Why you need to assimilate the big picture stuff right now.
"Start with the end in mind" is probably the most powerful thing you'll ever hear when it comes to creating mega-success in the network marketing arena. If you can grasp what the big boys do very early on then that will be half the battle won because you'll know where you're heading as you build the big machine. It's a little like trying to build a racing car: if you don't have a blue-print in front of you, the big box of bits and pieces will never assemble themselves into a winning kit. This book is Ron performing his magic at his very best.
Losers unwittingly visualize the penalties of failure. They do this all the time, and as a consequence they never even get on the first rung of the ladder. On the other hand, winners intentionally visualize the rewards of success. As a result they leap up the ladder of success at least two rungs at a time. Building the Big Machine has many surprises in store for both the novice and seasoned networker alike.