If your Instagram bio doesn't say where you're located, or your profile picture doesn't actually show your face — you might be quietly losing potential clients without knowing it.

In this episode, I breaks down 5 fast, doable fixes to improve your online visibility: your Instagram profile picture, your bio, your Google Business Profile, Google Search Console, and image alt text. Plus, a personal update on life; content-day-planning and what's been keeping me offline for a few weeks!

Key topics covered:

• Why your Instagram profile pic might be costing you trust (and what to use instead)
• How to write an SEO-rich Instagram bio in under 10 minutes
• Setting up (or optimizing) your Google Business Profile — including a tip on using the Events feature
• Why Google Search Console matters and which properties to connect
• The fastest way to start using alt text today, whether on a fresh Instagram carousel or your last blog post

Mentioned in this episode:

• HoneyBook — 50% off your subscription
• Follow Roz on instagram: @rozackermanphoto
• Cottagecore Content Day — join me on September 23rd!

PHOTOGRAPHER RESOURCES + PROMOS

1. Imagen AI - ⁠⁠1500 FREE edits⁠⁠

2. Honeybook CRM - ⁠⁠50% off HoneyBook⁠⁠

3. ⁠⁠Ruby & Rae⁠⁠ camera bags & accessories - Enjoy 10% off with the code BETWEENTHEFRAMES10

4. ⁠⁠CampSnap⁠⁠ cameras - Enjoy 10% off with the code ROZLYN10

5. ⁠⁠Photography gear⁠⁠ I use on Amazon

6. Showit websites - get a ⁠free month of Showit⁠

7. Pic-Time galleries - get a free month

I had a surprise proposal photo shoot a week ago and almost missed the moment — so this episode is everything I learned. We're covering the real tension of these sessions (staying hidden vs. capturing everything), disguise and cover story options, gear and lens choices, the positioning mistake that nearly cost me the shot, and how to recreate a moment when it doesn't go perfectly the first time.

There's also some direct advice in here for anyone planning to propose — wardrobe, staying on one knee a beat longer, and how to keep things discreet without giving too much away.

Keep this one in your back pocket for the next time a proposal session lands in your inbox.

Behind-the-scenes from this session on Instagram:

BTS Reel

The Results

I hope you found this episode helpful — and maybe you don't need it right now, but keep it in your back pocket for any upcoming proposal sessions.

P.S. Here's the ND filter I used for this session!

Please rate, share, and subscribe to Between the Frames wherever you listen to your podcasts.

PHOTOGRAPHER RESOURCES + PROMOS

1. Imagen AI - ⁠⁠1500 FREE edits⁠⁠

2. Honeybook CRM - ⁠⁠30% off HoneyBook⁠⁠

3. ⁠⁠Ruby & Rae⁠⁠ camera bags & accessories - Enjoy 10% off with the code BETWEENTHEFRAMES10

4. ⁠⁠CampSnap⁠⁠ cameras - Enjoy 7% off with the code ROZLYN7

5. ⁠⁠Photography gear⁠⁠ I use on Amazon

6. Showit websites - get a ⁠free month of Showit⁠

7. Pic-Time galleries - get a free month

Roz Ackerman is a Colorado-based family & couples photographer specializing in documentary-style storytelling.

Instagram: ⁠@rozackermanphoto⁠

Website: ⁠rozackermanphotography.com⁠

SUMMARY

I'm back after a 3-week hiatus, and this episode is all about mini session strategy — planning, marketing, posing workflow, pricing, and the upsell math that makes them actually worth your time. If you've ever felt like minis are "just" a discounted full session, this one's for you.

CHAPTERS

0:00 Intro

0:17 Welcome Back + Why I Took a Hiatus

2:54 The Mindset Shift Around Mini Sessions

4:59 The Math: How One Mini Day Made $6,500+

8:31 Planning & Scheduling Your Minis

13:36 Marketing & Promotion Timeline

19:59 Execution & Posing Workflow

23:11 Pricing & Upselling Strategy

27:45 Mini Session Recap: What They Are & How to Price Them

34:59 Mini Session Ideas + What's Next

MENTIONS + OFFERS

1. Imagen AI - ⁠⁠1500 FREE edits⁠⁠

2. Honeybook CRM - ⁠⁠30% off HoneyBook⁠⁠

3. ⁠⁠Ruby & Rae⁠⁠ camera bags & accessories - Enjoy 10% off with the code BETWEENTHEFRAMES10

4. ⁠⁠CampSnap⁠⁠ cameras - Enjoy 7% off at with the code ROZLYN7

5. ⁠⁠Photography gear⁠⁠ I use on Amazon

6. Showit websites - get a ⁠free month of Showit⁠

7. Pic-Time galleries - get a free month

My Fall Minis in 2026 - CLICK HERE

Got questions about today's episode? Send me a DM on instagram or drop a comment below — I'll get back to you!

If you found today's episode helpful, please share this with a photographer friend and don't forget to rate, review & subscribe! 🙏🏻