Ergebnis für "Touchpoints" in Wirtschaft & Karriere

Das Social Web hat die Art, wie wir Business machen, für immer verändert. Viele neue "Momente der Wahrheit" zeigen dem Kunden heute, was die...

Mitarbeiterführung vom Kopf auf die Füße gestellt. - Wir stecken mitten drin im größten Change-Prozess aller Zeiten. Die Macht ist zu den Mitarbeitern gewandert. Top-down ist passé. Inside-out auch. Unternehmensprozesse beginnen heute beim Kunden, führen über die Mitarbeiter hin zum Management. Outside-in-bottom-up heißt von nun an der Kurs. Die Unternehmen müssen den Sprung vom Pyramidensystem zur Netzwerk-Organisation im Eiltempo schaffen.

Most leaders feel the inevitable interruptions in their jam-packed days are troublesome. But in TouchPoints, Conant and Norgaard argue that these - and every point of contact with other people - are overlooked opportunities for leaders to increase their impact and promote their organization's strategy and values. Through previously untold stories from Conant's tenure as CEO of Campbell Soup Company and Norgaard's vast consulting experience, the authors show that a leader's impact and legacy are built through hundreds, even thousands, of interactive moments in time.

Touchpoint, il podcast dove aziende, digitale e marketing si intrecciano per disegnare insieme il futuro del business

The fundamental relationships among brands, media, and people are being transformed, and just as we try to adapt, along comes a new disruption. Are you and your organization prepared to deal with today's unprecedented speed and scope of technological change? Beyond Advertising provides a business transformation road map for an aspirational future, based on the insights of more than 200 of the world's most forward-thinking executives, innovators, and academics, all grappling with today's unique challenges and opportunities.