From Roots to Revenue: Katie Nelson's Hummingbird Effect
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From Roots to Revenue: Katie Nelson's Hummingbird Effect
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Join Wendy Coulter, president of Hummingbird Creative Group, and Hanna as they sit down with Katie Nelson, CEO of Sales Uprising, to discuss the secrets of branding and business development. Katie shares her journey from running a consulting business to becoming a successful business coach, emphasizing the importance of small, consistent innovations—the hummingbird effect—in achieving significant growth. Learn about leveraging networks, maintaining cash flow, and the power of mindset and action in sales. Perfect for CEOs and business owners looking to enhance their marketing and branding strategies.
00:00 Introduction to Hummingbird Creative Group
01:49 Meet Katie Nelson: CEO of Sales Uprising
02:43 Katie's Journey in Sales and Business Development
06:54 The Hummingbird Effect in Action
14:19 Mindset and Daily Sales Activities
16:11 Challenges and Success Stories
22:59 Leveraging Opportunities in Business Development
27:09 Leveraging Networks Effectively
28:27 Staying Nimble and Adaptable in Business
29:12 The Willow Tree Analogy
30:09 Handling Business Shutdowns
33:27 The Importance of Experimentation
39:10 Balancing Passion and Burnout
46:25 Concluding Insights and Contact Information
