In this episode, Alyna, a seasoned Client Success Manager at RepStack, opens up about her inspiring journey — from being a new mom in a fast-paced ad agency to thriving in a remote-first leadership role.

She shares how RepStack gave her the flexibility to grow professionally while balancing motherhood, and how tools like GoHighLevel, Make, and AI automation transformed her daily workflow.

🎙️ Here’s what you’ll discover:
✅ How Alyna transitioned from agency chaos to structured remote success.
✅ How RepStack’s culture empowers women to thrive in tech roles.
✅ The role of AI and automation in managing client success.
✅ How work-from-home can actually fuel personal and professional growth.
✅ Why mindset and skill-building are more important than degrees.

If you’re a parent, marketer, or aspiring remote professional, this episode will motivate you to redefine what success looks like — on your own terms. 🌍

🕓 Timestamps

0:00 – Intro: Meet Alyna
1:45 – From Ad Agency to RepStack
4:10 – Joining RepStack as a New Mom
7:30 – What It’s Like Working from Home
10:15 – The Role of a Client Success Manager
13:00 – Leadership Lessons from the CS Team
16:20 – Using GoHighLevel for Automation
18:55 – AI, Make, and ChatGPT in Daily Work
22:40 – Balancing Motherhood and Career
26:15 – Why Two Incomes Matter in Today’s Economy
29:40 – How RepStack’s Culture Empowers Women
33:00 – Alyna’s Advice for New Grads & Job Seekers
36:00 – Closing Thoughts

🔗 Connect with RepStack

📍 www.linkedin.com/company/repstackco

📍 https://www.instagram.com/repstackco/

📍 www.facebook.com/repstackco

📍 www.tiktok.com/@repstackco

In this episode, we sit down with Maham, RepStack’s Director of Customer Success, to unpack how a tiny internal team became an Inc. 5000 company—without losing the culture that started it all.

Maham shares the evolution from early roadshows to today’s Repcamps, how Customer Success scales across 150+ client accounts, what “allowing churn” means, and why her team treats retention and upsells like a sport. We also dive into leadership, switching from Athar → Azhar as exec sponsor, returning from maternity while leveling up, and practical advice for working moms and ambitious candidates.

What you’ll learn

• The rituals that protect culture as a company scales
• A director’s daily operating system (standups, temperature checks, placements)
• How to coach clients so hires produce outcomes, not just tasks
• The mindset for retention, upsells, and buyouts
• Real talk on remote work, support systems, and leading with empathy

Timestamps

0:00 Intro — Who is Maham & her RepStack start (2021)
2:25 What changed from the 7-person team to Inc. 5000
5:18 Culture that stuck: roadshows → Repcamps, learning as a core value
7:45 Role breakdown: Director of Customer Success (day start to end)
11:20 “Temperature checks,” EODs, and how we read account health
14:02 Coaching clients: from hiring a person to producing outcomes
17:15 Taking on challenging accounts & why that accelerated growth
20:10 Moving from CSM → Director: owning vision and numbers
23:30 Switching exec sponsors: working with Athar vs. Azhar
26:55 Big goals vs. stretch goals — the “allow” language for churn
29:18 Why Customer Success is the most rewarding seat at RepStack
32:10 Remote realities: proactive service, 24/7 client moments
34:22 Maternity & momentum — advice for working moms (build support!)
38:05 Hiring philosophy: problem-solvers over problem-creators
41:00 How to thrive at RepStack: be uncomfortable, be coachable, be proactive
44:10 Closing thoughts — changing lives (and generations) through work

From starting as a digital marketing associate to leading SEO teams and ultimately being bought out by his client — Abubaker’s 3-year journey at RepStack is nothing short of inspiring. 🚀

In this episode, Abubaker shares how he:
✅ Transitioned from paid ads to mastering SEO.
✅ Built and led a 15-person global SEO team.
✅ Grew client accounts from just a few to 50+ in two years.
✅ Faced challenges of working remotely and turned them into strengths.
✅ Made the leap from RepStack to being directly hired (buyout) by his client.

Chapters:
0:00 – Intro: Meet Abubaker & His Journey with RepStack
1:45 – From Business Setback to Joining RepStack
4:30 – Starting as a Digital Marketing Associate
7:20 – First Client Experience & Overcoming Nerves
10:05 – Exploring SEO and Transitioning from Paid Ads
13:40 – Building and Leading a 15-Person Global SEO Team
18:15 – Growing Client Accounts from 17 to 52+
21:50 – Challenges of Leadership & Team Management
25:30 – Learning vs. Implementation: How to Apply Knowledge
29:15 – The Client Buyout Journey: Making a Tough Decision
33:00 – Life After Buyout: Shifts, Pros & Cons
37:10 – Tools of the Trade: SEO Tools, ClickUp & Google Suite
40:45 – How AI Boosted Productivity in SEO Work
44:30 – The Real Challenges of Working From Home
49:15 – Pros of Remote Work: Global Competition & No Office Politics
52:00 – Advice for Newcomers: Learning, Consistency & Never Giving Up
55:10 – Final Thoughts & Abubaker’s Message to Aspiring Marketers

This story is packed with lessons on resilience, learning, leadership, and what it takes to succeed in the world of remote digital marketing agencies.

🎧 Tune in now to hear Abubaker’s inspiring transformation from Digital Marketer to SEO Leader.

🔗 Connect with RepStack:
📍 www.linkedin.com/company/repstackco
📍 / repstackco
📍 www.facebook.com/repstackco
📍 www.tiktok.com/@repstackco

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