In this episode of the Fame-Ready Podcast, personal branding and PR expert Katrina Owens shares how she strategically plans and attends events to grow her personal brand, connect with clients, and maximize ROI. From local networking breakfasts to high-level conferences, Katrina breaks down her system for choosing the right events, preparing to show up powerfully, and following up effectively to turn connections into opportunities.

In this episode, Katrina covers:

Show Notes:

• How to set a smart quarterly budget for attending events
• Why local Chamber of Commerce events can be a game-changer for small businesses
• How to choose events that align with your brand, audience, and goals
• Using intuition (and ChatGPT) to evaluate event fit
• Making the most of events before, during, and after: preparation, offers, and follow-ups
• The power of keeping leads warm and building relationships over time
• Turning event attendance into both direct revenue and indirect brand growth
• How attending events contributes to building a strong, visible personal brand in 2026

Links Mentioned:

• Join the Fame Ready Entrepreneur Program: https://katrinaowens.com/GROUP-COACHING
• The Power Table Live (use code FAMEREADY for $100 off): https://thepowertable.co/conference/?affiliate=knockoutdirective
• Canadian Digital Marketing Summit (Katrina will be Emceeing): https://cdmsummit.ca/cdm-summit-victoria-2025/
• Billion Dollar Vision in Madison, Wisconsin (use code KATRINA for 10% off): https://www.auralismediaco.com/billiondollarvision.html#/
• Big Brand Energy June 2026 WAITLIST: https://knockoutdirective.myflodesk.com/bigbrandenergy

Follow Katrina:
→ Instagram: https://www.instagram.com/katrinaowenspr/
→ Instagram: https://www.instagram.com/getfameready/
→ Threads: https://www.threads.com/@katrinaowenspr

If you’re planning to grow your personal brand in 2026 by attending events strategically, this episode will show you how to choose wisely, show up confidently, and turn every connection into opportunity.

In this episode of the Fame-Ready Podcast, personal branding and PR expert Katrina breaks down exactly how she grew her Instagram to 3,000 followers organically, without buying followers, chasing trends, or forcing sales content. Recorded during the quiet stretch between Christmas and New Year’s, this episode blends personal reflection with practical personal brand strategy for entrepreneurs stepping into 2026.

In this episode, Katrina covers:

• Why slow, steady Instagram growth is more powerful than going viral
• The type of content that builds trust, authority, and long-term visibility
• How storytelling outperforms constant selling
• Why your most uncomfortable posts often perform the best
• The four content pillars every personal brand needs
• How losing followers can strengthen your brand
• Why Instagram alone won’t grow your audience
• The role of multi-platform visibility and in-person events
• The real reason most Instagram growth stalls
• What it means to have a strong personal brand in 2026

Links Mentioned:

• Join the Fame Ready Entrepreneur Program: https://katrinaowens.com/GROUP-COACHING
• Hidden Gem to Headline Masterclass: https://knockoutdirective.myflodesk.com/hiddengem
• Follow Katrina:
  → Instagram: https://www.instagram.com/katrinaowenspr/
  → Threads: https://www.threads.com/@katrinaowenspr

If you’re committing to growing your personal brand in 2026 — without burning out or betraying your voice — this episode will show you what actually works.

In this final episode of the Fame-Ready Podcast for 2025, Katrina is closing out the year with a deeply reflective, story-driven recap of everywhere her business took her — and the lessons that came with each trip. From quiet cabins and nerve-wracking first events to sold-out stages, brand partnerships, and a billboard in Times Square, this episode is a reminder that growth rarely feels linear while you’re living it.

Recorded just before the New Year, Katrina walks listeners through the travel, decisions, fears, breakthroughs, and self-trust that defined 2025 — and why presence, not pressure, is the energy she’s carrying into 2026.

Shownotes:

• Why intuitive content creation became a cornerstone of her personal brand
• How travel expanded her confidence, resilience, and earning power
• The unexpected sales, speaking opportunities, and brand partnerships that came from saying yes before feeling ready
• What each trip taught her about self-trust, nervous system regulation, and delayed gratification
• Why making business “about the money” often disconnects you from your purpose
• How external wins are built on internal capacity, not instant results
• Lessons on authenticity, presence, and letting go of perfection
• Why your platform doesn’t need to be “big” to be influential
• The mindset shift that allowed her to feel worthy of success as it arrived

Whether you’re dreaming of travel, speaking stages, brand deals, or simply a business that supports your life — this episode offers a grounded, honest look at what it really takes to build something meaningful over time.

Mentioned in this episode:

• Nearly 100 days of business-related travel in 2025
• Speaking and emceeing at conferences across Canada and the U.S.
• Canadian Digital Marketing Summit (Victoria & Kelowna)
• First international conference attendance and its compounding impact
• Signing multiple five-figure clients while traveling
• Launching and growing the Fame Ready Entrepreneur Program
• Big Brand Energy Sessions milestones and sponsorships
• Being featured on a Times Square billboard
• Woman of the Year campaign with Auralis Magazine
• Brand partnership and paid trip with Adobe Acrobat at Adobe Max
• The power of intuitive marketing and personal brand consistency

Links Mentioned:

• Join the Fame Ready Entrepreneur Program: https://katrinaowens.com/GROUP-COACHING
• Living in Balance Mentorship Program: https://libseminars.com/

Follow Katrina for more personal brand insights:
→ Instagram: https://www.instagram.com/katrinaowenspr/
→ LinkedIn: https://www.linkedin.com/in/owenskatrina/
→ Threads: https://www.threads.com/@katrinaowenspr
→ Podcast Instagram: https://www.instagram.com/getfameready/

Listen now to reflect on your own growth, normalize the fear that comes with expansion, and step into 2026 with more presence, trust, and belief in what’s possible.