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FASTer with Amagi

FASTer with Amagi

Von: Amagi
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 Explore the dynamic world of FAST–the key growth driver in streaming–where innovation meets entertainment and media pays for itself; hosted by Ben Goodfriend, FASTer features engaging conversations with the industry experts, creators, and technologists defining the future of Free Ad Supported Television. FASTer with Amagi is produced by Next Chapter Podcasts.Amagi Kunst Politik & Regierungen
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  • #10 - The Future of Local News with Neal Zuckerman

    #10 - The Future of Local News with Neal Zuckerman
    Dec 19 2024
    Neal Zuckerman, Senior Partner and Chair, Global Institute for the Future of Television at BCG, shares his unique journey from military service at West Point to thought leadership in media and journalism. We explore the challenges facing legacy media, the decline of local news, shifting consumer habits, and the disruptive impact of emerging technologies. From his perspective on advertising's attention economy to the government's role in addressing market failures, Neal offers his bold vision of the future. 00:00 Meet Neal Zuckerman 05:34 Legacy Media's Growing Pains 12:41 Challenges Facing Local News 32:41 How Emerging Technology Will Shape Media 37:23 Rapid Fire Questions Find us at www.amagi.com Send us questions and comments to ben@amagi.com Produced by Next Chapter Podcasts Amagi is an award-winning media technology company that provides cloud broadcast and targeted advertising solutions to broadcast TV and streaming TV platforms. Amagi supports 800+ content brands, 800+ playout chains, and 5,000+ channel deliveries on its platform in over 150 countries. Learn more about us at www.amagi.com
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    41 Min.
  • #9 - The Vital Role of Storytelling in Sports

    #9 - The Vital Role of Storytelling in Sports
    Dec 9 2024
    Stuart McLean, founder and CEO of Fast Studios, charts the journey of crafting engaging content and driving brand engagement at scale. He explains how Fast Studios builds streaming TV brands that deliver a dynamic mix of live gameplay, highlight-based programming, and story-driven narratives. McLean underscores the vital role of storytelling in sports and advocates for expanding coverage of women's sports. He showcases the success of the Women's Sports Network and details partnerships with Team USA and the US Olympic and Paralympic Committee. McLean emphasizes the growing shift toward streaming and spotlights the unique opportunities for brands to connect directly with consumers through compelling content. 00:00 Introduction and Background 04:08 Building Streaming TV Brands 08:31 Empowering Women's Sports 15:03 Partnering with Athletes and Sports Organizations 23:46 The Challenges of Programmatic Advertising 37:32 Coverage of the Olympics and Team USA Find us at www.amagi.com Send us questions and comments to ben@amagi.com Produced by Next Chapter Podcasts Amagi is an award-winning media technology company that provides cloud broadcast and targeted advertising solutions to broadcast TV and streaming TV platforms. Amagi supports 800+ content brands, 800+ playout chains, and 5,000+ channel deliveries on its platform in over 150 countries. Learn more about us at www.amagi.com
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    41 Min.
  • #8 - Unlocking the European CTV Market with Sarah Lewis

    #8 - Unlocking the European CTV Market with Sarah Lewis
    Nov 26 2024
    What do rescuing a two-legged dog from Lebanon and redefining Europe's CTV landscape have in common? Everything, if you’re Sarah Lewis. On today’s episode, we chart Sarah's remarkable journey and explore the future of ad-supported streaming in Europe. 00:00 Introduction to Sarah Lewis and Her Journey 03:05 The Role of Advertising in Public Broadcasting 06:00 Nonprofit Advertising and Its Unique Challenges 09:01 Programmatic 101 11:58 The State of CTV in Europe 14:46 The Impact of Free Content on CTV Growth 17:47 Live Sports in European Streaming 23:22 Navigating Regulatory Frameworks in Europe 34:05 The Impact of AI on Advertising and Content Creation Find us at www.amagi.com Send us questions and comments to ben@amagi.com Produced by Next Chapter Podcasts Amagi is an award-winning media technology company that provides cloud broadcast and targeted advertising solutions to broadcast TV and streaming TV platforms. Amagi supports 800+ content brands, 800+ playout chains, and 5,000+ channel deliveries on its platform in over 150 countries. Learn more about us at www.amagi.com
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    41 Min.
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