Ergebnis für "We" in Marketing & Vertrieb

Brought to you by Penguin. The sequel to the international bestseller The Go-Giver, applying its inspirational approach to real-world challenges. The Go-Giver took the business world by storm with its message that giving is the simplest, most fulfilling, and most effective path to success. It...

The shipping industry is the backbone of international trade, contributing to the globalisation and development of the world, but it's the shipping people who makes the world go around. This is where you meet the maritime professionals, strong characters with an interesting background.

Based on the single largest neuromarketing study ever conducted, Buyology reveals surprising truths about what attracts our attention and captures our dollars. Among the long-held assumptions and myths Buyology confronts: Sex doesn’t sell - people in skimpy clothing and provocative poses...

We Are All Weird is a celebration of choice, of treating different people differently and of embracing the notion that everyone deserves the dignity and respect that comes from being heard. The book calls for end of "mass" and for the beginning of offering people more choices, more interests, and giving them more authority to operate in ways that reflect their own unique values.

Anyone can go online and buy a pair of pants - but the likelihood that we would do so depends to a significant degree on where we live. The presence of stores nearby, trendy and friendly neighbors, and local sales taxes play a large role in the decision-making process when it comes to buying online. Location Is (Still) Everything is for anyone who wants to understand the patterns underlying how and why we use the Internet to shop, sell, and search, including entrepreneurs, students, and investors.

The Wall Street Journal technology columnist reveals the fascinating story behind the misleadingly simple phrase shoppers take for granted—“Arriving Today”—in this eye-opening investigation into the new rules of online commerce, transportation, and supply chain management. We are at a...

Are we building platforms to reinforce the world we live in...or imagine the world we want? A frame-changing book about marketing, digital strategy, power, and culture-making: How to disrupt the dominant narratives that equate visibility with value, urgency with relevance, and content with worth...

In this illuminating book, the architect of some of the most famous ad campaigns of the last decade reveals how our perspective can be influenced by culture. In For the Culture, Marcus Collins argues that true cultural engagement is the most powerful vehicle for influencing behavior. If you want...

Voted #1 in the BBH World Cup of Advertising Books, 2018. Winner of the Sales and Marketing Category at the 2019 Business Book Awards. Before you can influence decisions, you need to understand what drives them. In The Choice Factory, Richard Shotton sets out to help you learn. By observing a...

Decoding the New Consumer Mind provides marketers with practical ways to tap into this new consumer psychology, and Yarrow shows how to combine technology and innovation to enhance brand image; win love and loyalty through authenticity and integrity; put the consumer's needs and preferences front and center; and deliver the most emotionally intense, yet uncomplicated, experience possible. Armed with Yarrow's strategies, marketers will be able to connect more effectively with consumers - driving profit and success across the organization.

From the coauthor of the New York Times bestseller The Second Machine Age, a paradigm-shifting argument “full of fascinating information and provocative insights” (Publishers Weekly, starred review)—demonstrating that we are increasing prosperity while using fewer natural resources...

You're busy working in your business. We're here to help you work on it. Welcome to We Know Mojo, the podcast from Design Mojo. Through quick marketing tips, in-depth discussions, client stories, AI insights, listener Q&As, and website makeovers, we share practical ideas to help your business grow. No hype. No jargon. Just real conversations, smart strategies, and marketing that works.

What if a company were so treasured and trusted that people literally took to the streets - by the thousands - to save it? That company is Market Basket, a popular New England supermarket chain. After long-time, CEO Arthur T. Demoulas was ousted by his cousin Arthur S. Demoulas, the company's managers and rank-and-file workers struck back. Risking their own livelihoods to restore the job of their beloved boss they walked out, but they didn't walk far. At huge protest rallies, they were joined by loyal customers - leaving stores empty.

Lead author AliceAnne Loftus, founder of Leading Lady Coaching, is no stranger to what it takes to lead a successful business. When you dive into this audiobook you’ll experience her and her expert cast of co-authors’ generous guidance and coaching. The best leaders help others lead. Our authors’ stories will inspire you to leave your excuses behind and build the business of your dreams. You’ll also learn practical strategies that come from women business owners enjoying the next level of success.

Are you tired of lackluster sales results and feeling like you're not maximizing your potential? This sales mastering guidebook is a game changer for anyone looking to take their sales skills to the next level. Apply one new tactic and 4X your lead generation output. Apply two new tactics and 10X your entire strategy. Specifically designed for both B2B and B2C salespeople and managers. This book covers all aspects of the selling process, from lead management to brand ownership and beyond. Closing tactics. Sales Pitch Strategy. Merchandising Techniques that lead to sales.

Finding themselves profoundly disappointed by their human family, being left home from the family vacation they have always been a part of, and having to take care of themselves, seven dogs have to decide what to do next.

Communicating is tougher than ever. Our relationships are suffering. We are losing our ability to relate and interact with each other. Despite our advances in technology, people feel lonely and disconnected. Brett Keirstead, a 30-year sales professional, wants to do something about it. We Are All Sales, People teaches five key skills that anyone can adapt to dramatically improve the quality of their communication and relationships at home, at school, and at work.

Welcome to ”We All Have Stories to Tell”, a podcast from Casual Films that explores the power of storytelling through the voices of those who wield it in extraordinary ways. Each episode, host Thomas Elliott sits down with storytellers from all walks of life—filmmakers, lawyers, CEOs, actors, activists, and beyond—to uncover how they discovered storytelling, why it drives them, and the impact their stories have on the world. From personal turning points to professional breakthroughs, we dive into the art, purpose, and future of storytelling. How do we choose the stories we tell? Why do...

Like it or not, professional relationships are impacted - positively or negatively - by the ability to communicate. Customers are won or lost, employees are encouraged or demotivated, professional networks are expanded or extinguished - all by how well we communicate. We Need to Talk reveals key strategies to help you build trust, win respect, and sidestep common minefields when communicating gets critical.

Ready to rethink how you connect with today’s wine lovers? We Taste Wine Differently is the podcast for wine professionals eager to challenge the status quo and create truly unforgettable, people-centric wine experiences.Join host Dr. Isabelle Lesschaeve, a sensory and consumer science expert with over 30 years dedicated to understanding wine perceptions. This podcast serves as a bridge between cutting-edge sensory science and the practical needs of the wine industry.Aired every Wednesday, we deliver actionable, science-backed strategies through a mix of insightful solo episodes, expert ...