Lies, Damned Lies, and Marketing
Separate Fact from Fiction and Drive Growth
Artikel konnten nicht hinzugefügt werden
Der Titel konnte nicht zum Warenkorb hinzugefügt werden.
Der Titel konnte nicht zum Merkzettel hinzugefügt werden.
„Von Wunschzettel entfernen“ fehlgeschlagen.
„Podcast folgen“ fehlgeschlagen
„Podcast nicht mehr folgen“ fehlgeschlagen
Nur 0,99 € pro Monat für die ersten 3 Monate
Bist du Amazon Prime-Mitglied?Audible 60 Tage kostenlos testen
Lies, Damned Lies, and Marketing
Für 17,95 € kaufen
-
Gesprochen von:
-
Patrick O’Connell
-
Von:
-
Atul Minocha
Über diesen Titel
When it comes to your relationship with marketing, it’s time to wipe the slate clean.
You’ve been promised big results with a quick turnaround. You’ve been told that social media is a silver bullet for increased sales (so far, you haven’t seen an impact). Your marketing team and vendors have overpromised and underdelivered, and you’re disappointed. You’re frustrated. Perhaps you’re close to giving up on marketing entirely, but something tells you that you shouldn’t — you just need to know how to use it wisely.
In Lies, Damned Lies, and Marketing, Atul Minocha reveals the root causes of your frustration and provides you with the insight you need to utilize your marketing dollars for real results. He helps you understand why you need marketing, the important distinctions between marketing and sales, and how to attain the right blend of hard data and softer creativity to persuade your audience. Bringing with him more than 35 years of experience, Atul shows you how to make marketing work for you and finally achieve the results you’ve been waiting for.
©2021 Atul Minocha (P)2021 Atul Minocha