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Data Planet

Data Planet

Von: Emma Davis
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Data Planet is where the brightest minds in data-driven marketing come to decode the truth behind modern growth. Each week, we sit down with the leaders shaping the future of demand generation — the operators who are scaling revenue engines, navigating shifting CAC/LTV realities, and steering their teams through the pressure of “big goals, tight timelines, and no room for guesswork.”

From funded startups to $100M+ scale-ups, our guests share the experiments, frameworks, and behind-the-scenes decisions guiding their next stage of growth. We spotlight the people building in the trenches.

Expect conversations that unpack what’s actually moving the needle in 2025 growth systems, how top teams keep CAC healthy while accelerating pipeline, the organizational shifts high-performing leaders are making, the stories, insights, and decision-making playbooks behind standout results.

Whether you're a marketer, founder, or operator who thinks in numbers, Data Planet puts you in the room with the people setting the pace for the industry.

Welcome to the podcast built for those who live and breathe performance.

Emma Davis
Management & Leadership Marketing & Vertrieb Ökonomie
  • Career Reinvention: Turning Industry Experience Into Growth Opportunities with Kalli Prins
    Sep 23 2026

    In this episode of Data Planet, host Emma Davis interviews Kalli Prins, Vice President of Growth at The Female Founder Collective.

    Kalli shares the unconventional career journey that took her from fashion and product development into technology, startups, and growth leadership, offering lessons on how to navigate major career pivots without starting from scratch.

    She explains how her experience at Maker’s Row helped her combine her fashion expertise with an interest in technology, efficiency, marketplaces, and recurring revenue, while also exploring how she helped restructure operations and build more scalable systems. Kalli also discusses her approach to growth, including customer acquisition, retention, pricing, distribution, and membership-based business models, as well as why she is drawn to turning chaos into order through pattern recognition, experimentation, and data-driven decision-making.

    She shares a practical perspective on career reinvention, including the value of making a “45-degree pivot” by combining existing expertise with new skills rather than making a complete career reset.

    Kalli also reflects on building a career around opportunities that create energy, developing expertise through deep curiosity and intentional learning, and her mission to help female founders access the networks, resources, and support needed to build and scale their businesses.

    The Female Founder Collective website: https://femalefoundercollective.com/

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    29 Min.
  • Commercializing Luxury Fashion: Reaching the Right Customers with Amy Riordan
    Sep 22 2026

    In this episode of Data Planet, host Emma Davis interviews Amy Riordan, CEO of Sachin & Babi.

    Amy shares how she transitioned from creative-driven marketing into data-informed growth, and how that shift changed the way she evaluates marketing investments, customer behavior, and business performance.

    She explains how e-commerce data helped Sachin & Babi better understand what customers wanted, refine merchandising and pricing strategies, and identify an opportunity to focus more deeply on the mother-of-the-bride and special-occasion market.

    Amy also discusses building a more customer-centric luxury fashion experience through personalized styling, complimentary alterations, and a data-driven approach to reducing returns, while sharing lessons from her transition into the CEO role and her approach to recognizing and developing talent within her team.

    Sachin & Babi website: https://www.sachinandbabi.com/

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    26 Min.
  • Hospitality Safety Technology: Evolving a Safety Solution for B2B Growth with Linaeya Horn-Muller
    Sep 18 2026

    In this episode of Data Planet, host Emma Davis interviews Linaeya Horn-Muller, VP of Marketing & Client Success at React Mobile.

    Linaeya shares how React Mobile evolved from a personal safety app into a B2B workplace safety and communication platform focused primarily on the hospitality industry, following customer needs, market demand, and changing safety legislation.

    She explains how React Mobile combines panic alerts, precise employee location, two-way voice communication, and translation to help organizations protect their teams while reducing communication silos.

    Linaeya also discusses the business case for employee safety, including compliance, risk reduction, employee retention, and the importance of making safety technology simple and intuitive in high-pressure situations.

    React Mobile website: https://www.reactmobile.com/

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    20 Min.
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