In this episode Conrad and Paul dive into a 2026 trend: your website traffic is up, but your bookings are down - why?

Enjoy!

⭐️ Links & Show Notes

• Paul Manzey
• Conrad O'Connell
• Conrad's Book: Mastering Vacation Rental Marketing
• Conrad's Course: Mastering Vacation Rental Marketing 101

🔗 Connect With BuildUp Bookings

• Website
• Book A Call With Us

🚀 About BuildUp Bookings

BuildUp Bookings is a team of creative, problem solvers made to drive you more traffic, direct bookings and results for your accommodations brand. Reach out to us for help on search, social and email marketing for your vacation rental brand.

In this episode Conrad and Paul give their regular update on AI: what tools they're using, what's changing, and how you can use it to grow and scale your vacation rental business. They talk ClawdBot (aka OpenClaw), traffic from LLMs going down month over month, prompt tracking value (it's useless?!), and what tools they're using MORE and LESS of...

Enjoy!

⭐️ Links & Show Notes

• Paul Manzey
• Conrad O'Connell
• OpenClaw
• NEW Research: AIs are highly inconsistent when recommending brands or products; marketers should take care when tracking AI visibility
• ChatGPT vs Google Traffic Data
• Conrad's Book: Mastering Vacation Rental Marketing
• Conrad's Course: Mastering Vacation Rental Marketing 101

🔗 Connect With BuildUp Bookings

• Website
• Book A Call With Us

🚀 About BuildUp Bookings

BuildUp Bookings is a team of creative, problem solvers made to drive you more traffic, direct bookings and results for your accommodations brand. Reach out to us for help on search, social and email marketing for your vacation rental brand.

In this episode Conrad and Paul take a (not too far back) look into memory lane and see what's changed from 2020 to 2025 in marketing, brand, the Covid boom and bust and a LOT more. A casual chat!

Enjoy!

⭐️ Links & Show Notes

• Paul Manzey
• Conrad O'Connell
• Conrad's Book: Mastering Vacation Rental Marketing
• Conrad's Course: Mastering Vacation Rental Marketing 101

🔗 Connect With BuildUp Bookings

• Website
• Book A Call With Us

🚀 About BuildUp Bookings

BuildUp Bookings is a team of creative, problem solvers made to drive you more traffic, direct bookings and results for your accommodations brand. Reach out to us for help on search, social and email marketing for your vacation rental brand.

In this episode Conrad and Paul talk all about how much it actually costs to get direct bookings and scale your bookings with paid ads.

Enjoy!

⭐️ Links & Show Notes

• Paul Manzey
• Conrad O'Connell
• Conrad's Book: Mastering Vacation Rental Marketing
• Conrad's Course: Mastering Vacation Rental Marketing 101

🔗 Connect With BuildUp Bookings

• Website
• Book A Call With Us

🚀 About BuildUp Bookings

BuildUp Bookings is a team of creative, problem solvers made to drive you more traffic, direct bookings and results for your accommodations brand. Reach out to us for help on search, social and email marketing for your vacation rental brand.

In this episode Conrad and Paul talk about when and how to consider expanding your marketing and advertising into new channels you may not have used before like TikTok, Pinterest, native, Digital TV ads and more...

Enjoy!

⭐️ Links & Show Notes

• Paul Manzey
• Conrad O'Connell
• Conrad's Book: Mastering Vacation Rental Marketing
• Conrad's Course: Mastering Vacation Rental Marketing 101

🔗 Connect With BuildUp Bookings

• Website
• Book A Call With Us

🚀 About BuildUp Bookings

BuildUp Bookings is a team of creative, problem solvers made to drive you more traffic, direct bookings and results for your accommodations brand. Reach out to us for help on search, social and email marketing for your vacation rental brand.

In this episode Conrad and Paul finish in part two their chat on how to best spend budget if you have between $3k and $10k a month in marketing budget.

Enjoy!

⭐️ Links & Show Notes

• Paul Manzey
• Conrad O'Connell
• Conrad's Book: Mastering Vacation Rental Marketing
• Conrad's Course: Mastering Vacation Rental Marketing 101

🔗 Connect With BuildUp Bookings

• Website
• Book A Call With Us

🚀 About BuildUp Bookings

BuildUp Bookings is a team of creative, problem solvers made to drive you more traffic, direct bookings and results for your accommodations brand. Reach out to us for help on search, social and email marketing for your vacation rental brand.

In this episode Conrad and Paul break into 2026 with a two-part podcast series on what to spend if you have between $3k and $10k a month in marketing budget. Part two next week!

Enjoy!

⭐️ Links & Show Notes

• Paul Manzey
• Conrad O'Connell
• Conrad's Book: Mastering Vacation Rental Marketing
• Conrad's Course: Mastering Vacation Rental Marketing 101

🔗 Connect With BuildUp Bookings

• Website
• Book A Call With Us

🚀 About BuildUp Bookings

BuildUp Bookings is a team of creative, problem solvers made to drive you more traffic, direct bookings and results for your accommodations brand. Reach out to us for help on search, social and email marketing for your vacation rental brand.

In this episode Conrad and Paul talk about all of the different ways you can run promos that are not just "cutting rates lower" to drive more bookings.

Enjoy!

⭐️ Links & Show Notes

• Paul Manzey
• Conrad O'Connell
• Conrad's Book: Mastering Vacation Rental Marketing
• Conrad's Course: Mastering Vacation Rental Marketing 101

🔗 Connect With BuildUp Bookings

• Website
• Book A Call With Us

🚀 About BuildUp Bookings

BuildUp Bookings is a team of creative, problem solvers made to drive you more traffic, direct bookings and results for your accommodations brand. Reach out to us for help on search, social and email marketing for your vacation rental brand.