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Ever notice that all watch ads show 10:10 as the time? Or that all fast-food restaurants use red or yellow in their logos? Or that certain stores are always having a sale? You may not be aware of these details, yet they’ve been influencing you all along. Every time you purchase, swipe, or click, marketers are able to more accurately predict your behavior. These days, brands know more about you than you know about yourself. Blindsight is here to change that.

Heart disease is the number-one killer. However, traditional heart disease protocols - with their emphasis on lowering cholesterol - have it all wrong. Emerging science is showing that cholesterol levels are a poor predictor of heart disease and that standard prescriptions for lowering it, such as ineffective low-fat/high-carb diets and serious, side-effect-causing statin drugs, obscure the real causes of heart disease. The Great Cholesterol Myth reveals the real culprits of heart disease.

By day, Mark Wojcik can be found elbow-deep in engine grease, making cars and trucks safe for the highway. By night, he can be found traipsing through the wilds of Pennsylvania, making the world safe for humans. He's more than just a mechanic, he's a New Templar Knight. He travels the backroads and byways fighting weresquonks, ningen, selkies, ghosts, and . . . gnomes? Is that gnome . . . naked? (Sigh.) Season One collects the first four novellas in the Spells, Salt, & Steel series: Spells, Salt, & Steel; Open Season; Deep Trouble; and Close Encounters.

Out of control of his actions, Billy Milligan was a man tormented by twenty-four distinct personalities battling for supremacy over his body—a battle that culminated when he awoke in jail, arrested for the kidnap and rape of three women. In a landmark trial, Billy was acquitted of his crimes by reason of insanity caused by multiple personality—the first such court decision in history—bringing to public light the most remarkable and harrowing case of multiple personality ever recorded.

'A rare novel . . . Unbearably moving, yet hopeful and transcendent in all the best ways. Just read it. Lose yourself in it. Be changed by it' JENNIE GODFREY, bestselling author of The List of Suspicious Things 'A stunning novel' OPRAH DAILY A remarkable child transforms a small rural community...

The end of the Undead could be upon us. The Undead continue to take the fight to the Tucanan invaders, but it’s difficult to achieve such notable success without attracting attention. Rumors continue to surface about clones and zombies, sparking protests. Irrefutable proof surfaces that at least one of the Undead was previously declared KIA and buried with honors, and then an insider goes public, sparking uproar and calls for official investigation.

In Dark Horse, Rose and Ogas show how the four elements of the dark horse mind-set empower you to consistently make the right choices that fit your unique interests, abilities, and circumstances and will guide you to a life of passion, purpose, and achievement.

The law of market failure: Most new products will fail in the market, even if competently executed.

Venezuela's overcrowded prison system is hell on earth. Murders, corruption, and gang wars are nothing out of the ordinary. On a humid summer's day in the state of Vargas, a new prisoner arrives at "El Infierno," the country's most notorious gulag. Newcomers are subject to savage beatings. They're treated as slaves by the general prison population. But not this time....

A vital book for leaders and decision makers, The Evolution of Cooperation reveals how cooperative principles help us think better about everything from military strategy, to political elections, to family dynamics.

Della Hampton answers an advertisement for a mail-order bride in the isolated mining town of Kirwin, Wyoming. Her hasty decision turns desperate when she arrives to find her intended dead. Della is determined to do whatever it takes to remain in Kirwin and find a new name for herself. Bastien Graham is a brand-new foreman ready to prove himself. Within days of stepping into the position, a mail-order bride is abandoned in town. Bastien, now assigned to take her down the mountain and into town, soon discovers the lady has other plans.

Unfortunately, with running comes injuries, as a result of wrong information and improper training. Author Jay Dicharry was tired of getting the same treatments from doctors that didn't heal his joint and muscle pain from running, so he decided to combine different fields of clinical care, biomechanical analysis, and coaching to help you avoid common injuries and become the best runner you can be.

The electric and daring independent wrestling tag team tells their inspiring story, revealing how two undersized, ambitious amateur athletes from Southern California became the idols of millions of popular sports fans and coveted among the ranks of AEW’s elite wrestling lineup. Alternating between each brother’s perspective from chapter to chapter, this entertaining memoir is a complete portrait of what it means to grow into - and give back to - wrestling, the sport and profession they embody and love.

In Which Comes First, Cardio or Weights?, physicist and award-winning journalist Alex Hutchinson tackles dozens of commonly held beliefs and looks at just what research science has - and has not - proven to be true. This myth-busting book covers the full spectrum of exercise science and offers the latest in research from around the globe, as well as plenty of practical tips on using proven science to improve fitness, reach weight loss goals, and achieve better competition results.

How can you graduate with honors, choose exciting activities, build a head-turning resume, gain access to the best post-college opportunities, and still have a life? Based on interviews with star students at universities nationwide, from Harvard to the University of Arizona, How to Win at College presents 75 simple rules that will rocket you to the top of your class.

Why So Serious? takes listeners on Nikola Jokic’s long, strange, and incredibly unlikely journey to becoming the heartbeat of the champion Denver Nuggets and the best basketball player on the planet. As he traces Jokic’s transformation from his humble beginnings in Sombor, Serbia, sports journalist Mike Singer captures the witty irreverence, unparalleled competitiveness, and slight mischievousness of the MVP fondly known as “The Joker.”

Disruption dominates innovation theory and practice. But disruption is destructive—displacing jobs, companies, and even entire industries. Are we missing better, and even bigger, opportunities to innovate and grow? With three decades of research, W. Chan Kim and Renee Mauborgne reveal another way to innovate and grow. Beyond Disruption redefines and expands the existing view of innovation by introducing a new approach—nondisruptive creation—that is free from the destructive displacement that happens when innovators set out to disrupt.

Tesla Motors and CEO Elon Musk have become household names, shaking up the staid auto industry by creating a set of innovative electric vehicles that have wowed the marketplace and defied conventional wisdom. But behind the hype, Tesla has some serious deficiencies that raise questions about its sky-high valuation, and even its ultimate survival. In Ludicrous, journalist and auto industry analyst Edward Niedermeyer lays bare the disconnect between the popular perception of Tesla and the day-to-day realities of the company - and the cars it produces.

After a lifetime of raising hell, King uses earnings collected over a lengthy and chaotic career in government black-ops to purchase a mountaintop villa on the island of Corsica. He coasts through a peaceful existence as the owner of a seaside bar in the serene Bay of Calvi.... Then, after a sudden and violent chain of events, he resurfaces on the radar. His old unit - a clandestine special ops division known only as Black Force - deem him a danger to society, classifying his retirement as a colossal failure.

Discussion Materials gives the listener an honest look at Wall Street from someone in the trenches. After graduating from Columbia Business School, Bill Keenan joined Deutsche Bank's investment banking division as an associate where despotic superiors (and the blinking red light of his BlackBerry) instilled low-level terror on an hourly basis. You'll join him in his cubicle on the 44th floor of 60 Wall Street as he scrambles to ensure floating bar charts are the correct shade of orange and all numbers are left-aligned, but whatever you do, don't ask him what any of it means.