Our new digital landscape has spawned an entrepreneurial culture and the belief that anyone with a laptop and an Internet connection has the power to change the world - to create an idea that flies. But for every groundbreaking business that started this way, a thousand others have stalled or failed. Why? What's the secret to success? What do Khan Academy, the GoPro camera, the Dyson vacuum cleaner, and Kickstarter have in common?

It's not how good you are. It's how well you tell your story. Big corporations might have huge marketing and advertising budgets, but you've got a story. Your brand story isn't just what you tell people. It's what they believe about you, based on the signals your brand sends. The Fortune Cookie Principle is a brand-building framework and communication strategy consisting of 20 keys that enable you to begin telling your brand's story from the inside out.

The 1% Rule is a daily system designed to help you close the gap without the crushing pressure that leads most people less inspired and more stuck. 

Finish What You Start is a unique deep dive into the psychology and science of accomplishment, productivity, and getting things done. It takes a thorough look at why we are sometimes stuck and gives detailed, step-by-step solutions you can start using today. Every phase of finishing and following through is covered, and even productivity pros will be able to learn something new. Above all else, this is a guide to better understanding your brain and instincts for optimal results. 

The author of the blockbuster New York Times best sellers The Happiness Project and Happier at Home tackles the critical question: How do we change? Gretchen Rubin's answer: through habits. Habits are the invisible architecture of everyday life. It takes work to make a habit, but once that habit is set, we can harness the energy of habits to build happier, stronger, more productive lives.

How will artificial intelligence affect crime, war, justice, jobs, society, and our very sense of being human? The rise of AI has the potential to transform our future more than any other technology - and there's nobody better qualified or situated to explore that future than Max Tegmark, an MIT professor who's helped mainstream research on how to keep AI beneficial.

Make learning painless, exciting, habitual, and self-motivating. Absorb info like a human sponge. We’ve never been taught how to learn, and that’s a shame. This book is the key to reversing all the misconceptions you have and making learning fun again.

In this timely book, IT time management expert Dominica DeGrandis reveals the real crime of the century - time theft, one of the most costly factors impacting enterprises in their day-to-day operations. 

Welcome to ikigai, a Japanese mind-set that will change your life. Ken Mogi, a Japanese expert and best-selling writer, reveals all about this mysterious and fascinating miracle that is at the heart of Japan's record-breaking long life, astonishing appreciation of sensory beauty and inherent mindfulness. It is extraordinary that Japanese men's longevity ranks fourth in the world while Japanese women's ranks second. But perhaps this comes as no surprise....

Find scientific methods to accelerate your learning to save time, beat competition, and get from point A to point B at the speed of light. Learning is the key to bettering your circumstances and becoming the person you want to be. Skills, information, and abilities will never come to you - it’s up to you to seek them out, and this audiobook tells you how to do so in the most effective and efficient manner. The Science of Rapid Skill Acquisition is the definitive resource to get you where you want to be in terms of a new talent, skill, or ability. Work smarter, not harder.

Nobel Prize winner Dr Elizabeth Blackburn and leading health psychologist Dr Elissa Epel have discovered biological markers called telomeres, which can help us to understand how healthy our cells are and what we can do to improve them. The Telomere Effect looks at ideas including how biological age is not chronological age, a biological basis for the mind-body connection and how sleep and diet can affect telomeres.

Your best intentions are not enough. Learn how to scientifically engineer a disciplined existence, become relentless, and never give up. Whatever you want in your life, self-discipline is the missing piece. Goals will remain dreams if you make the mistake of relying on motivation and your best drawn plans. The Science of Self-Discipline is a deep look into what allows us to resist our worst impulses and simply execute, achieve, produce, and focus. Every principle is scientifically-driven and dissected to as be actionable and helpful as possible. You'll learn how top performers consistently exercise self-discipline, as well as what drives us on an instinctual, psychological level to act.

In this era of mass consumption, we are all drowning in 'stuff', despite our best efforts to keep on top of the clutter that collects in our homes, our office spaces and even our cars. All this clutter causes us mental anguish. However, as we all know, throwing things away can be difficult - it clashes with the values instilled in us from an early age of not wasting things, reusing items and keeping things 'for a rainy day'. Simply put, we feel guilty about getting rid of things. Enter Nagisa Tatsumi and her bold suggestion - that it's okay to throw stuff away.

Donald Miller's StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides listeners with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services.

After extensive original research and a decade as the world's highest-paid performance coach, Brendon Burchard finally reveals the most effective habits for reaching long-term success. Based on one of the largest surveys ever conducted on high performers, it turns out that just six habits move the needle the most in helping you succeed. Adopt these six habits and you win. Neglect them, and life is a never-ending struggle. We all want to be high performing in every area of our lives. But how?