Struggling to decide where to take your portraits? In this episode of Beyond the Pose, I break down how to choose the perfect location - whether you’re booking a session or shooting one. I’ll share what makes a spot flattering, how light and background shape the mood, and the practical tips that save time and stress on shoot day. By the end, you’ll know exactly how to pick a location that brings out the best in every portrait.

Guest: Kayleigh from Prismatic Creative Co.

Summary: In this episode, we sit down with Kayleigh from Prismatic Creative Co. to delve into the crucial aspects of building brand awareness for small business owners. Kaylee shares her expertise in design, branding, and social media management, providing valuable insights and practical tips to enhance your brand's visibility and appeal.

Key Points:

• Kayleigh's Background: Founder of Prismatic Creative Co., with a focus on branding, web design, and social media management since January 2019.

• Brand vs. Logo: Kayleigh's explains the difference between having a logo and a complete brand. A logo is just a small part of the overall brand, which includes visual identity, strategy, personality, and tone of voice.
• Importance of a Brand: How a cohesive brand helps businesses stand out and connect with their audience.

• Visual Identity: The role of visual elements like logos, colour palettes, and design in building a brand.
• Personality and Tone: Crafting a brand persona that resonates with your target audience.
• Photography: Using professional images to enhance brand storytelling and create a strong first impression.

1. High-Quality Photography: Invest in professional-grade photos to accurately represent your brand and appeal to your audience.
2. Consistency in Visual Storytelling: Maintain a consistent visual identity across all platforms to reinforce brand recognition.
3. Authenticity: Build genuine connections with your audience by showcasing your authentic self and staying true to your brand values.

• Brand Photography: Tips on using professional photos to emulate your brand’s personality and tone.
• Touch Points: Ensuring consistency across all customer interaction points, from business cards to social media.
• Colour Psychology: Choosing brand colours that reflect your business values and evoke the right emotions.

• Host's Experience: The importance of a cohesive brand identity in recognizing and connecting with businesses.
• Kayleigh's Final Tips: Summary of key takeaways and encouragement to invest in professional branding services.

Resources:

• Prismatic Creative Co.: Website
• Kayleighs's Contact Information: Email, Instagram

Welcome to another exciting episode of Beyond The Pose! I'm your host, Erin Laye, owner of a portrait photography business in Campbell River, BC. Today, we have a special guest with us, Elise Van De Leur owner of De Leur Lashes and Makeup. In this episode, we will be chatting about the beauty tips you NEED to know before your next photo session (that are often overlooked) and common beauty mistakes. You wont want to miss this one!

📷 Connect with Erin Laye
If you're interested in learning more about me and my portrait photography business, visit my website at [www.erinlaye.com] . You can also keep up with me on Instagram by following this link: [https://www.instagram.com/erinlayephotography/].

Show Elise some love!

You can find her on Instagram: https://www.instagram.com/deleurlashesandmakeup/

Welcome to another exciting episode of Beyond The Pose! I'm your host, Erin Laye, owner of a portrait photography business in Campbell River, BC. Today, we have a special guest with us, Marybeth Welty, the owner of Sustainable Lifestyle Solutions. We'll be delving into a fascinating topic - the impact of home decor on our lives.

Discover How Home Decor Shapes Your Happiness Join us as we explore how the objects in your home can profoundly affect your mood and overall enjoyment of everyday life. Learn valuable insights on maximizing your home decor by incorporating portraits of you and your loved ones, creating a warm and loving atmosphere in your living spaces.

📷 Connect with Erin Laye If you're interested in learning more about me and my portrait photography business, visit my website at [www.erinlaye.com] . You can also keep up with me on Instagram by following this link: [https://www.instagram.com/erinlayephotography/].

💡 Discover Sustainable Lifestyle Solutions Find out more about Marybeth and the incredible work she does to optimize your home and office spaces by visiting her website at [https://sustainablelifestylesolutions.com/].

🔑 Don't Miss Marybeth's FREE Workshop Marybeth has an exciting FREE workshop coming up called "3 Keys To Optimize Your Home Office" from September 12-14, 2023, at 3 pm Pacific time. If you're eager to improve your home office setup, be sure to check it out! Here's the link to register: [https://healthyhome.kartra.com/page/homeofficeminicourse].

Tune in to this insightful episode and transform your living spaces into havens of love and happiness. Let's get started!

Join me as I host special guest Torva Logan - business, mindset and empowerment coach.

Lack of confidence is the #1 problem I hear about as a photographer, either from my clients, my friends, and sometimes even my own head. We often believe that we have to wait until we have achieved something, to be deserving of XYZ. So on this week's episode, I chat with Torva Logan to uncover 3 tips to boost your confidence before your next photoshoot, event or thing that is really testing your worthiness,

Do forget to follow on Spotify and follow along on Instagram to learn about the upcoming episodes:

https://www.instagram.com/erinlayephotography/

I also recommend following Torva on Instagram so you can access her Imposter Syndrome Toolkit and many more resources:

https://www.instagram.com/torvalogan/

Are you tired of feeling nervous or unsure about getting your portrait photos taken? Look no further than Beyond The Pose, the podcast that's all about helping you feel confident and prepared for your next photoshoot.

Hosted by portrait photographer Erin Laye, Beyond The Pose features industry experts who share their insights on a range of topics, from using your portraits in your business branding to tips and tricks for hair and makeup. With over 10 years of experience, Erin has seen it all when it comes to people feeling anxious about getting their photos taken, and she's passionate about helping you overcome those fears and create your best images ever.

So join us for this exciting new podcast, and let's take the first step towards creating the photos you've always wanted. Spoiler alert: we're diving deep into the world of portrait photography, and you won't want to miss a single episode. Hit that play button now and let's get started on this journey together!