You've been listening. You know you need to do this. And you're still not registered for Friday. I don't think that's because you need more information — I think it's because you're not sure whether this is actually for you. In this episode I'm giving you three honest questions to sit with. Answer yes to any of them and I genuinely think you need to be in that room on the 19th.

IN THIS EPISODE:

• Why having an idea that's been sitting for months — or years — is not a sign you don't want it badly enough
• The real reason so many therapists freeze when it comes to pricing, naming, and talking about their offer
• Why a digital offer that didn't work before isn't a sign the idea was wrong — and what it actually means
• What The Freedom Therapist Offer Method™ is and why Mia built it
• Why the five notebooks she had before launching her first offer is more relatable than you think
• What Saturday morning could actually look like if you show up live on Friday
• Why the live experience is the only way to walk away with the AI Launch Bundle — and what that means for getting your offer out into the world fast

KEY TAKEAWAYS:

• The idea has never been the problem — the gap between the idea and the thing that actually exists in the world is where most therapists get stuck, and that gap has a process. Friday is the process.
• Freezing on pricing, naming, and messaging is not a confidence problem — it's what happens when you're trying to do something nobody ever taught you how to do. The practical how-to is exactly what the workshop covers.
• A launch that didn't land is almost never about the idea — nine times out of ten it's a messaging or positioning problem, and having the right framework changes everything.
• Done is the goal, not perfect — by Saturday morning, live attendees walk away with their offer built AND all the copy to launch it written. The window between building and selling has never been this small.

Connect with Mia:

New Live & Free Masterclass: Create & Sell Your First Digital Therapy Offer https://thefreedomtherapist.com.au/masterclass

Instagram: https://instagram.com/miapoko and https://www.instagram.com/ot_inspire_therapy/

Get the Complete Personal Brand Kit for Therapists for just $47! https://thefreedomtherapist.com.au/kit

Join the Waitlist for The Freedom Therapist Club: https://www.thefreedomtherapist.com.au/club

You can write a session plan in fifteen minutes. You've done it a thousand times — you don't overthink it, you don't stare at the blank page, you just do it. So why have you been sitting on your digital offer for six months?

In this episode I'm getting into the one thing nobody ever taught us — and why once you have it, everything changes.

IN THIS EPISODE:

• Why "I don't have time" and "I'm not techy enough" aren't the real reasons your digital offer isn't done
• The one thing that separates writing a session plan in 15 minutes from staring at your digital offer for six months
• Why this has nothing to do with confidence or tech — and everything to do with something no one ever taught us
• The three questions I use with every therapist I work with to find their offer — and why the answer is probably already sitting in your Google Drive
• Why your offer doesn't need to be built from scratch — and it’s probably closer than you think
• The sequence that takes it from idea to something you can actually sell
• The personal story behind my own MULTIPLE years delays — and the only thing that changed

Connect with Mia:

New Live & Free Masterclass: Create & Sell Your First Digital Therapy Offer https://thefreedomtherapist.com.au/masterclass

Instagram: https://instagram.com/miapoko and https://www.instagram.com/ot_inspire_therapy/

Get the Complete Personal Brand Kit for Therapists for just $47! https://thefreedomtherapist.com.au/kit

Join the Waitlist for The Freedom Therapist Club: https://www.thefreedomtherapist.com.au/club

Have you ever had that thought — can I really charge for this? Like, why would someone pay money for this from me? Is it really something people will want?

If you have, you are absolutely not alone. And the reason that thought feels so sticky isn't random - it's deeply embedded in the systems and training that shaped us as therapists. In this episode, we're naming it, getting curious about it, and doing the real work of figuring out where it came from. Because that's the work before the work AND it matters more than any strategy I could give you.

IN THIS EPISODE:

• Why so many therapists feel genuinely icky about charging for their expertise — and why that feeling makes complete sense given how we were trained
• How the systems we've worked in have wired us to separate the helping from the money — and what that looks like in our everyday situations.
• Why imposter syndrome hits so differently in the therapy profession, and how our evidence-based training can actually keep us stuck in a loop of tweaking and never launching
• The reframe that has shifted everything for me and why it's not about becoming greedy, it's about sustainability
• Why burnt out, underpaid therapists don't help more people…and what financial stability actually makes possible
• The practical exercise you NEED to do this week on your money beliefs— and why the this matters the most if you want to grow

KEY TAKEAWAYS:

• Charging for your expertise is not at odds with your values — it's what keeps you in the profession long enough to actually change lives.
• The work before the work is the mindset work — you can have the best digital product in the world sitting in a folder, but if your nervous system is still wired to give it away for free, it stays there.
• Really good therapists making really good money do really good things with it — financial stability means capacity for complex clients, supervision, growth, and staying in love with this work.

RESOURCES + LINKS:

• Listen to last week's episode (Ep. 68 68. Exactly Where to Start With Passive Income as a Therapist (And Why You're Already Closer Than You Think) - we chatted about it in this one!
• Find Mia: @miapoko
• Email: hello@thefreedomtherapist.com.au

CALL TO ACTION:

If this one stirred something up for you — good. That means it landed. I'd love to know what belief came up for you when you did the exercise, so slide into my DMs over on Instagram at @miapoko or shoot me an email at hello@thefreedomtherapist.com.au. And if you're loving this series, please screenshot this episode and share it on your stories, or leave us a review — it genuinely helps this podcast reach more therapists who need to hear exactly this. See ya next week. xx

Connect with Mia:

New Live & Free Masterclass: Create & Sell Your First Digital Therapy Offer https://thefreedomtherapist.com.au/masterclass

Instagram: https://instagram.com/miapoko and https://www.instagram.com/ot_inspire_therapy/

Get the Complete Personal Brand Kit for Therapists for just $47! https://thefreedomtherapist.com.au/kit

Join the Waitlist for The Freedom Therapist Club: https://www.thefreedomtherapist.com.au/club

There is a visual schedule sitting in your downloads folder right now. A social story from three months ago. A parent handout you typed from scratch because nothing that existed felt like the right fit. A home program template you've made seventeen versions of. And I want you to know — that is a business. That is already a business. You just haven't looked at it that way yet. Because income beyond the one-to-one doesn't have to be this massive overwhelming mountain you build from scratch. It's already here. And today we're going to find it together.

IN THIS EPISODE:

• Why so many therapists are already sitting on sellable resources and don't even realise it
• The three income streams available to every therapist business — direct work, expertise, and journey — and why knowing where you're starting from changes everything
• Why financial diversification isn't just a nice business strategy — it's how we stop scrambling when clients cancel, when we're sick, when the landscape shifts
• The resource audit to do this week — how to open your folders, sort what you find, and start seeing your existing work completely differently
• Why curiosity (not judgment) is the whole point of this exercise — and how to stay out of shame while you do it
• What I want you to spend the week ideating on before next episode

Connect with Mia:

New Live & Free Masterclass: Create & Sell Your First Digital Therapy Offer https://thefreedomtherapist.com.au/masterclass

Instagram: https://instagram.com/miapoko and https://www.instagram.com/ot_inspire_therapy/

Get the Complete Personal Brand Kit for Therapists for just $47! https://thefreedomtherapist.com.au/kit

Join the Waitlist for The Freedom Therapist Club: https://www.thefreedomtherapist.com.au/club

We're told that growth means doing more. More content, more strategies, more visibility, more of ALL the things.

But some of the biggest shifts in my business — in income, in capacity, in how I actually feel day to day — came from stopping things. Not adding more. Subtracting.

In this episode, I'm sharing the five things I stopped doing urgently that changed how my business runs and how my nervous system feels inside it.

You'll learn:

• Why checking your email every day might be costing you more than you realise
• How working reactively keeps you stuck — and what working ahead actually looks like in practice
• Why one protected week per month with no clients or calls can grow your business faster than filling every slot
• How to stop starting from scratch every time you create content
• What it actually means to switch off — and why half-availability doesn't count

If you've been feeling like your business is running you instead of the other way around, this episode will give you five practical places to start taking it back.

Connect with Mia:

New Live & Free Masterclass: Create & Sell Your First Digital Therapy Offer https://thefreedomtherapist.com.au/masterclass

Instagram: https://instagram.com/miapoko and https://www.instagram.com/ot_inspire_therapy/

Get the Complete Personal Brand Kit for Therapists for just $47! https://thefreedomtherapist.com.au/kit

Join the Waitlist for The Freedom Therapist Club: https://www.thefreedomtherapist.com.au/club

If you’re posting consistently… putting real thought into your content… and it still feels a bit quiet — this is probably why.

There’s one part of social media that most therapists are skipping. And it has nothing to do with your content.

In this episode, I’m breaking down the 15-minute habit I recommend to every client — the one that actually builds connection, increases engagement, and gets more eyes on your work.

It’s simple. It takes no extra planning. And you’re probably already spending the time… just not using it this way.

Once you hear this, you’ll start seeing exactly what’s been missing.

And you can literally start doing it right away to increase your engagement, your community and your reach.

Connect with Mia:

New Live & Free Masterclass: Create & Sell Your First Digital Therapy Offer https://thefreedomtherapist.com.au/masterclass

Instagram: https://instagram.com/miapoko and https://www.instagram.com/ot_inspire_therapy/

Get the Complete Personal Brand Kit for Therapists for just $47! https://thefreedomtherapist.com.au/kit

Join the Waitlist for The Freedom Therapist Club: https://www.thefreedomtherapist.com.au/club

This is one I get asked about constantly.

How the business actually runs when I’m not in the clinic or on a completely different time zone.

Because from the outside, “working remotely” can feel daunting but it was the best and most sustainable shift I ever made for my business.

In this episode, I walk through the exact systems, tools and processes that hold my business day-to-day.

And we go even deeper on that - on what had to change in the way I work too.

Because this wasn’t just about adding a few apps or tightening things up. It required a complete shift out of doing everything myself and into building a business that can actually run without me being across every step.

Inside this episode, I talk about:

• the systems that stopped me being the bottleneck in my own business
• how we manage communication across different time zones (without being “always on”)
• the tools we actually use daily — and why I keep it simple
• what changed when I stopped working in a reactive way
• and how I prepared the business before ever stepping away

If you’ve been thinking about taking time off, going on mat leave, working from somewhere else or just creating more space in your week…

this will show you what that actually looks like behind the scenes.

Connect with Mia:

New Live & Free Masterclass: Create & Sell Your First Digital Therapy Offer https://thefreedomtherapist.com.au/masterclass

Instagram: https://instagram.com/miapoko and https://www.instagram.com/ot_inspire_therapy/

Get the Complete Personal Brand Kit for Therapists for just $47! https://thefreedomtherapist.com.au/kit

Join the Waitlist for The Freedom Therapist Club: https://www.thefreedomtherapist.com.au/club

Hiring your first team member can feel exciting - and terrifying - at the same time.

Most therapists I speak to are asking the same questions:

Am I ready? Can I afford this? What if I get it wrong? What if this makes things harder, not easier?

In this episode, Mia walks you through the three checks she always comes back to before hiring whether it’s your first role or your next one.

These are the foundations that stop hiring becoming rushed, stressful, or reactive.

Inside this episode, you’ll learn:

• Why knowing your real numbers matters before you hire
• What to look at beyond just billable hours
• How to think clearly about the role you actually need
• Why position descriptions matter more than most people realise
• How to tell if a role will pay for itself
• What happens when systems aren’t in place
• How good onboarding protects both you and your team

If you’ve been thinking about bringing someone into your practice but feeling unsure, overwhelmed, or hesitant this episode will help you slow it down and make a clear, informed decision.

Connect with Mia:

New Live & Free Masterclass: Create & Sell Your First Digital Therapy Offer https://thefreedomtherapist.com.au/masterclass

Instagram: https://instagram.com/miapoko and https://www.instagram.com/ot_inspire_therapy/

Get the Complete Personal Brand Kit for Therapists for just $47! https://thefreedomtherapist.com.au/kit

Join the Waitlist for The Freedom Therapist Club: https://www.thefreedomtherapist.com.au/club