Old School vs AI: The Changing Face of SEO and Startup Marketing Titelbild

Old School vs AI: The Changing Face of SEO and Startup Marketing

Old School vs AI: The Changing Face of SEO and Startup Marketing

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S6 Ep5 – Sam Dunning is a dynamic founder, B2B marketing specialist and host of the Breaking B2B podcast, joining us from the UK with a wealth of experience in SEO, content marketing and scaling tech agencies. In this episode, Sam shares his journey from web development to launching his own B2B agency, discussing the seismic shifts in online search, the rise of AI, and strategies for standing out in a crowded marketplace. He offers candid insights into the realities of starting and growing a business, from managing cash flow and building a lean, skilled team to navigating cross-Atlantic client expectations. Sam also explores the evolving balance between tech-driven solutions and the enduring value of traditional human connections in business. 🎙️ Key Topics: The impact of AI and LLMs on SEO and modern search behaviour Lessons learned from niching down and scaling a B2B agency Building and managing a small, effective team in a bootstrap startup Navigating cultural differences between UK, US, and international markets Follow this show on your podcast app and join us on The Startup Sensations Podcast LinkedIn page. Watch video highlights on YouTube. We love hearing your feedback, so email us at hello@startupsensations.com. Sam Dunning - https://www.linkedin.com/in/samdunning/ Breaking B2B - https://www.breakingb2b.com/ Learn more about your ad choices. Visit podcastchoices.com/adchoices
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