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    • The Cluetrain Manifesto: 10th Anniversary Edition

    • Autor: Rick Levine, Christopher Locke, Doc Searls, und andere
    • Sprecher: Brian A Morris
    • Spieldauer: 9 Std. und 40 Min.
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      4 out of 5 stars 1
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      4 out of 5 stars 1
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      4 out of 5 stars 1

    The Cluetrain Manifesto began as a website in 1999, when Rick Levine, Chris Locke, Doc Searls, and David Weinberger posted 95 theses on the web, asserting that there was a new reality of the networked marketplace. They set out to overturn hierarchical marketing. The authors present a spirited, original, and wonderfully irreverent conversation that will challenge, provoke, and forever change your outlook on the digital economy. Now The Cluetrain Manifesto remains more relevant than ever.

    Regulärer Preis: 22,95 €

    • The Cluetrain Manifesto

    • The End of Business as Usual
    • Autor: Rick Levine, Christopher Locke, Doc Searls, und andere
    • Sprecher: Dick Summer
    • Spieldauer: 6 Std.
    • Ungekürztes
    • Gesamt
      4.5 out of 5 stars 2
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      0 out of 5 stars 0
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    The Cluetrain Manifesto is all the buzz. This iconoclastic look at business in the Internet age has a special eye for debunking old views of customers and service. Download and listen now - an audible.com audio exclusive.
    Plus, check out the rants of Cluetrain co-author Christopher Locke, a.k.a. RageBoy.

    Regulärer Preis: 22,95 €

    • Gonzo Marketing

    • Winning Through Worst Practices
    • Autor: Christopher Locke
    • Sprecher: Christopher Locke
    • Spieldauer: 2 Std. und 21 Min.
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      0 out of 5 stars 0
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    Irreverent, penetrating, profoundly simple, and on-the-money, Gonzo Marketing is the raucous wake-up that no one interested in any aspect of 21st-century business can afford to ignore. From Christopher Locke, the mind behind The Cluetrain Manifesto.

    Regulärer Preis: 14,95 €