Ergebnis für "The Letters" in Wirtschaft & Karriere

In the age of email and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling work, author Dan Kennedy explains why some sales letters work and most don't. And he shows how to write copy that any business can use.

Amazon is the fastest company ever to reach $100 billion in sales, and they didn’t reach that landmark by staying in their comfort zone. Risk-taking is the key that unlocked the door to growth at Amazon, but those risks were (and are) intentional, calculated, and strategic. Thomas Edison believed: “I have not failed. I've just found 10,000 ways that won't work.” Like Edison, Amazon’s founder Jeff Bezos has also linked experimentation and failure with growth and success.

The culmination of master psychiatrist Dr. Irvin D. Yalom's more than 35 years in clinical practice, The Gift of Therapy is a remarkable and essential guidebook that illustrates through real case studies how patients and therapists alike can get the most out of therapy. The best-selling author of Love's Executioner shares his uniquely fresh approach and the valuable insights he has gained - presented as 85 personal and provocative "tips for beginner therapists".

Charles Handy is one of the giants of contemporary thought. His books on management - including Understanding Organizations and Gods of Management - have changed the way we view business. His work on broader issues and trends - such as Beyond Certainty and The Second Curve - has changed the way we view society. In his new book, Handy builds on a life's work to glimpse into the future and see what challenges and opportunities the next generation faces.

The Robert Collier Letter Book is by far the top book on writing sales letters. But it goes beyond that. As every great copywriter knows, these techniques are directly transferable to the Internet, whether through web copy or email or whatever. This book earned Robert Collier the distinction of being one of the greatest marketing minds in history. Robert Collier's sales letters were successful because he wrote to his audience's needs.

After a bizarre encounter with his lost cousin, Jonathan Landry is compelled to travel across the planet to retrieve letters and mementos that carry the extraordinary secrets that Julian discovered throughout his life. On a remarkable journey that includes visits to the sensual tango halls of Buenos Aires, the haunting catacombs of Paris, the gleaming towers of Shanghai and the mystical deserts of Sedona, The Secret Letters of The Monk Who Sold His Ferrari reveals astounding insights on reclaiming your personal power, being true to yourself, and fearlessly living your dreams.

The shareholder letters of corporate leaders are a rich source of business and investing wisdom. There is no more authoritative resource on subjects ranging from leadership and management to capital allocation and company culture. But with thousands of shareholder letters written every year, how can investors and students of the corporate world sift this vast swathe to unearth the best insights? Dear Shareholder is the solution!

Behind Tracy Tutor's on-screen persona is an uncanny knack for projecting confidence in the most intimidating of circumstances. The breezy, tough-talking, utterly inimitable businesswoman has rivaled her male costars to land increasingly high-profile deals in the world of LA real estate. Now, Tracy is leveraging her years of experience to write the go-to manual for any woman struggling to convince people she's in charge.

Introducing Career Coach GPT - the world's first AI-powered career guru. Combining the expertise of LinkedIn insider Jeremy Schifeling (a former kindergarten teacher who landed jobs at Apple + Google) with the revolutionary power of ChatGPT, get ready to find your perfect career path - even if you don't have experience or a clear passion.

In straightforward language, A Letter to My White Friends and Colleagues encourages every White person to share his/her wealth with the Black community - plain and simple. Those who listen to the book will: understand the root causes of racial disparities in America; discover how you can personally contribute to reducing the inequality between Black and White people in the United States today; and get concrete recommendations on how to redirect your spending to Black-owned institutions to help decrease the racial wealth gap.

Amazon is the fastest company ever to reach $100 billion in sales and they didn't reach that landmark by staying in their comfort zone. Risk taking is the key that unlocked the door to growth at Amazon, but those risks were (and are) intentional, calculated and strategic. Thomas Edison believed, 'I have not failed. I've just found 10,000 ways that won't work', and Amazon's founder, Jeff Bezos, has always linked experimentation and failure with growth and success.

You're ready to take the next step in your career. But securing the right role can take a lot of work—and a lot of time and energy. How do you move forward without getting overwhelmed by the process? The HBR Guide to Your Job Search is here to help. Whether you're new to the workforce or have a well-established career, this book contains practical advice for navigating your job hunt.

Using a human centered approach, Busy Is a Four Letter Word looks at the essential relationship between living well and leading well, aiming to end the self-gratifying martyrdom of "busy" culture, and working to uncomplicate personal and professional prosperity.

This book is an educative book on the lessons extracted from Mr. Warren Buffet's letters to shareholders. The lessons included in this audiobook apply to all type of investors, business students at all levels, company managers, and well wishers. The lessons include Warren's wisdom on investment (stocks), business, and the ideal company management (structure). If you want a summary of wisdom on all investment topics Warren Buffet has written to his shareholders over time then this book is for you.

One of life's biggest questions is "what do you want?" The answer to that personal question is found in an inconspicuous yet intense word. Journey through The Invisible Four-letter Word to discover the secret to getting more of what you really want in life!

This audiobook delivers the fascinating account of one Western family’s time living and working in China. Told through a series of letters, China from the Inside: Letters from an Economist presents insights into the society and economy of a country that is often opaque to outsiders and poorly understood. The author’s expertise as an economist and the family’s efforts to integrate into Chinese society furnish a vivid and unique account.

In June 2022, at the Black Men’s Forum (BMF), we went to the source and provided a platform for African American men and a few African American male teenagers to speak their truths in answering 58 questions. All information shared is a part of history and will be passed onto the next generation to build upon society and learn about the strengths and hindrances affecting African-American boys.

The Huck Finn of foreign correspondents provides a colorful account of old Honolulu, the island nobility, the City of Refuge on the Kona coast, and the active volcano of Kilauea. These selections of Mark Twain's newspaper dispatches are both charming and informative. The light touch of the great humorist is seldom missing as he reveals the "loveliest fleet of islands that lie anchored in any ocean".

Dr. David Levy is a media consultant who has appeared on over 70 television and radio broadcasts, from CNN to National Geographic, to provide psychological perspectives on current events. His previous works have been published internationally, many of them becoming best sellers. In this book, Levy approaches listeners on a more personal level but carries the same expertise that he’s shared with viewers and listeners worldwide.

Maynard Webb has helped found, fund, and grow dozens of successful companies. Webb now shares his lessons with the rest of America’s aspiring entrepreneurs in Dear Founder. Dear Founder is rich with sound advice on an array of business topics, from turning your idea into a reality to building a culture, to reaching key financial goals. This audiobook is an indispensable guide to navigating the realities, risks, and rewards of being your own boss - and founding the company of your dreams.