The conversation delves into the challenges and strategies associated with fractional leadership, particularly focusing on the importance of building trust and the role of industry expertise in gaining engagement from business owners.

Takeaways

•The primary hurdle in fractional leadership is gaining engagement.

•Building trust as a fractional leader differs from full-time roles.

•Business owners often seek fractional leaders with industry expertise.

•Multi-industry experience can enhance trust with business owners.

•Trust is a critical component in the hiring process for fractional roles.

•The perception of fractional leaders varies based on industry experience.

•Fractional roles can attract professionals from diverse industries.

•Industry expertise is a significant factor in hiring decisions.

•Business owners value strategic needs over just industry knowledge.

•The landscape of fractional leadership is evolving with changing business needs.

Links

Sonja O'Brien

LinkedIn: https://www.linkedin.com/in/sonja-obrien

Ways to Tune In

•Amazon Music - https://music.amazon.com/podcasts/9a0b6e7b-76d7-4909-ab01-e3082d6637e0/the-fractional-c-suite-retreat

•Apple Podcast - https://podcasts.apple.com/us/podcast/the-fractional-c-suite-retreat/id1597847745

•Spotify - https://open.spotify.com/show/5Z2uHcI4xXz92M9sODSoYL?si=a89b68adf7134964

Fractional C-Suite Retreat is produced by Frost Media Group

Learn more at https://frostmediagroup.com

In this episode of the Fractional C-suite Retreat, Joseph Frost engages with Michael Stier, an area president and former fractional CMO, discussing the challenges and strategies in growing businesses, particularly focusing on exit planning, the impact of AI, and the importance of recruiting and retaining fractional CFOs. They explore how AI can enhance business efficiency, the unique recruiting model of Focus CFO, and the educational challenges faced in marketing. The conversation emphasizes the need for strategic planning and the value of personality and culture fit in business relationships.

Takeaways

•Business owners often neglect exit planning until it's too late.

•AI should be viewed as an opportunity to enhance business efficiency.

•CFOs typically struggle with business development due to their skill set.

•Investments in AI must be carefully evaluated to avoid waste.

•Recruiting experienced CFOs is crucial for business success.

•Personality and culture fit are key in matching CFOs with clients.

•Education on the role of CFOs is necessary for business owners.

•Marketing strategies must align with business goals for effective outcomes.

•Clients expect fast results and clear outcomes from fractional services.

Links

Michael Stier

LinkedIn: https://www.linkedin.com/in/michaelstier

Ways to Tune In

•Amazon Music - https://music.amazon.com/podcasts/9a0b6e7b-76d7-4909-ab01-e3082d6637e0/the-fractional-c-suite-retreat

•Apple Podcast - https://podcasts.apple.com/us/podcast/the-fractional-c-suite-retreat/id1597847745

•Spotify - https://open.spotify.com/show/5Z2uHcI4xXz92M9sODSoYL?si=a89b68adf7134964

•YouTube- https://youtu.be/uNTzHyaCrhI

Fractional C-Suite Retreat is produced by Frost Media Group

Learn more at https://frostmediagroup.com

In this episode of the Fractional C-suite Retreat, Joseph Frost and Tony Bagdy discuss the evolving landscape of business strategy, focusing on the importance of CRM systems like Salesforce and the integration of AI into business processes. They explore how C-suite leaders can leverage these tools to drive growth, improve data management, and enhance operational efficiency. The conversation also touches on the need for strong leadership in AI initiatives and the importance of understanding user needs in technology implementation.

Takeaways

• Growing a business is challenging, but it can be simplified.
• Salesforce is often misunderstood as just a CRM for emails.
• AI is becoming ubiquitous in business, creating both opportunities and challenges.
• Understanding user needs is crucial when implementing technology.
• Companies need to establish clear processes before leveraging AI.
• AI should enhance business strategy, not replace it.
• Organizations must embrace change to stay competitive.
• Data quality is essential for effective AI implementation.
• Leadership in AI should be interdisciplinary and collaborative.
• Fractional leaders can provide valuable external perspectives on change.

Links

LinkedIn:

Tony Bagdy – President and Managing operator Lyrics Solution: https://www.linkedin.com/in/tonybagdy

Ways to Tune In

• Amazon Music - https://music.amazon.com/podcasts/9a0b6e7b-76d7-4909-ab01-e3082d6637e0/the-fractional-c-suite-retreat
• Apple Podcast - https://podcasts.apple.com/us/podcast/the-fractional-c-suite-retreat/id1597847745
• Spotify - https://open.spotify.com/show/5Z2uHcI4xXz92M9sODSoYL?si=a89b68adf7134964
• Google Podcast - https://podcasts.google.com/feed/aHR0cHM6Ly93d3cuZnJhY3Rpb25hbGNzdWl0ZXJldHJlYXQuY29tL2ZlZWQueG1s
• YouTube https://youtu.be/5Dm6zoy7wfI

Fractional C-Suite Retreat is produced by Frost Media Group

Learn more at https://frostmediagroup.com