• Stick Person to Strategy
    Feb 22 2026

    Before you spend another dollar on ads, algorithms, or chasing strangers online, you need to know what’s already sitting in your phone, inbox, and contact list. In this episode of The Success $ Lab, Dr. Shena Dixon Mason, Esq. shows you how wealthy families and seasoned founders quietly treat relationships like an asset class—and how you can do the same without becoming a full‑time networker. We start with a simple exercise: drawing a stick person in the center of a page and mapping out the real humans already connected to your life and work. From there, you’ll see how one client turned a messy list of names into a clear “power base” divided into four zones: buyers, referrers, collaborators, and dormant relationships. We’ll unpack what changed when they stopped blasting the same generic message to everyone and instead made specific decisions about who needed an invitation, who needed appreciation, who needed a clearer explanation of what they actually do, and who they were ready to re‑engage with on purpose. You’ll hear examples of low‑pressure outreach that led to new contracts, speaking invitations, and introductions, and you’ll get a simple structure for a 60‑minute “power‑base audit” you can run once a quarter. This episode gives your team a ready‑made outline for a blog on turning existing relationships into a living pipeline—complete with definitions of each relationship zone, practical scripts and prompts, and a step‑by‑step flow from stick‑figure sketch to strategy. Break the playbook and join our community at www.audiobookschool.com.

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    6 Min.
  • Money Work That Moves the Needle
    Feb 15 2026

    Your calendar is full, your to‑do list is long, and yet your income chart looks suspiciously flat. This episode of The Success $ Lab is where we separate “fake money work” from the handful of moves that actually change your numbers. Dr. Shena Dixon Mason, Esq. takes you into a behind‑the‑scenes case study where a client was exhausted from constant activity—emails, planning, tweaking, meetings—but couldn’t point to a single metric that proved the effort was paying off. You’ll see how one 60‑minute “money‑work audit” revealed the truth about where their time was going, why their revenue had stalled, and which tasks were really just sophisticated procrastination dressed up as productivity. We’ll walk through four critical zones every serious wealth‑builder should review: offers actually made, follow‑up actually sent, money actually collected, and money actually reviewed on purpose. You’ll hear how we rewrote the weekly playbook around those four zones—setting a minimum number of offers per week, creating follow‑up messages that felt honest but decisive, cleaning up overdue invoices and loose payment systems, and adding a standing “money date” to the calendar so the numbers were no longer a mystery. This episode gives you language to describe fake money work versus real money work, a simple assignment you can run every month with your team, and a framework you can turn directly into a blog about reclaiming your time and pointing it at actions that move the scoreboard. Break the playbook and join our community at www.audiobookschool.com.

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    6 Min.
  • Personality Data = Revenue
    Feb 8 2026

    This Success $ Lab session is for the builder who has taken every assessment under the sun—DISC, Myers‑Briggs, Strengths, Enneagram—but still isn’t sure how any of that translates into actual revenue. In this episode, Dr. Shena Dixon Mason, Esq. walks you through how wealthy families and serious founders treat assessments like dashboards, not entertainment. You’ll hear a client story where personality and career assessments finally explained why “perfect fit” prospects kept stalling, how one simple insight about decision styles changed the entire sales conversation, and what shifted when the offer and message were rewritten to match how those clients naturally think, choose, and take risks. We’ll break down four key zones of the “assessment audit”: your own wiring and working style, the real profile of your best‑fit client, the way your current offers do—or do not—serve that match, and the language you’re using in your marketing, sales calls, and content. You’ll learn how to stop trying to be all things to all people, how to design an offer that fits both how you’re built and who you’re built to serve, and how to turn an assessment debrief into a clean, ethical bridge to a paid program without feeling pushy. If you’ve ever looked at your assessment results and thought, “Great… now what?”, this episode gives you a practical, repeatable method for turning insight into income, and a structure your team can use to map your assessments, your audience, and your offers into one clear plan. Break the playbook and join our community at www.audiobookschool.com.

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    6 Min.
  • Backstage Pass: What “Sales as Service” Really Looks Like
    Feb 8 2026

    This Success $ Lab episode pulls you behind the scenes of “sales as service” so selling stops feeling like manipulation and starts feeling like telling the truth about how you can help. You’ll walk through a real case where a client went from dreading sales calls to running them like diagnostic sessions, shifted from convincing to qualifying, and watched their close rate climb. By the end, you’ll have a simple checklist you can use before every sales conversation so you show up as the most helpful person in the room—and still get the signature. Break the playbook and join our community at www.audiobookschool.com.

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    6 Min.
  • Audit life before life audits you.
    Jan 17 2026

    When most people hear “audit,” they think fear and paperwork; serious families think clarity. In this episode of The Success Lab, Dr. Shena Dixon Mason, Esq. opens the clean audit file—the simple, non-scary review wealthy families run on their own lives to see what’s working, what’s leaking, and what needs to change next. Instead of waiting for a crisis, they run periodic, low‑drama checks on accounts, subscriptions, protections, and habits, using a short checklist that fits on one page. You’ll walk through how to run your own 60‑minute home audit—no spreadsheet degree required—so the next time something feels “off,” you have data and decisions, not just vibes and worry.​ Want access to the lab? Click the link.

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    6 Min.
  • Upgrade the system before lifestyle. ​
    Jan 17 2026

    At some point, “I’m just trying to keep up” has to turn into “We’re upgrading on purpose.” In this episode of The Success Lab, Dr. Shena Dixon Mason, Esq. pulls up the upgrade file—the way wealthy families decide what gets better first when more money, time, or capacity finally shows up. Instead of letting every raise, bonus, or new contract disappear into lifestyle creep, they use simple rules and short lists: what gets cleaner, safer, or more efficient before anything gets shinier. You’ll learn how to rank upgrades that actually reduce future stress, how to avoid fixing the same problem three times, and how to turn “I’m finally making more” into “Our system just got stronger.”​ Want access to the lab? Click the link.

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    8 Min.
  • Run home like a command center
    Jan 17 2026

    Most people are taught how to earn, spend, save, and maybe invest—but not how to actually run their household like a calm, quiet command center instead of a stressed‑out group text. In this episode of The Success Lab, Dr. Shena Dixon Mason, Esq.—attorney, financial services professional, multi‑business owner, corporate brand partner, R1 research professor, and advisor to the wealthy—opens the “everyday operating system” file and walks through how serious families structure bills, automations, calendars, and conversations so money, time, and energy are all reading from the same script. You’ll see how small, boring shifts—anchoring due dates, adding a weekly “money huddle,” and assigning true ownership of key tasks—quietly move a family from constant emergencies into a life that feels more professional, even if income hasn’t changed yet. Grab your code by clicking the link.

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    9 Min.
  • Run home like a command center.
    Jan 17 2026

    This next file in the command center is where “grown‑up life” either feels heavy and chaotic or strangely calm: the household operating system—how your bills, automations, calendars, and conversations either keep you in constant reaction mode or quietly run in the background so you can focus on bigger moves. In this episode of The Success Lab, Dr. Shena Dixon Mason, Esq.—attorney, financial services professional, multi‑business owner, corporate brand partner, R1 research professor, and advisor to the wealthy—walks through how serious families design their everyday life like a small, well‑run company: clear roles, predictable check‑ins, and simple systems that make sure money, time, and energy are all reading from the same script instead of competing with each other. You’ll hear how adjustments as simple as batching due dates, creating a weekly “money huddle,” and assigning ownership of key tasks can lower stress, reduce mistakes, and free up capacity for the kind of planning that actually moves your family toward clean wealth, not just survival.​ Grab your lab code by clicking the link.


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    7 Min.