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In this spellbinding blend of memoir and insight, bestselling author Chuck Palahniuk shares stories and generous advice on what makes for powerful writing. With advice grounded in years of careful study and a keenly observed life, Palahniuk combines practical advice and concrete examples from...

NOW AVAILABLE ON AUDIO! Before he gave us the “one of a kind classic” (The Wall Street Journal) memoir On Writing, Stephen King wrote a nonfiction masterpiece in Danse Macabre, “one of the best books on American popular culture” (Philadelphia Inquirer). From the author of dozens of #1...

Veteran horror screenwriter and novelist Jamie Nash leads us into the shadows of Blake Snyder’s legendary Monster in the House genre—and sheds light over the secrets to crafting truly terrifying tales.

This is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers...even small business owners and information marketers. It reveals dozens of copywriting techniques that can help you write both print and online ads, emails, and websites that are clear, persuasive, and get more attention-and sell more products. Among the tips revealed:

In 1984, Marvel's Editor-In-Chief Jim Shooter brought Marvel's heroes and villains together for an epic battle that became the template for comic book crossovers and impacted Marvel's storylines for decades, including major changes to the Spider-Man mythos and the introduction of a new villain. Within the 12-part storyline, characters who had never met before would find themselves thrown together to achieve a common goal. They formed shaky alliances. There were tremendous power struggles. Teams within teams would form.

Brought to you by Penguin. From global bestseller and creator of Jack Reacher, comes Lee Child’s first-ever autobiographical collection. On Monday September 5th, 1994, at home, at the dining room table, I sat down to write. An hour later, I gave the first chapter to my wife. I asked, “Should...

Most organizations struggle to grow. The most common issues that sales teams cite are 1) not enough leads and 2) conversion rate is too low. Cold Email Manifesto fixes both of these by giving you access to a predictable system for finding leads, messaging them, selling to them and growing your sales team.

A practical craft guide for romance writers from KJ Charles, former editor and author of over 30 novels—including The Secret Lives of Country Gentlemen—focused on writing, revising, polishing, and publishing emotionally satisfying romance novels. Think, Write, Edit, Romance is a smart...

This guide reveals how writers can utilize cognitive storytelling strategies to craft stories that ignite readers’ brains and captivate them through each plot element. Imagine knowing what the brain craves from every tale it encounters, what fuels the success of any great story, and what keeps...

William Zinsser’s Writing to Learn shows students how to write clearly about any subject—from mathematics, physics and chemistry to art and music—and how to use writing as a means of learning. In his warm and engaging style, Zinsser dispels students’ fear of writing, and he shows them that the process of writing can help them understand a subject that they always thought they had no aptitude for. Taking students into many surprising corners of knowledge, Zinsser provides proof that every field has an accessible literature.

What makes a romance novel a romance? Writing a well-structured romance isn't the same as writing any other genre - something the popular novel and screenwriting guides don't address. The romance arc is made up of its own story beats. Told in conversational (and often irreverent) prose, Romancing the Beat is like sitting down to coffee with romance editor and author Gwen Hayes while she explains story structure - the way she does with her clients, some of whom are regular inhabitants of the best-seller lists.

In 2016, one of the giants of modern journalism fell: Gawker Media, infamous for saying what other outlets wouldn't say, was sued for publishing Hulk Hogan's sex tape, lost the case and went bust. After countless other lawsuits it seemed that Gawker had finally run out of luck. But luck had nothing to do with it. Peter Thiel, PayPal founder and billionaire investor, had masterminded the whole thing.

Benny Lewis, who speaks over ten languages—all self-taught—runs the largest language-learning blog in the world, Fluent In 3 Months. Lewis is a full-time "language hacker," someone who devotes all of his time to finding better, faster, and more efficient ways to learn languages. Fluent in 3...

Discover the inimitable genius of Ray Bradbury as he explores the art of writing, the power of creativity, and the timeless appeal of storytelling in this collection of essays that are part masterclass, part memoir, featuring a new introduction by Dan Chaon. In Zen in the Art of Writing, Ray...

Over his four-decade career, Sid Meier has produced some of the world's most popular video games, including Sid Meier's Civilization, which has sold more than 51 million units worldwide and accumulated more than one billion hours of play. Sid Meier's Memoir! is the story of an obsessive young computer enthusiast who helped launch a multibillion-dollar industry. 

Writing copy that sells without seeming "salesy" can be tough, but is an essential business skill. How to Write Copy That Sells is a step-by-step guide to writing fast, easy-to-read, effective copy. It's for everyone who needs to write copy that brings in cash - including copywriters, freelancers, and entrepreneurs. In this audiobook, you'll find copywriting techniques for email marketing, web sites, social media, sales pages, ads, and direct mail.

Wie lange dauert es eigentlich, ein Buch zu schreiben? Mehrere Wochen, Monate oder sogar Jahre? Die Antwort ist, es kommt darauf an… Und zwar nicht nur auf den Umfang des Buches oder die Technik und Kreativität des Autors, auch auf die äußeren Umstände jedes einzelnen. Aber mit Lust am Schreiben und dem Reiz, ein eigenes Buchprojekt zu realisieren, lässt sich dieser Traum deutlich schneller umsetzen, als Sie wahrscheinlich denken. Der Schlüssel liegt in der richtigen Planung und Vorbereitung.

THE WALL STREET JOURNAL AND USA TODAY BESTSELLING GUIDE TO BRILLIANT COMMUNICATION READERS LOVE SMART BREVITY: ⭐⭐⭐⭐⭐ "This book is soooo good" ⭐⭐⭐⭐⭐ "Love this book, short, punchy, deep, simple and easy to implement" ⭐⭐⭐⭐⭐ "Genius wrapped in generosity: it shows you...

Why do obviously intelligent people believe things in spite of the evidence against them? Will Storr has travelled across the world to meet an extraordinary cast of modern heretics in order to answer this question. He goes on a tour of Holocaust sites with David Irving and a band of neo-Nazis...

What does it take to have a long writing life? Drawing on her years of writing, teaching, and practicing Zen, Natalie Goldberg shares the experiences that have opened her to new ways of being alive - experiences that point the way forward in our lives and our writing. The "great spring" of this book title refers to the great rush of energy that arrives when you think no life will ever come again - the early yellow flowering forsythia, for example.