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In this groundbreaking book, Richard Rumelt, the world's leading authority on strategy, shows how finding the crux of a challenge is the essence of the strategist's skill. The crux is the key issue where action will best pay off, and Rumelt reveals how to pinpoint it so you can focus energy on what really matters. Drawing on decades of professional and academic experience, and through vivid storytelling—from Elon Musk's decision-making to Netflix's industry dominance—Rumelt illuminates how leaders can overcome obstacles, navigate uncertainty and determine the best path forward.

Financial Times, Best Business Books Forbes, Best Business Books The Next Big Idea Club, Best Leadership Books The Globe & Mail, Best Management Books “A bracingly direct guide about the pitfalls of strategy, based around a climbing metaphor" (Financial Times) What passes for strategy in too...