The Diary of a Florist Titelbild

The Diary of a Florist

The Diary of a Florist

Von: Joanne Truby
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Über diesen Titel

A floristry podcast that offers guidance, education and inspiration about running a floristry business. Sharing real life experiences that I have encountered over the years and how I have learned from my mistakes. I think it is important to keep things real as after all being a florist really isn’t just ’playing with pretty flowers’ I hope you will come along with me for the ride.Copyright 2024 All rights reserved. Management & Leadership Ökonomie
  • Episode 21 - Pricing Flowers for Weddings and Events, how long is a piece of String?
    Jul 17 2025

    Today I wanted to open up the conversation surrounding pricing flowers for Weddings and Events. I know this can be a tricky area to navigate for us as florists and whilst I absolutely do not have all the answers, I thought it would be good to have a chat about all the outside factors that can come into play when quoting for weddings and events. As well as why I think we sometimes come up against the challenge of loosing out on jobs due to the client/couple having had a 'more competitive' quote. I hope you enjoy the episode.

    Below are the links to my classes and course offerings as well as my contact details if you would like to get in touch with me, it would be great to hear from you! This is the last episode of season 3 but I shall be busy beavering away behind the scenes with season 4 so hopefully I won't be gone too long. Take care and keep sharing the podcast, it means so much. Joanne x

    Joanne's Educational Offerings:

    One to One Floral Workshops

    My Digital Masterclass - How to Start your Own Wedding and Event Floristry Business

    Hourly Online Business Mentoring Sessions

    Joanne's Contact Details:

    Website: www.joannetruby.co.uk

    Instagram: joannetrubyfloraldesign

    Email: hello@joannetruby.co.uk

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    24 Min.
  • Episode 20 - How the Charity Thrive is using Gardening to Change Lives & What is Social and Therapeutic Horticulture?
    Jul 10 2025

    Today I am chatting with Amanda Wallace who is head of PR and Media at Thrive. A charity that uses gardening to bring about positive changes in the lives of people living with disabilities or ill health, or who are isolated, disadvantaged or vulnerable. I met Amanda at the Garden Press Event earlier in the year and was really keen to find out more about this amazing charity and what it is they do. Particularly in relation to the work they do with Social and Therapeutic Horticulture (STH) a terminology I personally hadn't heard of before and wanted to dive into the subject deeper. I hope you enjoy today's conversation. If you would like to find out more about Thrive and any of the courses and resources that they offer, all of their details are in the show notes below.

    Joanne's Contact Details:

    Website: www.joannetruby.co.uk

    Instagram: joannetrubyfloraldesign

    Email: hello@joannetruby.co.uk

    Details for Thrive:

    Website: www.thrive.org.uk

    Instagram: thrivecharity

    Email: info@thrive.org.uk

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    42 Min.
  • Episode 19 - Using Imported Versus British Flowers with Lindsey from The White Horse Flower Company
    Jul 3 2025

    Today I am chatting with the lovely Lindsey from The White Horse Flower Company all about the great debate surrounding using imported flowers. As I'm sure you know by now I am a huge champion when it comes to using British flowers, I absolutely adore them! However I would be lying if I said that as a business I didn't also need to use imported flowers too. I wanted to open up the discussion surrounding the use of imported flowers as I know personally I have felt an increasing pressure within the industry to only be using British flowers all the time. I thought Lindsey would be a great person to chat to about this as I know she has been very open about her perspective on this subject. I loved our conversation and I hope you enjoy listening too!

    Joanne's Contact Details

    Website: www.joannetruby.co.uk

    Instagram: joannetrubyfloraldesign

    Email: hello@joannetruby.co.uk

    Lindsey (The White Horse Flower Company's Details)

    Website: www.whfco.co.uk

    Instagram: thewhitehorseflower

    Email: linz@kitchins.net

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    1 Std. und 9 Min.
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