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Crosby’s Cru

Crosby’s Cru

Von: Mason & Molly Crosby
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While playing for the Green Bay Packers, field goal kicker Mason Crosby saw his life change in many ways. He became a husband to Molly, a father of five, a Super Bowl champion… and just a little bit of a wine snob. With teammates like Charles Woodson—founder of Intercept Wines—and Tony Moll, Jason Spitz, and Darryn Colledge of Three Fat Guys Winery, there was no escaping developing a taste for the good stuff.

When the Crosbys made their first trip to Napa with wine shop owners Justin and Christine Rutchik, that preference exploded into a passion for the couple. A tasting at Vineyard 29 with Keith and Holly Emerson fundamentally shifted the way the Crosbys thought about wine. It was a comment Keith made about the relationship between Oregon Pinot Noir and French Burgundy that connected the dots between domestic wines and the global wine scene—leaving the Crosbys hungry (or, ahem, thirsty) for more. The two couples kept in touch.

A few years later, a video of Keith kicking a field goal through uprights made of wine crates during harvest made its way to the Crosbys—thanks to Holly. The Crosbys insisted that the Emersons make a trip out to Lambeau Field, where there were brats, the best tea-tailgate drink of Molly’s life, and a big win over the Cowboys. What started as shared interests grew into a real friendship.

This podcast exists at the intersection of those worlds: a football player with a passion for wine, a winemaker who loves sports, and the women who keep their lives interesting.

Some notes on the members of the Cru:

Mason Crosby is now retired from his 17-year NFL career and hosts his own radio program, broadcasting live to Milwaukee and on the Audacy app. Keith is president, CEO, and winemaker at Vineyard 29, runs his own labels—Emerson Brown and atLarge Wines—and consults for several other wineries. Holly, his wife, is VP of sales for Emerson Brown and atLarge, although she’d tell you her favorite title is “Audrey’s head cheerleader” at every single one of her daughter’s soccer games. Molly didn’t like any of the titles brainstormed for her—but she definitely asks the most questions about wine and is constantly dreaming up new Crosby’s Cru episodes (which are basically just all her questions for Keith and Holly).

Now that you know who we are, you’re invited to be part of Crosby’s Cru—tasting two (or more!) wines each episode alongside Mason and Molly, with guidance from Keith and Holly. Think of the Cru as your pre-dinner date: helping you discover what you like and don’t like when drinking wine, determine your favorite varietals and regions, and choose wines to serve your family and friends with confidence.

There will also be episodes featuring wine-loving friends of the Crosbys—from the football world and beyond.

Let the games begin!



 American Football Kochen Kunst Lebensmittel & Wein
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  • Harvest Playbook: Juice & Jerseys

    Harvest Playbook: Juice & Jerseys
    Sep 23 2026

    Harvest is nearly in the books, football is back, and that means it’s time for our annual Harvest Playbook: Juice & Jerseys.


    Keith is calling 2026 a record harvest—and says the vintage reminds him more of 2015 than any other year. So we open the same 2015 Vineyard 29 we poured on last year’s Harvest Playbook and find out why.


    From the challenges, surprises and audibles of harvest to the early storylines of the NFL season, Keith and Mason compare notes on what happens when the season you planned for isn’t quite the season you get. Mason gives his early NFL report and predictions, Keith gives us his way-too-early take on the 2026 vintage, and we ask them both: Does experience make you better at adjusting—or just more comfortable when things don’t go according to plan?


    The grapes are coming in. The games are on. Juice & Jerseys is back.


    Join our Cru. Let’s kick it and sip it.

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    57 Min.
  • How to Win…The Smell Test

    How to Win…The Smell Test
    Sep 3 2026

    What actually passes the smell test?

    This week, our friend Dr. Ed O’Bryan of Contour Health joins the Cru to put both wine and wellness to the smell test. We hear how his father’s extraordinary 2,000-bottle collection shaped his love of wine, tackle the complicated question of whether wine can have a place in a healthy lifestyle, and get Ed’s rapid-fire take on some of today’s biggest wellness trends—from GLP-1s and peptides to wearables, red light and longevity medicine.

    We also explore what happens when health care comes home, pairing personalized medicine and labs with the newest technology from KOHLER Health.

    Three wines and a few big questions: How do we learn to trust our instincts, ask better questions, and build a team that helps us live well?

    Join our Cru. It’s time to kick it and sip it.

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    1 Std. und 12 Min.
  • 🏖️🍷 How to Win…The Dog Days of Summer

    🏖️🍷 How to Win…The Dog Days of Summer
    Aug 5 2026

    Summer always begins with excitement. But by August, the sunburns have faded, the kids are getting restless, and everyone starts wondering if it’s time to get back to a routine.


    What if these last weeks of summer are actually the ones worth savoring most?


    This week on Crosby’s Cru, we’re slowing down with three wines that tell three stories of summer. We celebrate Keith’s birthday in Napa over a vibrant Spanish Txakoli, discover how a trip through Italy and France inspired new everyday rituals with Julien Fayard’s Just Pink Rosé, and return to Green Bay for one of those perfect Wisconsin summer evenings—good friends, Spottswoode Sauvignon Blanc, homemade rhubarb pie, and nowhere else to be.


    Join our Cru. It’s time to kick it and sip it.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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    1 Std. und 13 Min.
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