
Ep 93: The Potential of Hydrogen and Business in Reversing Climate Change with Entrepreneur, Author and Expert Rinaldo Brutoco
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Can business innovation really reverse climate change? In this episode, entrepreneur and founder of the World Business Academy, Rinaldo Brutoco, shares why he believes traditional institutions have failed to address the scale of the environmental crisis and why it's up to business leaders to step up with bold, transformative solutions. You'll learn how Rinaldo’s early experiences shaped his belief in enterprise as a force for good and why a mindset shift to stewardship is essential for real climate action.
We also dive into the future of hydrogen as a clean energy solution, including Rinaldo's groundbreaking venture. You’ll gain insights into the technical and logistical challenges of hydrogen adoption, why it’s essential for hard-to-abate industries, and how political, economic, and systemic barriers can be overcome through innovation and decentralized energy systems.
What You’ll Learn in Today’s Episode:
- Why businesses must lead climate innovation.
- The origins of Rinaldo’s sustainability mission.
- How hydrogen can replace fossil fuels.
- Technical barriers to hydrogen adoption.
- Why decentralized microgrids are the future.
- How to align climate action with profit.
- Why pipelines limit hydrogen scalability.
- How politics and policy stall renewable progress.
Resources in Today's Episode:
- Rinaldo Brutoco: LinkedIn
- World Business Academy
- H2 Clipper Inc.
- Freedom from Mid-East Oil by Rinaldo Brutoco
- Gareth Evans: LinkedIn
- Dan Roberts: LinkedIn
- VECKTA: News
You can view a video of the conversation on VECKTA's website here: https://tinyurl.com/24kck656