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Hosted by Todd Shields, Built with A-State is the definitive tactical guide for industry leaders looking to partner with Arkansas State University. This series provides a transparent "user manual" for engagement, detailing everything from the CREST program to faculty collaboration models. By removing academic jargon, we simplify the process for organizations to access university resources and scale their regional impact.

The Southern Strategy is traditionally understood as a Goldwater and Nixon-era effort by the Republican Party to win over disaffected white voters in the Democratic stronghold of the American South. To realign these voters with the GOP, the party abandoned its past support for civil rights and used racially coded language to capitalize on southern white racial angst. However, that decision was but one in a series of decisions the GOP made not just on race, but on feminism and religion as well, in what Angie Maxwell and Todd Shields call the "Long Southern Strategy."