, creating a demand, and building a comprehensive strategy to attract their ideal clients.

Through engaging discussions and practical advice, Marilyn shares strategies to elevate your coaching business's success.

In this episode, you'll learn:

• What steps can you take to understand and define your unique coaching offer?
• How can you effectively create urgency and demand for your coaching services?
• What strategies should you implement to build a comprehensive marketing strategy around your offer and attract your ideal clients?

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In this episode of the Sustainable Coaching Podcast, host Marilyn West dives deep into effective lead-generation strategies for new coaches aiming to achieve a six-figure income without overthinking or overspending. Marilyn demystifies common myths surrounding successful coaching businesses and offers tangible advice on gaining clarity in your niche, understanding your target audience, and defining your unique value proposition.

She emphasizes the importance of mastering a specific skill set for lead generation, such as SEO, and shares insights on the significance of having meaningful conversations with potential clients. Additionally, Marilyn highlights the value of quality over quantity in building a coaching business and introduces her SEO-focused cohort for coaches looking to scale their businesses sustainably.

In this episode, you'll learn:

• What is the key factor to consider when developing a lead generation strategy as a coach?
• How can gaining clarity on your niche, target audience, and unique value proposition impact your coaching business success?
• Why do coaches need to focus on quality rather than quantity when attracting clients?

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In this episode, Marilyn West discusses the significance of embracing change and prioritizing self-care on the entrepreneurial path. As someone who has weathered the challenges of entrepreneurship since 2012, Marilyn shares her insights on starting over and slowing down, emphasizing the importance of aligning vision with values and cultivating resilience.

Through candid anecdotes and practical advice, listeners will discover how to define their vision, scale wisely, and adapt to setbacks in their coaching business journey.

• How can defining your vision and values help you navigate the entrepreneurial landscape?
• What strategies can coaches employ to start small and scale wisely?
• How can cultivating resilience and adaptability lead to sustainable success in coaching businesses?

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In this episode, Marilyn West delves into the crucial concept of embracing the journey of personal and professional growth as a coach. She shares her own experiences and insights, emphasizing the importance of patience, resilience, and self-belief in navigating the challenges of building a coaching business.

Through candid anecdotes and practical advice, Marilyn encourages listeners to adopt a growth mindset, set smart goals, and overcome setbacks with determination

In this episode, you'll learn:

• What mindset shift is essential for coaches aspiring to success?
• How can setting smart goals accelerate your progress as a coach?
• What strategies can you employ to cultivate resilience and overcome obstacles on your coaching journey?

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