Jo welcomes Thas Naseemuddeen, CEO of Omelet, an independent creative agency in LA.

Thas took a non-linear path in her impressive journey to the top; a career-trained strategist, she’s strategically built and championed work with brands such as Target, Google, and Pepsi at agencies that include BBH, Deutsch and TBWA Chiat/Day.

Now as CEO, Thas continues to push the boundaries (and definitions) of our industry. Notably, she’s on a personal mission to democratize business for creative people and the inverse; to make creativity more accessible to business.

TOPICS COVERED:

Training Olympic-level ice skaters

Thas’ recipe for success

Being Canadian born, US based, and the proud daughter of immigrants

Never half ass-ing things, including classical piano as a teenager

Correcting yourself without anyone noticing

Studying cognitive science, the precursor to AI

Getting an MBA and then unintentionally landing in advertising

The original goal for cognitive science, regarding AI, and why that brings optimism

Work to be envious of

The power of our industry to move people to action

Being told you can’t and using it as fuel to accelerate

Creating an environment, as a CEO, where people can thrive

Democratizing business for creative people, and the inverse

Things that leave a bad taste about this industry

Meeting Elmo – a beacon of hope

A yearning for a return to kindness as the default

Thas’ Doggy Bag of Advice:

- Being true to yourself

- Following your curiosities, regardless of whether it’s ‘cool’

- Fostering radical joy

Find out more about Good Girls Eat Dinner: http://www.goodgirlseatdinner.com/

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Get in touch: goodgirlseatdinner@gmail.com

Host, Jo Wallace: https://www.linkedin.com/in/wallacejo/

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