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You know your product is awesome, but does anybody else? Forget everything you thought you knew about positioning. Successfully connecting your product with consumers isn’t a matter of following trends, comparing yourself to the competition, or trying to attract the widest customer base. So, what is it? April Dunford, positioning guru and tech executive, will enlighten you.

Written by an expert who has created systems ranging from DNA scanners to children's toys, this book is ideal for intermediate and experienced programmers, no matter what platform you use. This expanded second edition includes new chapters on IoT and networked sensors, motors and movement, debugging, data handling strategies, and more.

There’s a reason you were drawn to this audiobook. Maybe you’re dissatisfied with what you’ve been told you “should be”. Maybe you know there’s something bigger out there, waiting for you, but the people in your life just don’t understand. Maybe you feel crazy or alone, like part of you is dying. You’re not dying. You’re just waking up. Even if you have seen my content before, it's time to strap in and hold on tight because this is not your average text. It’s your soul’s reminder of how powerful you are, and of how much you already know!

In this paradigm-shifting guide, renowned intuitive, life coach, and truth seeker Elizabeth April dismantles outdated beliefs about anxiety and exposes its true root cause: an energetic imbalance signaling unresolved emotional and spiritual misalignment. Drawing from her personal journey with chronic anxiety, she delivers a bold new framework that empowers you to take control, without medication, years of therapy, or exhausting trial and error.

Paisley’s new magazine column about sex and culture in New York is a rip-roaring success. An added bonus is that it’s introducing a lot more spice into her own sex life with her hot and adventurous boyfriend Nick. She hits on the idea of going to a foot fetish party as a model for her next article with Nick for company, but when a female foot fetishist turns up looking for a play partner Paisley decides that she’ll have to do more than just dip her toes into this scene.

In this comprehensive guide, authors Kelly Shortridge and Aaron Rinehart help you navigate the challenges of sustaining resilience in complex software systems by using the principles and practices of security chaos engineering. By preparing for adverse events, you can ensure they don't disrupt your ability to innovate, move quickly, and achieve your engineering and business goals.

World-renowned product positioning and marketing expert April Dunford knows that standing out in a crowded market is the key to getting sales. In Sales Pitch, she shows entrepreneurs, salespeople, marketers, and business leaders how they can achieve success by building a narrative that clearly communicates how your product is different and better than anything else on the market.

The untold story behind the hit true crime podcast The Clearing, this “engrossing and absolutely terrifying read” (San Francisco Chronicle) traces one daughter’s moving quest to understand the truth about her father, the serial killer Edward Wayne Edwards, while confronting cold cases...

You can have it all. It just requires a new version of you to rise up. No matter how much we would like to believe that we have evolved, the truth will always be in our results. They don't lie. In Identity Switch, April Mason will guide you through the steps it will take to transform and rewire your mind in a humorous, informative, and straightforward way.

World Religions All-in-One for Dummies offers an easy starting point for anyone curious to investigate religious and cultural differences. In terms anyone can understand, this book explains the foundations of major world religions, including Christianity, Judaism, Hinduism, Islam, Buddhism, Mormonism, Catholicism, and Taoism. You can choose the religions you'd like to focus on or hear about them all.

As an autistic person or neurodivergent individual with attention-deficit hyperactivity disorder (ADHD), you may sometimes feel as if you're living in a world that wasn't designed for you. You may have sensory sensitivities, social difficulties, struggles with executive functioning, sleep issues, depression, anxiety, burnout and meltdowns, and trauma from a lifetime of marginalization and microaggressions.

Will her first case be her last? Lillian Knudsen, a war vet, amputee, and local shooting range owner, has someone out to kill her, but she's clueless as to who. Thankfully, she isn't clueless about where to turn for help. Werewolf Sara Flores got her P.I. license for one reason — to give cops an excuse why they might find her near dead bodies — lots of dead bodies. It turns out evildoers who attack innocents aren’t interested in giving them up. Not without a fight.

Private investigator (and secret werewolf) Sara Flores has made a life out of rescuing people from men who think they can get away with murder. But this case is different. This time someone has taken Mason Spencer — her partner, her resident hacker, and the closest thing to family Sara has. Mason is the one person Sara can’t afford to lose. His computer skills were how they’d found all those missing people. Tracking them down was his job, not hers. She’d come in later — a one-person rescue committee with a big surprise for any bad guy trying to stop her.

Werewolf and private investigator Sara Flores has found nine missing people since she was turned. Her secret gives her an edge, but in this case it may not be enough. Alaska Brown hasn’t been seen since she disappeared from a casino parking lot. The cops say she left willingly. The FBI isn’t looking. The trail is cold and there are too many suspects, but Sara’s caught the scent of something very evil here. A man who thinks his wealth excuses any perversion. A man who doesn’t see the rest of us as even human. If Alaska is still alive, her terror must be unimaginable.

A hilarious and eye-opening account of leaving Christian Nationalism behind to follow Jesus better. Social media influencer and podcast host April Ajoy wouldn’t have called herself a Christian Nationalist when she performed her original song “America Say Jesus” on the Jim Bakker show, or...

Park Private investigator Sara Flores has found a lot of missing women since she was turned werewolf. But this case is a mess. A young woman has disappeared. She was seeking evidence her father was murdered 11 years ago… That he didn’t die in a Wyoming snowstorm because he was too drugged and too stupid to find shelter. Sara races from Big Sky to the Crow Rez to Yellowstone Park, trying to find the girl before she meets her father’s fate.

Camille's been unwillingly drafted to help prevent a Christmas catastrophe in snowy Hidden Haven. Magic from the annual Spirit of Christmas Ball keeps the town hidden from humans for the rest of the year, but the magic from the ball can't be captured without the town's holiday cheer vessel: a wand that adorns the town's tree as its crowning star. Camille arrives dressed in a red ball gown, receives a pair of glass slippers that magically don't pinch, and is assigned a canine companion to assist in her mission: find Hidden Haven's pilfered holiday cheer wand.

As the eldest of the Rivers sisters, she's too focused on keeping her family's campground running in the wake of a devastating tragedy to even think about romance. When Kim Jefferies shows up at the local small town bar looking like a lesbian snack on a stick, Emily writes her off as yet another tourist just passing through-no matter how much the butterflies in her stomach try to tell her otherwise.

Vanessa Perry’s summer visit to her grandparents is even better than her dreams when she meets and falls in love with Makenna Markus. The teenagers quickly make college plans and can’t wait for Vanessa’s next visit at Christmas. But Vanessa’s mother has other ideas, and does a terrible thing. Their lives will never be the same.

Discover eight powerful mindset shifts that enable leaders and those they lead to adapt and thrive in a time of unprecedented change and uncertainty. Being adaptable and flexible have always been hallmarks of effective leadership, but recent events have seriously stress tested this idea. How do you find calm in the midst of all this chaos?