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If you are broke right now, the cause is not this month. It is the result of what you did not sell 90 days ago. In this episode, we unpack the 90 day lag that runs your video business whether you know it or not.

You will discover:

• The 3 phases of the 90 day lag
  
  
• Why busy seasons lead to future cash flow problems
  
  
• The real cost of inconsistent selling
  
  
• How to build a weekly rhythm that prevents feast and famine
  
  
• How to calculate your weekly sales targets
  
  
  

If you want predictable, stable revenue in your production business, this episode is essential listening.

👉 Subscribe to never miss an episode.

Mentoring options : www.denlennie.com

Connect with Den on Instagram: https://www.instagram.com/den_lennie

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Feeling lost as you try to grow your video business? You are not failing, you are transitioning. In this episode, Den breaks down the kindergarten stage, the uncomfortable but essential phase where skilled filmmakers learn how to think and act like business owners.

In this episode:

• Why talent makes the transition harder
  
  
• The real problem behind overwhelm
  
  
• The impact of the 90 day lag
  
  
• What steps drive momentum
  
  
• How action builds confidence
  
  

If you want to scale without burnout, this episode shows you where to focus.

👉 Subscribe to never miss an episode.

Mentoring options : www.denlennie.com

Connect with Den on Instagram: https://www.instagram.com/den_lennie

Send us a text

Most video businesses don’t fail because of talent. They fail because they try to be everything to everyone.

If your positioning feels unclear, your website lists every service under the sun, and you find yourself chasing every type of client, you don’t have a sales problem. You have an identity problem.

In this episode, Den breaks down exactly how to fix your muddy messaging so you can attract clients who instantly understand your value. He explains how to define your signature offer, choose a single avatar, and position your business with the kind of clarity that commands higher prices and builds long-term trust.

You’ll learn how to:

• Identify your signature offer and package it for impact
• Choose one ideal client and build all messaging around them
• Separate brands cleanly when serving different markets
• Use the Lexus vs Toyota strategy to clarify positioning
• Understand why polarization attracts, not repels
• Position yourself as an external support for internal teams

By the end, you’ll have a clear action plan to go from being overlooked to being the obvious choice for your perfect clients.

Mentoring options : www.denlennie.com

Connect with Den on Instagram: https://www.instagram.com/den_lennie