#208: Strategic Legal Marketing (To Uplevel Your Reach & Clients) Titelbild

#208: Strategic Legal Marketing (To Uplevel Your Reach & Clients)

#208: Strategic Legal Marketing (To Uplevel Your Reach & Clients)

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 One of my newsletter subscribers asked how to strategically choose their marketing activities. After all, there are a lot out there (many of which could work for anyone). How do you know which ones would be best for you (now)? Another subscriber asked about ways to expand reach with high-end clients (without being salesy). Although these questions are separate (and were asked by two different people), they’re interconnected. Because strategic legal marketing is what uplevels both reach and clients (while narrowing down the options so that you can do what's best for you). Today, we're covering: >>> What strategic legal marketing is. >>> How to strategically narrow your legal marketing options. >>>How to expand reach AND uplevel clients (without spending a ton of time doing it). *** ELEVATE Business Development Mastermind: https://www.coursecorrectioncoaching.com/business-development-mastermind/ Chapters
  • (00:00:00) - How to strategically choose your marketing activities
  • (00:02:09) - Legal Marketing Strategy
  • (00:06:22) - How to Identify Your Business Plan in the Early Stages
  • (00:08:27) - STEP 1
  • (00:09:50) - The Next Step: Where Are My People?
  • (00:12:52) - The right places to speak and present
  • (00:14:38) - How to Figure Out Your Strengths
  • (00:15:58) - Step 3: Budget your time
  • (00:18:29) - Step 3: Pick One or Two Things to Do
  • (00:20:30) - 3 Tips for Expanding Your Reach and Up-Level Your Cl
  • (00:23:42) - 6 Rules for Getting More High-End Clients
  • (00:27:08) - How to Network for High-End Clients
  • (00:28:21) - How to Get Out of the Hustle
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