Today, our special guest is an international speaker, customer service expert, best-selling author, and coach, Michael Heppel. I've had the pleasure of knowing Michael Heppel now for over a year, doing some work with him, learning from him, and growing with him. So I wanted to share him with my audience and talk to him about the new normal and some really cool things that he's got coming up. So let's not waste any more time and move on to Michael Heppel. The Success Story of Michael Heppel Michael had a thriving business as a speaker, working with business owners, traveling and making speeches, and working with businesses on site. However, it changed rapidly. In 2019, which feels like a long time, he was away from home. He's very fortunate. He's traveled with his wife. She does all my event production, and she also co-writes with him and coaches him. His wife does lots of great stuff. Michael got to that Christmas that year, and his wife said, "Sweetie, please, promise me that we can travel less next year." And he answered, "Christine, I put my hand on my heart. We will travel less in 2020." It happened. They traveled less in 2020, but it was because the COVID19 pandemic started that year. The challenge was he made his living by standing on stage in front of people and doing live training events and the like. So he never thought he was just going to sit and twiddle his thumbs. So it has become his new normal to be in his room. And Michael thought, if he's going to present there, he would like to be done on Zoom, he's going to be really good at it. Then, he learned a lot of techniques. He bought a kit and the latest technology for playing sound and music and tried to replicate what he did as much as possible. Besides that, he also started a group in January. He didn't even think that it would take off at all, called "How to Be Brilliant." He got over 3000 members, and it became this real beacon of positivity. People were saying, "You know, this is the place to go." Everybody's supportive, and they're encouraging, and there's hope. People aren't moaning and groaning about what's going on. He really threw himself in. He answered every single comment as much as he could. But he made a big mistake. He forgot to fit his own mask. So he was doing it for everybody else. Then, suddenly after about two months, he had a bit of a wobble. It was because he was exhausted, spending time just in front of a screen just commenting and doing stuff and doing lives. He was doing lots of live stuff, and he thought he needed a little break from it. Maybe, he should create a pop-up group and do something a bit different that will entertain himself and the people in the group. So he sent out one of those Google forms. He just sent it out to 1 to 25 people and said, "What would you like to know more about?" So he received three suggestions. One was time management. Michael wrote a book called "How to Save an Hour Every Day," teaching how to save time. The second was customer service. He's the UK best-selling author for customer service books, and he then sold a lot of copies across the country. The same thing goes for "How the Best Get Better," which talks about the idea of constant improvement. Then, just at the last minute, he wrote: "How to Write a Book." He sent it out, and 75% of people came back, and it ticked, "I want to know how to write the book." So he created a pop-up group called "Write that book." After that, 444 people joined, and they did a masterclass, and 75 people joined that. It was just the most incredible thing to do in spring last year. So many people have gone on to publish their books. They got 30 published now and over 60 in the pipeline. He has been talking to some of those authors who will be on that course, and it's the best feeling ever for Michael. After that, his wife, Christine, encouraged him to write a book because he hadn't written anything for about six years. Hence, Michael came up with this idea and wrote the book "17." He wrote it in 17 days and sold copies after three days. Then, he had 17 minutes of interviews. He also has massive action projects where they take things and take it up to the next level and get stuff over the line. They have groups who come together and do stream 17. Every month, there are three different streams happening, and they're real specialist subjects in different areas. So they do all of that. The brilliant thing with this, of course, is when they bring these communities together, people like yourself get involved. So it becomes a combination of lots of people all wanting to share and all wanting to help each other, and that's the real beauty of it. If you've got one person who wants to take stuff. Get two people who want to take stuff, and it becomes a bit more difficult. If you have 100 people who won't want to take stuff, it doesn't work. If you've got 100 people who all want to give, now you've got 100, ...
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