Canada has just lived through what many are now calling its “lost LNG decade.” From 2015 to 2025, while competitors like the United States, Qatar, and Australia surged ahead with liquefied natural gas exports, Canada stalled.

Projects such as Energie Saguenay in Quebec, Goldboro LNG in Nova Scotia, and Bear Head LNG promised billions in investment and thousands of jobs. Instead, they were shelved, delayed, or abandoned altogether.

Welcome to today’s lecture.

My name is Eric Jordan, CPPA — I’m an intangible asset specialist. And today, I want to talk to you about something very tangible, very measurable, and very costly: the lost decade of Canadian LNG exports.

It’s a decade where ideology triumphed over opportunity. A decade where Ottawa clung to rhetoric about green transitions and DEI policy theater, while our allies in Europe begged for energy security and our competitors in the United States, Qatar, and Australia cashed in.

Over half of the world’s online content is in English. For business owners and investors, this is not just a statistic — it’s a valuation signal. English online is more than a language of convenience. It is a digital multiplier, expanding marketing reach, diversifying client bases, and powering global distribution.

In my 25 Factors Affecting Business Valuation methodology, three areas stand out when it comes to English online dominance: Marketing, Client Base, and Distribution Network. Together, they demonstrate why English is one of the most valuable intangible assets a business can hold.

Over half of the world’s online content is in English. That single fact explains why English isn’t just a communication tool. It is a digital asset that shapes visibility, discoverability, and ultimately, business valuation. In today’s economy, a company without English fluency online is competing with one hand tied behind its back.

If your business crosses a border, your contract crossesinto English. Not because English is pretty—but because English is enforceable, predictable,and priced into the value of your company. I’m EricJordan, CPPA, and today we’re going to show why English is the world’s mostvaluable intangible asset in international law, and how it changesthe number on your valuation—line by line.

Welcome to the show. Today, I want to take you on a journey—one that goes way beyond the usual charts, stock tickers, or crypto hype.

We’re going to talk about investing in a way most people never hear about: through a lens of 25 factors that truly affect business valuation. Not just the numbers. Not just the hype. But the purpose, the people, the risks, and the opportunities behind each investment.

Welcome aboard this journey! I’m Eric Jordan, CPPA, with over three decades of hands-on experience in the insurance trenches—from bootstrapping my own brokerage in the volatile markets of the early 2000s, navigating the 2008 financial crisis mergers, to advising on multimillion-dollar exits amid the digital disruptions of the 2020s. Today, drawing from that real-world grit, we’re unlocking business exits in the insurance sector using my proprietary 25 Factors Affecting Business Valuation methodology. Whether you’re steering brokerage operations, risk management consulting, claims processing teams, underwriting projects, or compliance initiatives, this deep dive—perfect for your next podcast listen on Spotify or Apple Podcasts—equips you to value those elusive intangible assets like client relationships, brand loyalty, proprietary risk models, and data-driven insights.

Consulting and Professional Services Project Managers; welcome aboard! I’m Eric Jordan, CPPA, and today we’re unlocking business exits using my proprietary 25 Factors Affecting Business Valuation methodology. Whether you run advisory, management consulting, legal or accounting projects, strategy implementation, or compliance teams, this episode shows you how to capture realistic valuations, identify ideal buyers, and negotiate a five percent commission split on deals upwards of six million dollars.