Claude Hopkins
Bestseller
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Scientific Advertising
- By: Claude Hopkins
- Narrated by: Peter Coates
- Length: 2 hrs and 3 mins
- Unabridged
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Scientific Advertising by Claude C. Hopkins is a timeless classic in the field of marketing and advertising. The book outlines Hopkins's revolutionary approach to advertising, emphasizing the importance of testing and measuring the effectiveness of advertising campaigns. Through empirical...
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Scientific Advertising
- Narrated by: Peter Coates
- Length: 2 hrs and 3 mins
- Release date: 14/05/2024
- Language: English
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