Ergebnis für "The Hidden Economy" in Marketing & Vertrieb

“Gary Vaynerchuk has seen the future of marketing. The Thank You Economy shows how it's built on both the time-honored techniques of listening to and appreciating customers and newer services like Twitter that allow you to engage directly with customers at unprecedented scale and speed. The...

In this book, Arun Sundararajan, an expert on the sharing economy, explains the transition to what he describes as "crowd-based capitalism" - a new way of organizing economic activity that may supplant the traditional corporate-centered model. As peer-to-peer commercial exchange blurs the lines between the personal and the professional, how will the economy, government regulation, what it means to have a job, and our social fabric be affected?

In Cool, the neuroscientist and philosopher Steven Quartz and the political scientist Anette Asp bring together the latest findings in brain science, economics, and evolutionary biology to form a provocative theory of consumerism, revealing how the brain's "social calculator" and an instinct to rebel are the crucial missing links in understanding the motivations behind our spending habits.

Discover everything you need to know about blockchain. Get ahead of the curve and benefit from this technology! If you are like many people and are a little confused about just what a blockchain is exactly and how you would go about using one then you can certainly be forgiven as despite the fact that the technology has been around for less than 10 years, it has already managed to pick up multiple meanings depending on the context that it is used in.