Ergebnis für "Mark" in Inhaltserstellung & Soziale Medien

Winner of the 2020 Financial Times and McKinsey Business Book of the Year Award * Named “Best Book of the Year” by Fortune, The Financial Times, The Economist, Inc. Magazine, and NPR In this “sequel to The Social Network” (The New York Times), award-winning reporter Sarah Frier reveals...

Just like the meteor that likely precipitated the end of the dinosaurs, social media is having a monumental impact on the world's economy; a change so dramatic that it has created a new business era. Welcome... to the Social Age. What does the Social Age mean for your business? Containing stories, analysis of real-world scenarios, and indispensable guidance, A World Gone Social gives you the tools and information you need to survive - and thrive - in a business climate in which customers hold all the cards...

Most companies today realize the imperative to connect with their customers, employees, and partners through social technologies - Facebook, Twitter, Google+, YouTube, and elsewhere. But a huge challenge is still in the way: How to build programs and teams for accomplishing all that. While organizations have been fixated on how to use the latest social tool, they've lost sight of how to create a business strategy capable of adjusting to the next wave of technology around the corner.

Are you bored of the endless scroll of your social media feed? Do you swipe left before considering the human being whose face you just summarily rejected? Do you skim articles on your screen in search of intellectual stimulation that never arrives? If so, this book is the philosophical lifeline you have been waiting for. Offering a timely meditation on the profound effects of constant immersion in technology, also known as the Interface, Wish I Were Here draws on philosophical analysis of boredom and happiness to examine the pressing issues such as screen addiction....

The best-selling social media book of the year! Too busy to spend hours trying to learn the fundamentals of social-media marketing? This is the book for you!

One of the Best Technology Books of 2020—Financial Times “Levy’s all-access Facebook reflects the reputational swan dive of its subject. . . . The result is evenhanded and devastating.”—San Francisco Chronicle “[Levy’s] evenhanded conclusions are still damning.”—Reason “[He]...

I fix websites. People call me when their website is failing. This book is about using the power of story to reinvent your website. The principles in this book can make all the difference between success and failure for your business.

A quick and easy introduction and reference for YouTube Studio. Step-by-step explanations of the features and functions that allow uploading, managing, and even editing your online videos right inside the popular YouTube platform.

Companies like Facebook and Twitter have redefined social interaction. But what if "machines" like automobiles, bicycles, health monitors, appliances, instruments, and anything else you can connect to the Internet, could all become members of your social network, collect data you care about, and feed it back to you at just the right time?

The ultimate guide to building your fan podcast. Do you consider yourself an expert on your favorite TV show, movie, or book? Do you have the knowledge, equipment, charm, and passion, but aren't sure how to create a podcast your listeners will love just as much, if not more, than the media you talk about every week? Fan Podcasting: The Complete Guide teaches you how to build an engaging podcast and killer community while geeking out about your favorite content. This audiobook isn't about which podcast microphone to buy, or how to set up a podcast feed.

Today, social media marketing is getting popular day by day. This is where you can share your content and create awareness for your brand. This book will guide you on creating a successful social media strategy. It will not only help you in growing your business, but also help you improve your brand image. This book will also provide you with proven techniques which are effective and affordable. You can apply these techniques to grow your business and expand your customer base.

Whether you are in charge of managing the social media channels of a large company or a small business, or even if you’re simply trying to grow your personal brand, adding Instagram into your digital strategy is a must!