In Episode 91 of the Versa Business Tips Podcast, host Shaheen Mazloom, Founder & CEO of Versa Business Systems, sits down with Mikey “C-Roc” Ciorrocco — Founder of That One and host of the What Are You Made Of? podcast.

Mikey has been a guest on 1,200+ podcasts over the last 5–6 years and shares exactly how podcast guesting became the fastest path to:
• Global authority
• Massive network expansion
• Omnipresence & credibility
• Real business opportunities and partnerships

This episode breaks down why getting known beats being the best, how to leverage other people’s platforms, and why relationships—not ads—are the real currency in business.

🎯 What You’ll Learn:

Why podcast guesting accelerates authority faster than paid ads

Quantity vs quality and when each matters

How to turn podcast appearances into real relationships

Why paying $10K–$30K to be on a show is usually a mistake

How top entrepreneurs build attraction-based business models

🎁 Mikey C-Roc’s FREE Offer (Versa listeners only):

📲 Instagram: @MikeyCroc
💬 DM him and say: “I saw you on Shaheen’s podcast.”

✔️ FREE 15-minute strategy call
✔️ Direction on how podcasting fits your business
✔️ $500 OFF podcast booking packages (if you’re a fit)

🚀 About Versa Business Systems

Versa Business Systems helps companies scale, save, and grow through:

Business funding & lending solutions

Tax-credit programs like PHI (Preventative Health Initiative)

Credit card processing & fintech solutions

AI & automation consulting

Free business consulting (no upfront fees)

🌐 Website: https://versabusinesssystems.com

💰 Funding: https://go.versabusinesssystems.com

🎥 PHI Explainer: https://youtu.be/2IJOHUwJC6U

🔗 Versa Business Systems – Social Media

📸 Instagram: https://www.instagram.com/versabusinesssystems

🎵 TikTok: https://www.tiktok.com/@versabusinesssystems

▶️ YouTube: https://youtube.com/channel/UCUIeHCYWVtWB9POnoyfLrPQ

💼 LinkedIn: https://www.linkedin.com/company/versa-business-systems

📘 Facebook: https://www.facebook.com/versabusinesssystems

💬 COMMENT “PODCAST” if you want to grow your authority through guesting
👍 Like | 🔔 Subscribe | 📤 Share with someone building influence

#VersaBusinessTips #PodcastGuesting #PodcastMarketing #GetKnownGlobally #PersonalBranding
#AuthorityMarketing #EntrepreneurPodcast #BusinessGrowth #Networking #Influence
#MikeyCRoc #MikeCiorrocco #ThatOne #ShaheenMazloom #VersaBusinessSystems

Hiring overseas isn’t just about saving money—it’s about hiring smarter.

In Episode 90 of the Versa Business Tips Podcast, host Shaheen Mazloom, Founder & CEO of Versa Business Systems, sits down with Brian Sampson, Founder & CEO of Plug Technologies, to explain why nearshore hiring in Latin America is becoming a go-to strategy for US companies looking to scale.

Brian shares his decade-long experience living and building companies in Latin America and breaks down what “nearshore” actually means, how it differs from offshore hiring, and why LATAM talent often outperforms expectations—especially in fast-moving, high-pressure business environments.

The conversation covers real-world hiring insights, cultural advantages, English fluency, time-zone alignment, loyalty, and resilience—and why many of the fears around international hiring are based on myths, not reality.

They also dive into the practical side of nearshore hiring, including:
• When DIY platforms like Fiverr or Upwork make sense
• When working with a nearshore staffing agency is the better move
• How compliance, payroll, benefits, and local labor laws are handled
• Why same–time zone collaboration changes productivity
• How companies reduce hiring risk with no upfront fees

If you’re a US-based business owner exploring ways to build stronger teams without the cost and friction of local hiring, this episode gives you a clear, honest framework for hiring nearshore the right way.

⸻

👤 About the Guest: Brian Sampson

Brian Sampson is the Founder & CEO of Plug Technologies, a nearshore staffing company that helps US businesses hire vetted, senior-level talent across Latin America—without retainers, upfront fees, or compliance headaches.

🔗 LinkedIn: / briansamson
🌐 Website: https://plugg.tech/

⸻

🎁 No-Risk Hiring with Plug Technologies
• No retainer
• No upfront cost
• You only pay if you hire

👉 Learn more at https://plugg.tech/


#NearshoreHiring #LATAMTalent #RemoteHiring #BusinessPodcast #Episode89

In this episode of the Versa Business Tips Podcast, host Shaheen Mazloom, Founder & CEO of Versa Business Systems, sits down with Kira Shishkin, Founder & CEO of Informed.Now, to unpack why modern news feels biased, manipulative, and overwhelming—and what’s actually happening behind the scenes.

Kira explains how advertising, sponsors, and platform incentives distort the information we consume, why clickbait has replaced clarity, and how most news outlets no longer serve the reader as their customer. The conversation dives deep into how Informed.Now delivers fact-based, ad-free news by sourcing information directly from primary institutions like the Supreme Court, Federal Reserve, Department of Labor, and global central banks.

Instead of constant breaking-news alerts, Informed.Now sends one concise text per day covering only world-changing news, designed for busy professionals who want clarity without noise.

In This Episode, You’ll Learn:
• Why trust in the news industry has collapsed
• How ads and incentives shape media narratives
• The difference between opinion-based reporting and primary sources
• Why breaking news creates anxiety instead of understanding
• How echo chambers are formed—and how to avoid them
• What “world-changing news” really means
• Why simplicity and restraint matter in modern media

⸻

👤 About the Guest: Kira Shishkin

Kira Shishkin is the Founder & CEO of Informed.Now, a text-based news platform on a mission to restore information integrity through factual, neutral, and ad-free reporting.

🔗 LinkedIn: https://www.linkedin.com/in/kirashishkin

⸻

🔗 Learn More About Informed.Now
🌐 Website: https://informed.now

⸻

🔗 Connect with Versa Business Systems

🌐 Website: https://versabusinesssystems.com
🔗 LinkedIn: Versa Business Systems
📸 Instagram: @versabusinesssystems

#NewsBias #MediaBias #TruthInMedian #InformationIntegrity
#IndependentNews #FactBased #MediaLiteracy #AdFreeNews #InformedNow #VersaBusinessTips
#Podcast #BusinessPodcast #DigitalMedia #NewsIndustry #news

Are you tracking tons of numbers but still not sure what actually grows your business?

In this episode of the Versa Business Tips Podcast, host Shaheen Mazloom sits down with Christian Davenport, founder of DPORT Corporation (Home of the Data Doctor), to break down how businesses should actually use data—without drowning in dashboards.

Christian shares how one hospitality client went from tracking 40+ metrics down to just 5 core KPIs and increased revenue by 12% in 90 days, without increasing marketing spend.

If you’ve ever felt overwhelmed by analytics, confused by “intent data,” or stuck with a messy CRM, this episode brings clarity.

⸻

💡 In This Episode, You’ll Learn:
•Why most businesses track too many metrics that don’t drive results
•How to identify KPIs that align directly with business goals
•The difference between bulk data and useful data
•How to think about intent data as a “temperature check,” not a magic solution
•Why defining your ideal customer comes before buying more data
•How to combine qualitative + quantitative insights for smarter decisions
•CRMs, GoHighLevel, and why setup matters more than the platform itself
•How small businesses can use market data without historical records
•Using AI, bots, and web crawlers for lead follow-up and email handling
•Voice AI, AI “clones,” and where automation actually makes sense
•Smart ways to recycle and nurture old leads long-term

⸻

🎯 Key Takeaway:

You don’t need more data—you need the right data, clean systems, and simple KPIs you consistently act on.

⸻

👤 About the Guest: Christian Davenport

Christian Davenport is the founder of DPORT Corporation, a Disabled-Veteran-Owned business specializing in business intelligence, data analytics, and actionable insights for growth.

DPORT Corporation — Home of the Data Doctor helps businesses turn complex data into clear decisions that drive revenue.

📞 Call: (302) 564-9555
📧 Email: DPORTCorporation@gmail.com
🔗 Facebook: DPORT Corporation

⸻

📌 Connect & Learn More

Christian Davenport
•LinkedIn: Connect directly for data strategy insights
•🎯 30-Minute Data Clarity Call: Identify the single metric that matters most for your business right now

Versa Business Systems
•🌐 Website: versabusinesssystems.com
•🔗 LinkedIn: Versa Business Systems
•📸 Instagram: @versabusinesssystems

👉 Don’t forget to LIKE, SUBSCRIBE, and COMMENT your biggest takeaway from this episode.


#DataStrategy #KPIs #BusinessGrowth #DataDriven #AIBusiness
#CRMSolutions #GoHighLevel #Automation #VoiceAI #LeadGeneration
#SmallBusinessTips #Entrepreneurship #BusinessPodcast #ScalingBusiness

Are you struggling to make your marketing work the way it used to? In Episode 87 of the Versa Business Tips Podcast, host Shaheen Mazloom sits down with Andrew Seidman, founder and CEO of Digital Reach, to break down how AI, search, and customer behavior are rapidly changing the B2B landscape — and what companies must do to stay relevant.

Andrew reveals how to compete in a world where LLMs push “zero-click answers”, Google results are shrinking, and social platforms like Reddit, Quora, and review sites are becoming the new discovery engines for buyers.

With deep experience helping B2B tech companies scale, he shows how brands can build trust, target smarter, and create messaging that actually resonates.

💡 In this episode, you’ll discover:

• Why traditional search is shrinking — and what AEO (Answer Engine Optimization) means for your business

• Why social communities and review platforms matter more than ever

• How data tools like Clay help create high-context, personalized outreach

• When streaming TV (CTV) ads work — and when they’re a waste of budget

• Why messaging beats tools — and how to talk like your customers

• The old-school strategy that still outperforms AI: voice of the customer

• How trust (not features) drives B2B buying decisions

🎯 Key Takeaway:

Nail your message first. Then use AI, data, and systems to scale it — not the other way around.

📌 Chapters

0:00 Intro — How to shine

1:31 Episode start & welcome

1:52 Guest intro — Andrew Seidman

3:49 AI’s impact on search

5:03 Social platforms & review sites

9:29 Data tools & Clay

15:50 CTV ads — pros & cons

21:45 Where to start with AI

23:27 Messaging & customer language

25:48 Old-school marketing that wins

29:37 Trust + brand strategy

31_CANCEL Closing thoughts

📌 Connect with Andrew Seidman:

LinkedIn: Andrew Seidman

Website: digitalreach.com

📌 Connect with Versa Business Systems:

Website: versabusinesssystems.com

LinkedIn: Versa Business Systems

Instagram: @versabusinesssystems

#VersaBusinessTips #AndrewSeidman #DigitalReach #B2BMarketing #AEO #AIForBusiness #MarketingStrategy #BusinessPodcast #ShaheenMazloom #BusinessGrowth #Leadership #ClayTool #Entrepreneurship #ScalingBusiness

Are you working harder than ever but not seeing real growth? You might be stuck in the Founder’s Trap.

In Episode 86 of the Versa Business Tips Podcast, host Shaheen Mazloom sits down with Charles Gaudet, founder and CEO of Predictable Profits, to reveal how business owners can break free from burnout and create predictable, scalable growth.

With over 30 years of entrepreneurial experience and recognition from Forbes, Yahoo Finance, and EY, Charles shares proven systems for building a company that thrives without relying on the founder’s constant hustle.

💡 In this episode, you’ll discover:

• Why hard work alone can’t scale your business
• The two hardest stages every entrepreneur faces
• How to simplify your business model and grow faster
• The secret to setting KPIs that drive accountability
• What your Unique Advantage Point (UAP) really is
• How to become a visionary leader — not a bottleneck

🎯 Special Offer for Versa Listeners:

Learn more about Charles’s growth frameworks at predictableprofits.com

📌 Connect with Charles Gaudet:

LinkedIn: Charles Gaudet

YouTube: Predictable Profits

Website: predictableprofits.com

📌 Connect with Versa Business Systems:

Website: versabusinesssystems.com

LinkedIn: Versa Business Systems

Instagram: @versabusinesssystems

#Episode86 #VersaBusinessTips #PredictableProfits #FounderMindset #Entrepreneurship #ScalingBusiness #BusinessPodcast #Leadership #AIforBusiness #BusinessGrowth #SmallBusinessTips #SuccessMindset #KPI #Automation #MarketingStrategy #ShaheenMazloom #BusinessLeadership

In this powerful conversation on Versa Business Tips Podcast, Shaheen Mazloom interviews Jim Beach — founder of School for Startups, bestselling author, radio host, and serial entrepreneur.

Jim’s philosophy challenges conventional startup myths: entrepreneurship is not about fearless risk, boundless passion, or unbridled creativity. Instead, he teaches how to build businesses with smart, calculated moves.

You’ll learn about:

• His book School for Startups: The Breakthrough Course for Guaranteeing Small Business Success in 90 Days or Less (McGraw Hill) — how to start with low capital and reduce risk.
• How to validate a business idea for under $5,000
• The importance of cashflow over hype
• When and how to scale without breaking
• The truth behind “copy, don’t reinvent” and simplifying execution

🎯 Want the book? Get it via School for Startups Radio platform: schoolforstartupsradio.com

📘 School for Startups is also available through the School for Startups network and online.

📌 Connect with Jim Beach & School for Startups

• Website / Book source: schoolforstartupsradio.com
• Facebook: The School for Startups
• Instagram: @entrepreneurjim
• Radio show / program resources via School for Startups channels

#Entrepreneurship #LowRiskStartup #StartupTips #SmallBusinessGrowth #BusinessStrategy #SchoolForStartups #JimBeach #CopyBetter #ValidateIdeas #CashflowFirst #ScaleSmart #BusinessPodcast #StartupWisdom

In this episode, we sit down with David Flores Wilson, Founder of Sincerus Advisory, to talk about how entrepreneurs and business owners can strategically manage wealth, plan for exits, and create lasting business growth. David shares valuable insights on:

✅ Why exit planning is more than just a “last-minute” decision

✅ Key tax opportunities entrepreneurs should know about (including QSBS updates)

✅ How to build systems that make your business attractive to buyers

✅ Balancing reinvestment in your company vs. long-term wealth planning

✅ Why diversification and strong financial strategy are essential for entrepreneurs

Whether you’re a founder, business leader, or planning your eventual exit, this episode is full of actionable strategies to maximize growth and protect your financial future.

📌 Learn more and connect with David Flores Wilson:

🌐 Website: https://sincerusadvisory.com/

💼 LinkedIn: https://www.linkedin.com/in/davidfloreswilson

🔔 Don’t forget to subscribe for more conversations with inspiring leaders and entrepreneurs.

#entrepreneurship #businessgrowth #podcast #wealthmanagement #exitplanning #leadership