From chocolates and clothes to gadgets and automobiles, Nepali consumers rely heavily on advertising to learn about the products and services available in the market. Advertising has now become a major business in Nepal, with companies spending millions of dollars each year to reach their target audiences with their sales messages and corporate identities. 

At FEAT International, we are all curious minds who believe in learning new things as we progress. As an expert sales navigator, and a strategic partner doing 360-degree marketing for many brands, we wanted to find answers to the questions that a lot of us might have thought at some point.   

How do you create advertisements that appeal to the right customers? What goes into making an advertisement? How is Nepal's advertising industry changing for the better? 

So, for the sixth episode of Kuraikura Season 2, to find the answers of the very same questions, we called upon two great marketers with over 20 years of diverse experience in the field of marketing.  

Mr Ujaya Shakya, Managing Director of Outreach Nepal and Mr. Sujan Raja Shrestha, a Professional Marketer and Passionate academician.  

If you want to learn more about advertising and how it works, join us in this episode where we have covered the following topics:  

• About favorite ads and what makes advertisement successful  
• Misconceptions about the terms advertising, sales, and marketing 
• Political campaigns in the digital age  
• About clean feed and its impact on Nepal’s advertising sector  
• The Advertising industry now and its future   

Plus, some fun games with them! It’s an episode that you definitely shouldn’t miss. 

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For the fifth episode of KuraiKura Season 2, we have two enthusiastic and knowledgeable leaders from our very own F1 Soft Group. Mr. Subash Sharma, Director and CEO of F1 Soft group and Mr. Suresh Gautam, CEO and Co-founder of Extenso data.

In this insightful episode on "Untangling Fintech and Data Science," we discuss:

- The ecosystem of F1 soft group

- About Extenso Data and its core services

- Understanding Data Science

- Possibilities of Nepal entering a less cash economy

- Importance of data analytics and its contribution to business growth

- Increasing financial accessibility in rural areas

- The potential of data to drive growth in various sectors of Nepal

- Protecting businesses from Data Breach

Plus, some fun games!!

So, tune in to listen to this insightful episode and let us know what you think in the comment section below!

Hosted on Acast. See acast.com/privacy for more information.

For the fourth episode of KuraiKura Season 2, we have two inspiring women who are leading global brands and encouraging everyone to dream and achieve big . Ms. Shakcchi Gurung, Procurement Business Partner of Nestle for Middle East and North Africa and Ms. Asra Bhattarai, Marketing Consultant of Coca-Cola for Nepal and Bhutan.

In this informative episode on "Leading Global Brands," we discuss:

• What is it like working for an MNC

• The evolution of understanding of Marketing in Nepal

• Understanding the basics of procurement and its significance in global scale

• The significance of localizing a global campaign for the Nepali market

• What are MNC’s doing for sustainability

• Tackling unconscious gender bias in the workplace

• How to explore your future into MNCs

Plus, some fun games!! So, tune in to listen to this insightful episode and let us know what you think in the comment section below!

Hosted on Acast. See acast.com/privacy for more information.