Ergebnis für "Piraten" in Marketing & Vertrieb

Whether you are a writer, creator, entrepreneur, executive, public speaker, investor, or industry thought leader, Snow Leopard is your guide for becoming known for a niche you own.

A mediocre category designer will beat a world-class marketer every day of the week. The reason is because all marketing sits within a context. "He or she who frames the problem owns the solution." Without this context—without a category—your marketing becomes nothing but screaming, shouting, and pitching customers with deals, discounts, and other short-term tactics in the hopes of landing a sale.

Over the past 20 years, category creation and category design has gone from being a little-known "positioning" secret from advertising legends like David Ogilvy, Leo Burnett, Al Ries, Jack Trout, Gary Halbert, and more, to now becoming the single most in-demand skill among business leaders, Fortune 500 executives, Silicon Valley entrepreneurs, marketers, and even the next generation of digital creators.

This book is for a very small percentage of business people. You see, most people in business are not trying to use Category Design to create a new category that changes the future and generates exponential new value. Instead, many people in business are trying to “not get fired.” Many people want to go to work, make a contribution, and go home.

Why do some writers and creators become known for a term, a phrase, or even an entire category, while others (talented as they might be) fade away? Because the most memorable writers and creators become known for a niche they own. And, more importantly, they invented new language to help them show the world how and why they are different.

Ever notice how no one likes to be sold, but most of us enjoy buying stuff? Where is the disconnect? In a business world that rapidly and exponentially adapts to change, our selling methods fail to keep up with human expectations. The Pirate's Guide to Sales uniquely blends years of selling concepts with real-world experience in a framework anyone can learn. We'd like you to think of it as a "pirate's guide" as it distills all the best research and real-world sales experiences in one easy, "how to" audiobook with lessons from only the best!

In 2005, a little book called Blue Ocean Strategy grew into a global best seller. With over four million copies sold and industry recognition as “one of the most iconic and impactful strategy books ever written”, Blue Ocean Strategy changed the way many people thought about business. We tip our hats to the title, and the framing of the idea, because it is a legendary example of languaging. More than 15 years later, you will still hear people in business meetings referencing “blue oceans” and “red oceans”. But...there are a few problems.

Short, sweet, and jam-packed with incredibly valuable insights, this audiobook is an actionable guide to creating massive differentiation in your business.

Meet the Pirates of TBWA\Chiat\Day\New York, and hear what they love, their hot takes, what they do outside the agency, and where they go for the best sandwiches east of Third Avenue.

Sales and marketing tools and concepts for the established expert who values free-thinking and living life on their terms.

This is your no-fluff guide to the wild world of OnlyFans Marketing and Management — packed with raw insights and underground knowledge you won’t find anywhere else. Each episode takes you deep into the legendary blog OFMSecretStash.blog, featuring articles written by the infamous Captain Goldtooth. From traffic tactics and automation tools to war stories and controversial takes, this podcast is made for agency owners and content creators on the hunt for the treasures that only OnlyFans can offer.

Mr Barry Tomes in known as a publicist (to his famous colleges) and a plumber to anyone else... the explanation for that statement lies in this interview... ha ha ha!

Welcome to the Social Media Update! With a keen eye on the digital landscape and a flair for current developments, we bring you the most outstanding news and essential discoveries from the world of social media every week. Presented by our AI Speaker, Aurelia, let's dive right into the heart of the latest trends and strategies. Each week, we explore the latest happenings across platforms like Facebook, Instagram, Twitter, TikTok, and LinkedIn. We engage with industry insiders, offering you exclusive insights and the freshest perspectives on what's shaping the digital world. Our show delves ...

Hamburg - München , der Norden und der Süden vereint in einem nicht so seriösen Marketingpodcast, der die GenZ und die Millenials zu einem superlativen, dreidimensionalen und natürlich nur vertikaldenkenden Podcast vereint. Jim, der gefühlt gerade erst die Schule verlassen hat und Max, der mit Anfang 30 immer noch so spricht wie 20, beleuchten regelmäßig das Vertical World Wide Web. Welcher Trend flutet die Handys der Kids am Schulhof und welche Brand bringt den passenden Vertical Content auf den Markt? All das und viel mehr beleuchten die zwei Amateur-Influencer, Trendscouts und ...

These are the voyages of three smelly pirate content creators who have done everything from swab the decks to rigging the sails on hundreds of journeys. B2B marketing content comes in all shapes and sizes. It can be aimed at a wide audience or target a handful of key decision makers. The crew at Lion’s Way has worked on every imaginable type of content for tech companies big and small. And now we are sharing tales of high adventure on the high seas and hopefully providing you with some valuable insight along the way.

Short, sweet, and jam-packed with incredibly valuable insights, this audiobook explains why year-long marketing should not be your dominant focus, and explains the exponential benefits of mattering to your most loyal customers just a few times per year.

One of the most common questions entrepreneurs and small business owners ask is, “how do I create a category if I’m not a heavily funded startup, or some massively successful company? How can someone like me create a category of my own?” This reveals maybe the single greatest benefit of category design: anyone can do it, at any stage of their life.

Interesting People Doing Interesting Things… The #PirateBroadcast starts out as a Livestreaming show and shared across multiple platforms to distribute encouraging information with people. This podcast allows people to receive information when they're unable to catch the Livestream. The show brings all kinds of topics to the table with a common thread of thinking outside the box while still being kind. #kindnessiscool#smilesarefree#makeitmatter And you…Enjoy the day

Business media “platforms” and social media platforms have a problem. The way content gets created, distributed, and monetized today is being radically transformed—and most people haven’t noticed yet. And up until now, creators have not been paid (fairly) for their work. Short, sweet, and jam-packed with incredibly valuable insights, this audiobook is the ultimate guide for creators who want to understand how to make the most of the changing media landscape.

Ninety percent of what we’ve been taught about entrepreneurship, business strategy, and marketing is wrong. Without a differentiated POV, you are just like everyone else. No matter how cool, clever, or expensive your branding is. Short, sweet, and to the point, this is an audiobook for how you can attract customers, clients, fans, and followers.