She didn’t start a brand to go viral. She started it to find herself again.

At 47, Caroline Baudino thought life had passed her by. Her father was sick, her confidence was gone, and her reflection felt like a stranger’s. But instead of breaking down, she gave herself a simple assignment: Get up. Get dressed. And what began as one woman’s daily act of courage evolved into Shop with Caroline, a brand that now inspires nearly a million women to rediscover their worth and their voice.

In this episode, Emily and Caroline unpack the blueprint behind her personal brand - the habits, systems, and mindset shifts that turned authenticity into influence, and influence into impact, because every brand begins with a belief…that who you are is worth being seen.

• Why it’s never too late to rise, rebuild, and be seen
• How to turn your real life into your most powerful brand story
• Habits that turn visibility into genuine connection
• The secret to creating a community that feels like family
• How to build a brand that doesn’t burn you out, but brings you alive

(04:28) - The mirror moment that changed everything (12:19) - The mantra that rebuilt Caroline’s life (15:01) - Caroline’s Happy Tools: Simple acts of joy that became the seed of influence (18:19) - Turning ordinary moments into meaningful content (21:44) - Why generosity is the secret to longevity and loyalty (26:01) - The real work behind influence (31:56) - Your business is not a hobby (33:35) - The discipline and heart behind Caroline’s content rhythm (37:07) - Stop overthinking. Start creating. (40:37) - Taking the filter off: Why authenticity is the real glow-up (43:46) - Nothing to hide, nothing to prove (47:11) - Love over money

• Amazon Shop | https://www.amazon.com/shop/shop.with.caroline
• LTK | https://www.shopltk.com/explore/shop.with.caroline
• Shop my | https://shopmy.us/shop/shop.with.caroline
• Celebrity Owned | https://celebrityowned.com/collections/shop-caroline-baudinos-closet

• Website | https://being-caroline.com/
• Instagram | https://www.instagram.com/shop.with.caroline/
• Facebook | https://links.being-caroline.com/facebook/beingcaroline
• TikTok | https://links.being-caroline.com/tiktok/beingcaroline
• YouTube | https://links.being-caroline.com/youtube/channel/beingcaroline
• Coming in Hot Podcast | https://dearmedia.com/shows/coming-in-hot/

• Website | https://meetemilyford.com
• Instagram | https://www.instagram.com/itsemily
• Facebook | https://www.facebook.com/itsemilymethod
• YouTube | https://www.youtube.com/c/ITSEMILYFORD
• Called & Crowned Podcast | https://www.instagram.com/calledandcrowned/
• FORDIVINE | https://www.fordivine.com/

You can’t build influence if people don’t trust you. And you can’t build trust if your brand doesn’t reflect who you are.

In this rapid-fire Q&A, Emily and Jake break down personal branding that converts, how to overcome the fear of sharing your story, choose your one thing when you have ten passions, and step into Crowned Authority (so clients find you).

• The real reason you’re scared to share (and how to break it)
• What “Crown Authority” means and how to walk in it
• Why most brands fail before they begin (and how to build one that lasts)
• How to find your message when you feel called to many things
• Why spiritual alignment matters more than aesthetics

(01:43) - Overcoming the fear of being seen (06:29) - Why your brand must be personal (09:28) - Finding your message when you have too many passions (11:43) - Is your brand aligned or all over the place? (14:10) - Why consistency alone doesn’t create clients (16:23) - Stepping into Crowned Authority (19:43) - How to go “pro” spiritually and professionally (24:54) - The cost of clinging to an outdated brand (29:47) - Visual identity, trust, and recognition (33:55) - Personal Brand Health Check: Green, Yellow, Red (41:10) - What’s left when you strip everything away

• Website | https://meetemilyford.com
• Instagram | https://www.instagram.com/itsemily
• Facebook | https://www.facebook.com/itsemilymethod
• YouTube | https://www.youtube.com/c/ITSEMILYFORD
• Called & Crowned Podcast | https://www.instagram.com/calledandcrowned/
• FORDIVINE | https://www.fordivine.com/

Love doesn’t end in one dramatic moment. It fades slowly in silence - in the kiss we don’t give, the words we leave unsaid, and the gratitude we forget to express. That’s where intimacy slips away.

In this episode, Emily welcomes back her dear friend, Emmy-winning entertainment reporter and lifestyle expert, Moll Anderson, to unpack the quiet truths about love that most couples miss. Together, they explore the practices and mindsets that protect intimacy, the environments that shape connection, and the spiritual truths that make love endure through every season.

• The six-second kiss that can rewire intimacy and connection
• Why connection requires daily intention
• Habits that transform your home into a sanctuary of love
• Why gratitude is the secret language of love
• Why it’s never too late to reinvent your brand, your home, or your heart

(01:35) - The six-second kiss that changes everything (05:26) - Why 47 minutes of daily connection matters (06:48) - The link between home environment and intimacy (10:33) - Intentionality in action: How Your Home Shapes Your Heart (14:39) - Letting go of shame from past relationships (19:25) - Marriage, work, and friendships: Why your circle matters (22:53) - The mindset shift that unlocks new seasons of life (28:28) - The most damaging habit in marriage you must end (33:33) - How gratitude and generosity protect your family legacy (37:20) - Love, style, and closets: why little things matter in marriage (43:20) - Small acts of grace that keep the love strong (49:35) - The power of gratitude in love and marriage (51:29) - The truth about nagging and the myth of greener grass

• Change Your Home Change Your Life With Color | https://www.mollanderson.com/book
• Seductive Tables For Two: Tablescapes, Picnics, and Recipes That Inspire Romance | https://a.co/d/2eGL3gg
• The Seductive Home | https://a.co/d/fURx62i
• The Seductive Home: Limited Edition | https://a.co/d/fxGcePU

• Website | https://www.mollanderson.com/
• Instagram | https://instagram.com/mollanderson
• Facebook | https://www.facebook.com/mollanderson
• Pinterest | http://www.pinterest.com/magazinescom/moll-anderson/

• Website | https://meetemilyford.com
• Instagram | https://www.instagram.com/itsemily
• Facebook | https://www.facebook.com/itsemilymethod
• YouTube | https://www.youtube.com/c/ITSEMILYFORD
• Called & Crowned Podcast | https://www.instagram.com/calledandcrowned/
• FORDIVINE | https://www.fordivine.com/