Ergebnis für "Cole" in Wirtschaft & Karriere

Celebrating the seventy-fifth anniversary of the original landmark bestseller How to Win Friends and Influence People, comes an up-to-the-minute adaptation of Carnegie’s timeless prescriptions for the digital age. Dale Carnegie’s principles have endured for nearly a century. Since its...

Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory but made accessible through numerous real-world examples - ready for immediate application to your next graph or presentation.

Packed with behind-the-peel stories, hard-earned lessons, and a few other surprises, Fans First teaches you how to stand out in your marketplace, drive explosive growth, and inspire fanatical loyalty.

World-renowned data storytellers Mike Cisneros, Alex Velez, and SWD founder Cole Nussbaumer Knaflic guide you through proven methods to strengthen your communications, sharing the thought process behind each redesign so you can confidently apply the concepts to your work.

This book is for a very small percentage of business people. You see, most people in business are not trying to use Category Design to create a new category that changes the future and generates exponential new value. Instead, many people in business are trying to “not get fired.” Many people want to go to work, make a contribution, and go home.

Every day, thousands of aspiring entrepreneurs feel the frustration of wasted time, stagnant income, and missed opportunities. But here’s the truth: Amazon FBA has changed the game. And with AI-powered tools in 2025, the window of opportunity is wide open if you know how to seize it. Imagine waking up without the stress of commutes or bosses, checking your phone and seeing new sales roll in overnight. That’s not a fantasy it’s the reality for those who follow the proven steps inside The Freedom Formula.

Whether you are a writer, creator, entrepreneur, executive, public speaker, investor, or industry thought leader, Snow Leopard is your guide for becoming known for a niche you own.

By observing a typical day of decision-making, from trivial food choices to significant work-place moves, he investigates how our behaviour is shaped by psychological shortcuts. With a clear focus on the marketing potential of knowing what makes us tick, Shotton has drawn on evidence from academia, real-life ad campaigns and his own original research. The Choice Factory is written in an entertaining and highly-accessible format, with 25 short chapters, each addressing a cognitive bias and outlining simple ways to apply it to your own marketing challenges.

Give your hard work a voice and amplify your impact by communicating in a way that makes people want to listen and respond—storytelling with you will help you do it.

Kat explains her process of making decisions at a high level and learning to acknowledge your humanity.

Confused about Bitcoin? You're not alone. This straightforward guide cuts through the complexity to give you exactly what you need to know — no technical jargon, no confusing charts, just clear explanations that make sense. In less time than it takes to watch your favorite TV show, you'll understand: What Bitcoin really is (explained so simply your grandmother would get it); Why it matters in today's changing economy; How to spot opportunities while avoiding common pitfalls; The essential basics of buying and securing your first Bitcoin.

The Savannah Bananas have peeled back the game of baseball and made it fun again. This is their story. For his entire childhood, Jesse Cole dreamed of pitching in the Majors. Now, he has a life in baseball that he could have only imagined: he met the love of his life in the industry; they shaped...

Over the past 20 years, category creation and category design has gone from being a little-known "positioning" secret from advertising legends like David Ogilvy, Leo Burnett, Al Ries, Jack Trout, Gary Halbert, and more, to now becoming the single most in-demand skill among business leaders, Fortune 500 executives, Silicon Valley entrepreneurs, marketers, and even the next generation of digital creators.

A mediocre category designer will beat a world-class marketer every day of the week. The reason is because all marketing sits within a context. "He or she who frames the problem owns the solution." Without this context—without a category—your marketing becomes nothing but screaming, shouting, and pitching customers with deals, discounts, and other short-term tactics in the hopes of landing a sale.

Remember when talking about money was taboo? Times have changed and in our times, with so many radical and disruptive changes to the economy, the role of the entrepreneur now embedded at the centre of so much societal and technological change, and digital currencies changing the way we think about exchange, money has become a vital, insistent of conversation for everyone. All of us acknowledge it matters desperately; yet so few of us really understand it. There must be a better way and a better place to go to for this insight and here we have it.

Optimizing the 4 Mindsets: Humility, Curiosity, Courage, and Confidence...for yourself, your teams, and your company.

In a fast-paced, gripping style, a leading voice in Agentic AI exposes the hidden war inside modern intelligent systems and why traditional security remains dangerously blind to the threats targeting your AI right now. Right now, unseen adversaries are probing your defenses, mapping vulnerabilities, and waiting for the perfect moment to strike. You built AI to win. You didn’t realize you were also building the perfect target. If you lead with technology, innovation, or trust, this is the book you can’t afford to skip. Shadowstalker hunts differently. It doesn’t crash servers or trip alarms.

Every day, people make hundreds of choices. Many of these are commercial: What shampoo to pick? How much to spend on a bottle of wine? Whether to renew a subscription. These choices might appear to be freely made, but psychologists have shown that subtle changes in the way products are positioned, promoted, and marketed can radically alter how customers behave.

Discover The Secrets to Overcoming Public Speaking Anxiety and Captivating Your Audience with Confidence. Do your palms get sweaty when you need to speak in front of a crowd? Do your thoughts get jumbled up and the words just can't seem to come out right? Millions of people feel the same way. Public speaking is one of the most feared activities in the world. It's right up there with death and spiders. But what if you could overcome your fear and build unshakable confidence? What if you could captivate your audience and deliver an incredible speech? That's where this book comes in.

Why do some writers and creators become known for a term, a phrase, or even an entire category, while others (talented as they might be) fade away? Because the most memorable writers and creators become known for a niche they own. And, more importantly, they invented new language to help them show the world how and why they are different.