• Why You Should Master Every Role Before You Hire For It
    Jan 30 2026

    ➡️ Access ALL FREE business resources, episode blueprints, and exclusive content from past episodes: https://stan.store/leopareja

    Most founders rush to hire for roles they've never done themselves—then can't figure out why they can't hold people accountable or spot real talent. The mistake: filling seats before understanding what success actually looks like in that position.

    I break down the hiring philosophy that cost me hundreds of thousands to learn: why mastering the role first changes everything, the shift from hiring specialists to hiring grit, and Gary Vee's controversial take on protecting company culture at all costs. The reality check: you can teach skills, but you can't teach work ethic.

    ➡️ Timestamps

    00:00 The Hiring Philosophy Nobody Teaches You
    01:04 Master the Role Before You Hire For It
    01:39 Why Team Members Say "What Took You So Long"
    02:19 Cultural Fit Isn't Negotiable
    03:03 Personality vs. Skills: What Really Matters
    03:16 Gary Vee's Bold Take: Culture Over Performance
    04:08 Creating Job Descriptions That Actually Work
    05:22 The 90-Day Probationary Period Strategy
    06:14 The Early Warning Signs of Cultural Decline
    07:03 How Culture Evolves With Company Size
    08:08 Building Teams That Protect Your Culture

    ➡️ Connect With Leo Pareja

    LinkedIn: https://linkedin.com/in/leopareja/
    Instagram: https://instagram.com/leopareja/
    Podcast: https://www.youtube.com/@leo.pareja

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    9 Min.
  • Why Most Profitable Businesses Die (The Unit Economics Trap)
    Jan 23 2026

    ➡️ Access ALL FREE business resources, episode blueprints, and exclusive content from past episodes: https://stan.store/leopareja

    Most founders confuse growth with success—but growth without unit economics just scales your losses. The difference between Casper burning cash and Uber's land-and-expand play isn't luck—it's understanding what business you're in.

    I break down why good opportunities kill great ones, the geographic depth trap that cost me 10 hours a week for nothing, and how I ruthlessly prioritize time as ROI. The brutal truth: saying yes to everything creates burnout and dilution. No is a complete sentence.

    ➡️ Timestamps

    00:00 Growth Without Economics = Scaling Losses
    01:03 Casper vs. Uber: The Unit Economics Lesson
    02:34 The 3-5 Year Curve to Sustainable Profitability
    03:49 Good Is the Enemy of Great
    04:48 My Geographic Dilution Mistake
    05:40 Ruthlessly Prioritizing Time
    07:55 My Hard Rule: No Professional Dinners in Miami
    08:45 The Force Multiplier: Pouring Into Leaders
    10:07 No Is a Complete Sentence

    ➡️ Connect With Leo Pareja

    LinkedIn: https://linkedin.com/in/leopareja/
    Instagram: https://instagram.com/leopareja/
    Podcast: https://www.youtube.com/@leo.pareja

    #UnitEconomics #ProfitableGrowth #Entrepreneurship #SayingNo #TimeManagement #ROI

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    10 Min.
  • Delegation vs Abdication: Why Great Founders Know When NOT To Do Something
    Jan 18 2026

    ➡️ Access ALL FREE business resources, episode blueprints, and exclusive content from past episodes: https://stan.store/leopareja

    Most founders confuse delegation with abdication—and it's costing them scale. Delegation is strategically giving a task to someone else. Abdication is deciding not to do something at all. The difference determines whether you're building leverage or just creating chaos.

    I break down the 10-minute tracking exercise that reveals where you're spending double-digit percentages on hourly work, the "do, delegate, or delete" framework that clears mental RAM, and why documentation is the only thing preventing burnout from micro-decisions. The brutal truth: your team will never hit your 90% conversion rate, but 10 people at 60% destroys you doing everything alone. This is how you stop being the bottleneck in your own business and start building systems that scale without you in the room.

    ➡️ Timestamps

    00:00 Effort Isn't the Metric—Not All Hours Are Equal
    01:15 "If You Want Something Done Right, Do It Yourself" (The Biggest Fallacy)
    01:54 The 10-Minute Tracking Exercise That Changes Everything
    03:00 Your Time Has an ROI—Are You Calculating It?
    03:31 Delegation vs. Abdication: The Critical Distinction
    04:14 The Never-Ending To-Do List Stealing Your Sleep
    04:54 When You Become the Bottleneck (And How to Spot It)
    05:37 The One Task You Should Never Delegate
    07:04 Letting Go of Tasks You're Emotionally Attached To
    08:01 Why Your Team Will Never Be As Good As You (And That's Okay)
    08:34 The Documentation Mistake That Kills Delegation
    09:27 Trust Without Tracking = Anxiety (The Domino's Pizza Tracker Principle)
    10:40 Understanding When Failure Is Normal vs. Operational
    12:00 My 20-Year Evolution: From Control Freak to Leverage Master
    13:07 Your First Hire Should Clean Your House (Here's Why)

    ➡️ Connect With Leo Pareja

    LinkedIn: https://linkedin.com/in/leopareja/
    Instagram: https://instagram.com/leopareja/
    Podcast: https://www.youtube.com/@leo.pareja

    #Delegation #Productivity #Entrepreneurship #TimeManagement #BusinessGrowth #FounderMindset #Leverage #ScalingBusiness #ROI #Leadership

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    14 Min.
  • $500M, 5 Exits, 0 Failures: Jody Glidden's Playbook No One Talks About
    Jan 10 2026

    ➡️ Access ALL FREE business resources, episode blueprints, and exclusive content from past episodes: https://stan.store/leopareja

    Jody Glidden dropped out of computer science after one year, joined a startup as employee #5, and sold his first company for $1 million at 19—a deal he now calls one of his biggest mistakes because he "didn't know anything about multiples." The five-time exited founder reveals how growing up in a fishing village programmed him to clash with every acquirer's vision, why getting acquired by the same company twice still couldn't teach him to execute someone else's decisions, and the brutal math showing why going deep in a vertical beats going broad every time. This is the raw playbook from someone who built IntroHive to a $500 million valuation serving 93 countries, now runs 25 people doing what used to take 150, and has generated 100-200x angel returns—exposing why commodity SaaS is dead and what separates founders who exit from founders who get disrupted.

    ➡️ Show Links

    LinkedIn: https://linkedin.com/in/jodyglidden

    ➡️ Timestamps

    00:00 He Didn't Just See Data—He Saw Relationships
    01:41 Born at the Right Time: The Malcolm Gladwell Outlier Reality
    03:22 "It's Hard for Me to Execute Other People's Decisions"
    04:01 One Year of Computer Science Then Quit—Employee #5
    04:43 $1 Million Exit at 19: "Never Should Have Sold"
    06:45 Pitching the LMS They Rejected—Then Becoming Their Competitor
    07:35 Same Buyer, Second Acquisition: $10 Million (Still Too Early)
    10:02 The BlackBerry Relay Idea: One Year Building, Zero Market
    12:40 Chalk Media: Ephemeral Content Before Snapchat Existed
    14:29 Raising in September 2008 (The Worst Timing Possible)
    15:35 Reporting to Jim Balsilie: Learning From a Childhood Hero
    16:26 Big Four Discovery: 500K Employees Who Don't Know Who Knows Who
    17:52 PWC: 100 Seats to 93 Countries to $500M Valuation
    18:34 The Private Equity Firm That Didn't Go Well
    21:32 Going Deep in a Vertical: The Strategy That's Never Failed
    22:46 25 People Now vs. 150 Before: The Vibe Coding Shift
    24:13 Commodity Software Extinction: The 8090 Problem
    32:39 "I've Never Had an Idea Turn Out Exactly How I Expected"
    33:35 Two Equal Founders = Tiebreaker Problem (The Speak Story)
    35:54 Only Invest Where You Can Move the Needle
    37:40 Irrational Confidence + Thirst for Learning

    ➡️ Connect With Leo Pareja

    LinkedIn: https://linkedin.com/in/leopareja/
    Instagram: https://instagram.com/leopareja/
    Podcast: https://www.youtube.com/@leo.pareja

    #JodyGlidden #IntroHive #FiveTimeFounder #StartupExit #PrivateEquity #VibeCoding #SaaSDisruption #VerticalStrategy #AngelInvesting #SerialEntrepreneur

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    28 Min.
  • How Tommy Mello Built a Billion Dollar Empire From $50 (The System)
    Dec 19 2025

    ➡️ Access ALL FREE business resources, episode blueprints, and exclusive content from past episodes: https://stan.store/leopareja

    Tommy Mello started with $50, a borrowed truck, and a garage door business everyone thought was a dead end—now he's built an $800 million empire and decoded the exact playbook that separates $1 million operators from $100 million machines. The A1 Garage Door Service founder reveals how watching his mom come home with blistered feet from selling 53 houses (while bartending to survive) wired him to bet everything "a dozen times," why he flew out twice a month to study every major HVAC shop in America instead of guessing his way to scale, and the brutal math showing why chasing $10 million EBITDA companies beats grinding $1 million deals (hint: it's the same work, 10x the return). This is the raw systems blueprint from someone who didn't know how to make payroll multiple times but studied his way to a 4.5x return in three years, exposing why 99% of home service operators stay stuck and what it really takes to become the operator private equity hunts.

    ➡️ Show Links

    Website: https://a1garage.com
    Podcast: https://homeserviceexpert.com/podcast
    Book: https://www.elevatedbybooktommy.com
    Instagram: https://instagram.com/tommymello
    LinkedIn: https://linkedin.com/in/tommymello

    ➡️ Timestamps

    00:00 Mom's Blisters: Selling 53 Houses While Bartending to Survive
    02:10 The Red Corvette Moment: 16 Years Old When Everything Changed
    03:36 Parents' Money Fights That Programmed Him for Millions
    06:13 "Don't Speak" by No Doubt—The Song Playing When He Knew
    07:03 Starting a Roth IRA at 16: The Cousin Who Changed His Life
    09:45 $50 and a Borrowed Truck: Starting a Garage Door Company at 19
    11:22 Buying Out His Partner at 21 With No Business Experience
    15:30 The $100M Shop Tour Strategy: Flying Twice a Month to Learn
    18:15 "I'm Just a Garage Door Kid"—Humility That Opened Every Door
    21:36 Getting on ServiceTitan Changed Everything (The CRM Revelation)
    22:12 The Legacy Promise: Why Every $100M Shop Let Him In
    23:18 HVAC, Plumbing, Electrical: Building the Home Service Empire
    23:28 4.5x Return in 3 Years: The $6M Restoration Company Win
    23:46 Why $10M EBITDA Beats $1M EBITDA (Same Work, 10x Exit Multiple)
    24:13 The Math Private Equity Doesn't Want You to Know ($80M to $540M)
    25:02 The Bankrupt Founder Thesis: Why They Make the Best Hires
    25:23 "I Didn't Know How to Make Payroll"—Betting Everything a Dozen Times
    25:47 Everyone Wants the Views, No One Wants the Hike
    26:12 The $800M Speedbump: Why the Next Deal Won't Change Him
    27:12 Designing Life at 45: Golf, Hunting, and Stomach-Hurting Laughs
    27:57 "This Is My Last CEO Role Ever" (We'll See About That)

    ➡️ Connect With Leo Pareja

    LinkedIn: https://linkedin.com/in/leopareja/
    Instagram: https://instagram.com/leopareja/
    Podcast: https://www.youtube.com/@leo.pareja

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    28 Min.
  • From Reality TV Housewife to 24.2M Monthly Views & Top Realtor | Gina Kirschenheiter - RHOC Star
    Oct 31 2025

    ➡️ Access ALL FREE business resources, episode blueprints, and exclusive content from past episodes: https://stan.store/leopareja

    Gina Kirschenheiter was a bored housewife from New York who stumbled onto Real Housewives of Orange County by accident, watched her marriage fall apart on national television, then leveraged 866K Instagram followers and 24.2 million monthly views to build a real estate business that doubled in revenue in under a year at eXp Realty—now leading a 6-agent team while raising 6 kids and teaching other agents how to turn social media reach into million-dollar listing presentations.

    ➡️ Show Links

    LinkedIn: https://www.linkedin.com/in/gina-kirschenheiter/
    Instagram: https://www.instagram.com/gina.kirschenheiter/
    TikTok: https://www.tiktok.com/@gina.kirschenheiter

    ➡️ Timestamps

    0:00 Intro: Meet Gina Kirschenheiter, Real Housewife Turned Top Realtor
    2:04 From Bored Housewife to Reality TV Star by Accident
    5:18 Using Reality TV as Therapy: Working Through Life on Camera
    6:36 "You Should Get Your Real Estate License": The Career Pivot
    9:18 Being a New Agent with a Million-Person Audience
    13:23 The Golden Era of Social Media: Why Now Is Different
    16:44 Getting Past Cringe Mountain: How to Start Creating Content
    25:59 The Tuesday-Friday Listing System: Content That Converts
    27:44 The Listing Presentation Advantage: 24.2 Million Views in 30 Days
    30:05 Social Media Is Modern Marketing: Free Reach Beats Everything

    ➡️ Connect With Leo Pareja

    LinkedIn: https://linkedin.com/in/leopareja/
    Instagram: https://instagram.com/leopareja/
    Podcast: https://www.youtube.com/@leo.pareja

    #GinaKirschenheiter #RealHousewives #RealEstateAgent #eXpRealty #SocialMediaMarketing #ContentCreation #RealityTV #RealtorLife #TikTokStrategy #InstagramMarketing #AuthenticBranding #ListingPresentation #BlendedFamily #EntrepreneurMom #ViralContent #RealEstateInfluencer

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    31 Min.
  • How to Systematize Recovery and Turn Failure Into Growth
    Oct 18 2025

    ➡️ Access ALL FREE business resources, episode blueprints, and exclusive content from past episodes: https://stan.store/leopareja

    Failure isn’t final—it’s feedback. In this powerful episode, learn how elite entrepreneurs recover faster, build systems that turn setbacks into success, and master the mental frameworks behind resilience. Discover why systematizing recovery beats talent or luck, how to measure progress after failure, and why a plan B isn’t the same as a comeback system. This episode dives deep into mindset, leadership, and emotional endurance so you can scale through chaos with clarity, purpose, and confidence.

    ➡️ Timestamps

    0:00 The fear of failure and power of recovery systems
    0:16 You’re not the same person to everyone—villain or hero?
    0:43 Success is about systematizing recovery, not avoiding failure
    1:15 Why most people quit—and how volume trumps talent
    2:05 The psychology behind failure and recovery mindset
    3:02 How to build systems that turn setbacks into momentum
    4:01 The difference between plan B and recovery systems
    5:00 Why systems outperform talent and luck long-term
    6:02 Learning self-compassion and grace through failure
    7:15 The danger of perfectionism and false success confidence
    8:03 How to transform failure into a process for excellence
    9:10 Building emotional resilience through radical ownership
    10:00 The loneliness of leadership and need for support systems
    10:32 The 1% life: embracing extraordinary problems with grace

    ➡️ Connect With Leo Pareja

    LinkedIn: https://linkedin.com/in/leopareja/
    Instagram: https://instagram.com/leopareja/
    Podcast: https://www.youtube.com/@leo.pareja

    #EntrepreneurFailure #SystematizeRecovery #OvercomeFailure #BusinessMindset #StartupTips #RadicalOwnership #1PercentLife #FailureToSuccess #EntrepreneurMotivation

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    11 Min.
  • From Failing Club to 4,000+ Locations & $100m Exit | Peter Taunton - Snap Fitness Founder
    Oct 10 2025

    ➡️ Access ALL FREE business resources, episode blueprints, and exclusive content from past episodes: https://stan.store/leopareja

    Peter Taunton spent 20 years turning around a single failing health club on a $16k/year salary before selling it for $3M and thinking he was done. Then a loyal employee changed everything—asking Peter to build just one more gym led to Snap Fitness, a 4,000+ location empire across 25 countries that Peter bootstrapped with $300k and zero investors, eventually exiting at a $100M valuation while keeping majority ownership.

    ➡️ Show Links

    LinkedIn: https://www.linkedin.com/in/petertaunton/
    Instagram: https://www.instagram.com/peter_taunton/
    Twitter/X: https://x.com/petertaunton

    ➡️ Timestamps

    0:00 Intro: Meet Peter Taunton, Founder of Snap Fitness
    1:48 From $16k/Year to $3M Exit: The First 20 Years
    3:22 One More Club: The Birth of Snap Fitness
    4:01 90 Days to Cash Flow: Validating the Model
    5:56 Bootstrapping with $300k: No Investors, No Dilution
    8:05 The $47M Phone Call on the Golf Course
    11:14 Differentiation: 24/7, No Contracts, Strip Mall Strategy
    14:12 2025 Fitness Industry: What Works Now
    16:19 Biohacking: The Future of Performance Optimization
    19:13 Opening 377 Clubs in One Year: Systems at Scale
    22:29 The Multi-Million Dollar Technology Mistake
    27:42 What He's Most Proud Of: Grit, Paranoia, and No Plan B
    30:56 Advice to Younger Self: I Wish I Would Have Danced More

    ➡️ Connect With Leo Pareja

    LinkedIn: https://linkedin.com/in/leopareja/
    Instagram: https://instagram.com/leopareja/
    Podcast: https://www.youtube.com/@leo.pareja

    #PeterTaunton #SnapFitness #FitnessEntrepreneur #FranchiseGrowth #Bootstrapping #GymBusiness #SystemsAndProcesses #FitnessIndustry #ExitStrategy #PrivateEquity #Biohacking #RealEstateStrategy #ScalingBusiness #UnitEconomics #WorkLifeBalance #EntrepreneurJourney

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    32 Min.