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Leap

How to Thrive in a World Where Everything Can Be Copied
Autor: Howard Yu
Sprecher: Feodor Chin
Spieldauer: 8 Std. und 40 Min.
5 out of 5 stars (2 Bewertungen)

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Inhaltsangabe

Outlasting competition is difficult. Doing so for decades is nearly impossible. Yet some pioneering companies have endured and even prospered for generations. How did they do it? And what can we learn from them? 

In today's competitive environment where latecomers can replicate almost any product or service for less, and where expert intuition and market intelligence have been overtaken by machine algorithms, companies can no longer just be very good at what they do. They need to leap to new knowledge disciplines. The best leap repeatedly. And it's the combination of two skills - mastery of the old and the new - that empowers them with the best competitive advantage.  

To discover how some companies not only survive but thrive for centuries, strategy expert Howard Yu identifies key trends from business history, skillfully extracting timeless lessons and applying them to today. He illustrates how managers can look to leverage technological shifts, increasingly ubiquitous connectivity, smart machines, and managerial creativity - in order to leap forward. Ultimately, Leap is a playbook for the future that shows how pioneering players can thrive by rethinking their businesses, their relationships with customers, and the very reasons they exist.

PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your Library section along with the audio.

©2009 Howard Yu (P)2018 Hachette Audio

Kritikerstimmen

"Howard Yu argues that, even in a future age of machine intelligence, the human ability to innovate will be the primary factor enabling companies to thrive. His advice will be invaluable to managers and CEOs worldwide." (V.G. Govindarajan, Coxe Distinguished Professor of Management, Tuck School of Business, Dartmouth University, and author of the New York Times best-seller Reverse Innovation)

"A deeply thoughtful journey on why human curiosity and creativity matter more, not less, than ever in the new brave world of ubiquitous connectivity and smart machines. And why and how we as leaders need to learn to leap - and not just incrementally extrapolate what we already know." (Jouko Karvinen, chairman of Finnair)

"As technology's tectonic shifts reshape how companies win, Howard Yu shows the criticality of good management today. In Leap, he's written a valuable guide to help managers prepare their companies for long and successful lives." (Keith Ferrazzi, Ferrazzi Greenlight chairman and author of New York Times best sellers Never Eat Alone and Who's Got Your Back)

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