The Sales Podcast With Wes Schaeffer, The Sales Whisperer® Titelbild

The Sales Podcast With Wes Schaeffer, The Sales Whisperer®

The Sales Podcast With Wes Schaeffer, The Sales Whisperer®

Von: Wes Schaeffer
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Launched in 2013, Wes Schaeffer, The Sales Whisperer®, gives sales, marketing, success, and BJJ advice to help professional salespeople, sales managers, business owners, and entrepreneurs sell more, faster, at higher margins, with less stress, more predictably, while having more fun doing it. As of September 2025, it was rebranded and launched as The BJJ and Biz Podcast here on Spotify.Wes Schaeffer Management & Leadership Ökonomie
  • Mastering the D’Arce Choke & Sales Strategy // Flexibility, Reps & Business Growth | Wes Schaeffer | The BJJ and Biz Podcast
    Sep 5 2025

    No plan survives contact with the enemy...yet you still plan.

    Today, a white belt wanted to review the D'arce and anaconda choke in our morning BJJ training.

    We spent time getting precise on the D'arce, how to finish it, even on larger opponents, and a few ways to enter it/set it up from top or bottom.

    Then I get into some sales and business advice.


    Takeaways

    — Mastering techniques like the Darce choke requires practice and adaptation.

    — Having a plan is essential, but flexibility is key when things change.

    — Continuous improvement is a journey that takes time and dedication.

    — In both Jiu-Jitsu and business, understanding transitions is crucial.

    — Building relationships and offering value can lead to success.

    — It's important to focus on one thing until you master it.

    — Everything is hard until you get thousands of reps in.

    — Don't be afraid to ask for help or guidance in your journey.

    — Learning from others' mistakes can save you time and effort.

    — Clarifying your thoughts through writing can enhance your understanding.


    Sound bites

    — "Small hinges swing big doors."

    — "Don't stay stuck on something."

    — "Learn from my pain."


    Chapters

    00:00 Mastering the Darce Choke

    02:27 The Importance of Flexibility in Training

    04:53 Strategic Transitions in Jiu-Jitsu

    07:21 The Hard Truths of Learning

    09:51 The Power of Consistency and Reps

    12:14 Offering Value and Building Relationships

    Sponsors:

    • ⁠⁠ActiveCampaign⁠⁠: Get the best all-in-one CRM, email, e-commerce, funnel builder, and more for just $15/mo
    • ⁠⁠Mindstudio.ai⁠⁠: Try 100+ AI Agents and build your own, completely free. Build and launch custom Agents as low as $16/mo + usage. (1,000X more efficient, effective, and affordable than hiring and training an overseas assistant!)
    • ⁠⁠12 Weeks To Peak™⁠⁠: Take control of your faith, family, fitness, and finances once and for all. Choose from my free habit tracker, private coaching, group, or small teams.


    Take control of your life with ⁠⁠⁠⁠12 Weeks To Peak™⁠⁠⁠⁠.

    Need a CRM? ⁠⁠⁠⁠Check out this marketing automation⁠⁠ tool for $19/mo⁠⁠.

    Connect with me:

    • ⁠⁠⁠⁠X⁠⁠⁠⁠
    • ⁠⁠⁠⁠Instagram⁠⁠⁠⁠
    • ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠
    • ⁠⁠⁠⁠Facebook Group⁠⁠⁠⁠
    • ⁠⁠⁠⁠YouTube⁠⁠⁠⁠


    #TheBJJandBIZPodcast #12WeeksToPeak #SalesTraining #GoalSetting #PersonalDevelopment #GrowthMindset



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    15 Min.
  • Assumptions Kill Sales // The New ABCs of Selling: Curiosity, Communication & Consensus | Wes Schaeffer | The BJJ and Biz Podcast
    Sep 3 2025

    #BJJ #TheBJJandBIZPodcast #Business #SalesTraining


    Summary

    In this monologue, I get into the importance of avoiding assumptions in both martial arts and sales. (My new ABCs of Selling includes, "Always Be Curious.")

    I share personal experiences from a recent training session and draw parallels to decision-making processes in sales, emphasizing the need for curiosity, concise communication, and understanding team dynamics.

    Takeaways

    • Assuming can lead to misunderstandings and missed opportunities.
    • It's essential to remain open-minded and avoid making assumptions about others' skills or roles.
    • In sales, decision-making often involves multiple stakeholders, not just the person with the title.
    • Always ask who else is involved in the decision-making process.
    • Objections in sales can often be anticipated and addressed up front.
    • Effective communication requires curiosity and the ability to listen.
    • Sales strategies should focus on building consensus among team members.
    • Avoid using weak language that invites objections.
    • The new ABCs of selling include being curious, concise, and courteous.
    • Always be prepared to adapt your approach based on the conversation.


    Chapters

    00:00 The Dangers of Assumptions

    06:03 Understanding Decision-Making in Sales

    10:56 The New ABCs of Selling


    Sponsors:

    • ⁠⁠ActiveCampaign⁠⁠: Get the best all-in-one CRM, email, e-commerce, funnel builder, and more for just $15/mo
    • ⁠⁠Mindstudio.ai⁠⁠: Try 100+ AI Agents and build your own, completely free. Build and launch custom Agents as low as $16/mo + usage. (1,000X more efficient, effective, and affordable than hiring and training an overseas assistant!)
    • ⁠⁠12 Weeks To Peak™⁠⁠: Take control of your faith, family, fitness, and finances once and for all. Choose from my free habit tracker, private coaching, group, or small teams.


    Take control of your life with ⁠⁠⁠⁠12 Weeks To Peak™⁠⁠⁠⁠.

    Need a CRM? ⁠⁠⁠⁠Check out this marketing automation⁠⁠ tool for $19/mo⁠⁠.

    Connect with me:

    • ⁠⁠⁠⁠X⁠⁠⁠⁠
    • ⁠⁠⁠⁠Instagram⁠⁠⁠⁠
    • ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠
    • ⁠⁠⁠⁠Facebook Group⁠⁠⁠⁠
    • ⁠⁠⁠⁠YouTube⁠⁠⁠⁠


    #TheBJJandBIZPodcast #12WeeksToPeak #SalesTraining #GoalSetting #PersonalDevelopment #GrowthMindset





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    12 Min.
  • The Future of Marketing // How AI Content Creation & Automation Boost Sales: Wes Schaeffer & Roger Bauer
    Aug 29 2025

    #AItools #marketing #automation #salesstrategies #digitalmarketing

    Summary

    In this conversation, I catch up with my longtime friend and colleague, Roger Bauer, to discuss the significance of AI tools in marketing and sales.

    We explore various AI platforms, their capabilities, and how to effectively utilize them for content creation and business growth.

    The discussion emphasizes the importance of building trust in AI, understanding its limitations, and the practical applications of AI in enhancing marketing strategies.

    We also highlight the need for businesses to embrace AI technology to stay competitive in the evolving digital landscape.


    Takeaways

    — AI tools are essential for modern marketing strategies.

    — Building trust in AI is crucial for effective communication.

    — Understanding different AI platforms can enhance content creation.

    — Practical applications of AI can streamline business processes.

    — Free AI tools provide a great starting point for businesses.

    — Embracing AI technology is necessary for staying competitive.

    — AI can help create unique content that reflects individual styles.

    — Overcoming confusion about AI is key to successful implementation.

    — Investing time in learning AI tools pays off in the long run.

    — Marketing agencies must adapt to the changing landscape of AI.


    Sound bites

    "Pick one, run with it."

    "It's a brave new world."


    Chapters

    00:00 Introduction and Background

    01:19 The Role of AI in Sales

    05:00 Understanding AI Confusion

    07:07 Creating Personalized AI Content

    10:34 Free Tools for AI Content Creation

    13:09 Choosing the Right AI Tool

    18:11 Practical AI Implementation

    19:08 Introduction to AI and Prompt Engineering

    21:23 Analyzing Writing Styles with AI

    24:01 Utilizing AI for Content Creation

    26:47 Training AI on Personal Voice

    29:39 Building Your Unique Voice with AI

    31:36 The Future of Content Creation and Marketing

    33:44 Custom AI Tools for Writing


    Sponsors:

    • ⁠⁠ActiveCampaign⁠⁠: Get the best all-in-one CRM, email, e-commerce, funnel builder, and more for just $15/mo
    • ⁠⁠Mindstudio.ai⁠⁠: Try 100+ AI Agents and build your own, completely free. Build and launch custom Agents as low as $16/mo + usage. (1,000X more efficient, effective, and affordable than hiring and training an overseas assistant!)
    • ⁠⁠12 Weeks To Peak™⁠⁠: Take control of your faith, family, fitness, and finances once and for all. Choose from my free habit tracker, private coaching, group, or small teams.


    Take control of your life with ⁠⁠⁠⁠12 Weeks To Peak™⁠⁠⁠⁠.

    Need a CRM? ⁠⁠⁠⁠Check out this marketing automation⁠⁠ tool for $19/mo⁠⁠.

    Connect with me:

    • ⁠⁠⁠⁠X⁠⁠⁠⁠
    • ⁠⁠⁠⁠Instagram⁠⁠⁠⁠
    • ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠
    • ⁠⁠⁠⁠Facebook Group⁠⁠⁠⁠
    • ⁠⁠⁠⁠YouTube⁠⁠⁠⁠


    #TheBJJandBIZPodcast #12WeeksToPeak #SalesTraining #GoalSetting #PersonalDevelopment #GrowthMindset


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    46 Min.
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