• Become a Bestseller With This Book Launch Formula | 116
    Feb 19 2026

    What does it truly take to launch a phenomenon? Most authors dream of hitting the bestseller list, but today's guest, Tim Grahl, flips that goal on its head. He's revealing the counterintuitive truth about enduring book success, explaining why chasing a fleeting "bestseller" title might actually hinder your book's long-term impact. If your vision for your book extends beyond a single week of sales to creating a lasting legacy, this episode is packed with essential strategies. Learn why "readers" trump "sales" and how to engineer word-of-mouth that propels your book for years, not just days. Prepare to redefine what a successful book launch truly means.

    Timestamps:
    00:00 Introduction
    00:00:51 Book launch definitions and timelines
    00:03:34 Redefining "bestselling" beyond the lists
    00:08:33 The one thing and Atomic Habits approaches
    00:11:35 Tim's three categories for launching a book
    00:14:05 Leveraging influencer networks as the biggest lever
    00:19:07 Influencer promotion strategies
    00:21:09 Getting fans to buy: creating scarcity
    00:24:28 The most impactful book bonuses
    00:28:55 Getting fans to share (the least impactful strategy)
    00:31:11 Why direct advertising isn't profitable for books
    00:34:40 The 10,000 reader rule for long-term success
    00:42:41 Engineering word of mouth
    00:46:28 Getting free copies into the hands of readers
    00:50:55 Identifying and reaching relevant tribes
    00:52:26 Tim's resources for authors

    If you enjoyed this episode, please like and subscribe, share it with your friends, and leave a review. I read every single one.

    Learn more about the podcast: https://nathanbarry.com/show

    Follow Nathan:
    Instagram: https://www.instagram.com/nathanbarry
    LinkedIn: https://www.linkedin.com/in/nathanbarry
    X: https://twitter.com/nathanbarry
    YouTube: https://www.youtube.com/@thenathanbarryshow
    Website: https://nathanbarry.com
    Kit: https://kit.com

    Follow Tim:
    Story Grid: https://www.storygrid.com
    Book Launch: https://booklaunch.com
    YouTube: https://www.youtube.com/@StoryGrid
    X: https://x.com/storygrid
    Tim’s latest book: https://www.storygrid.com/product/the-shithead

    Featured in this episode:
    Kit: https://www.kit.com
    The Perennial Bestseller by Ryan Holiday: https://ryanholiday.net/the-perennial-bestseller
    The One Thing by Gary Keller and Jay Papasan: https://www.the1thing.com/the-book
    Atomic Habits by James Clear: https://jamesclear.com/atomic-habits
    The War of Art by Steven Pressfield: https://stevenpressfield.com/books/the-war-of-art
    Great Gatsby by F. Scott Fitzgerald: https://www.amazon.com/Great-Gatsby-F-Scott-Fitzgerald/dp/0743273567
    Tribes by Seth Godin: https://www.sethgodin.com/books/tribes

    Highlights:
    01:38 – Why a book launch should last two years
    05:34 – Selling a high volume doesn't always mean long-term success
    13:11 – The 95/5 principle of book marketing
    23:06 – The most effective and least effective bonuses
    34:40 – The 10,000 reader rule explained
    43:19 – Give away as many copies as possible
    48:56 – Creative ways to get your book into readers' hands

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    55 Min.
  • How To Train Your Mind Like The World's Best Athletes | 115
    Feb 12 2026

    What does it truly take to operate at the pinnacle of human performance? Justin Su'a, a leading expert in performance psychology, joins Nathan Barry to reveal the mindset shifts and practical tactics employed by professional athletes, elite military units, and top-tier companies like Google and Lululemon. From confronting challenging leaders to navigating the intense pressure of the World Series, Justin shares invaluable lessons on embracing obstacles, seeking critical feedback, and building relationships strong enough to withstand even the harshest truths. If you're striving for excellence, looking to lead more effectively, or simply want to learn how the best in the world maintain their edge, this episode is packed with actionable insights.

    Timestamps:
    00:00 Introduction
    02:18 Challenging a Military Leader's Perspective
    05:14 Asking Questions Instead of Giving Answers
    06:21 Difficult Feedback in Professional Sports
    09:05 Addressing Lack of Self-Awareness
    12:51 The "It's Not Sufficient" Principle
    15:19 Tuckman's Law of Team Development
    19:03 Navigating VUCA Environments
    20:00 Building Truth-Bearing Relationships
    24:37 Scoring Relationship Strength
    26:01 The Pressure of Sustained Success
    34:25 Seeking Critical Feedback from Compliments
    37:25 Soliciting Feedback from Your Team
    39:07 The Dangers of Untruthful Inner Circles
    42:15 Positive Sum vs. Zero Sum Games
    46:17 Mental Rumble Strips to Manage Pressure
    52:03 Crafting Effective Communication for Teams
    57:12 Leading by Example with Vulnerability
    1:02:19 Reinventing as a High Performer
    1:06:50 Justin's Journey into Content Creation

    If you enjoyed this episode, please like and subscribe, share it with your friends, and leave a review. I read every single one.

    Learn more about the podcast: https://nathanbarry.com/show

    Follow Nathan:
    Instagram: https://www.instagram.com/nathanbarry
    LinkedIn: https://www.linkedin.com/in/nathanbarry
    X: https://twitter.com/nathanbarry
    YouTube: https://www.youtube.com/@thenathanbarryshow
    Website: https://nathanbarry.com
    Kit: https://kit.com/?utm_campaign=29661554-nathan_barry_show&utm_source=youtube&utm_medium=podcast&utm_term=nathanbarryshow&utm_content=youtube_description

    Follow Justin:
    Instagram: https://www.instagram.com/justinsua
    X: https://x.com/Justinsua
    Facebook: https://www.facebook.com/justin.sua
    LinkedIn: https://www.linkedin.com/in/justinsua
    YouTube: https://www.youtube.com/@JustinSua
    TikTok: https://www.tiktok.com/@justinsua
    Website: https://pagpros.com/meet-the-founder
    Newsletter: https://pagpros.kit.com

    Featured in this episode:
    Kit: https://www.kit.com
    The Performance Advisory Group: https://pagpros.com

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    1 Std. und 10 Min.
  • How I Actually Grew To 1M+ Subscribers On YouTube (Noah Kagan) | 114
    Feb 5 2026

    What does it take to build a million-subscriber YouTube channel, launch a best-selling book, and then walk away from it all for over a year? Noah Kagan, founder of AppSumo, joins Nathan to candidly discuss his journey from full-throttle content creation to a deliberate pause. Noah shares the unexpected internal and external pressures that came with his meteoric rise on YouTube, the strategic decisions that led to viral success, and why, despite achieving his goals, he ultimately stepped back. This conversation offers a rare glimpse into the mindset of a creator who prioritized personal fulfillment over endless growth, and how that decision reshaped his approach to content, business, and life.

    Timestamps:
    00:00 Introduction
    02:26 The decision to go all-in on YouTube
    05:15 Noah's internal motivations for content creation
    07:38 Building the YouTube "dream team"
    10:14 The early content strategy and challenges
    13:17 The pivotal "Knocking on Doors" video
    16:45 The cost of rapid growth and Noah's burnout
    19:10 The successful content pillars uncovered
    22:18 The meticulous planning behind viral videos
    25:34 Seeking timeless wisdom: interviewing the wealthy
    28:22 Noah's biggest regret with the channel
    30:58 Finding repeatable content formats
    33:55 Identifying your unique content edge
    37:25 The appeal of raw, unpolished content
    40:31 The impact of fatherhood on content creation
    43:10 Noah's vision for future content creation
    45:47 The value of a public presence for business
    48:29 The challenge of building internal influencers
    51:04 Brainstorming content ideas for Kit
    54:20 The power of high-caliber speakers
    57:38 Content that ties directly to your business
    1:00:27 Noah's current content philosophy
    1:02:40 On Twitter: counterintuitive long stories

    If you enjoyed this episode, please like and subscribe, share it with your friends, and leave a review. I read every single one.

    Learn more about the podcast: https://nathanbarry.com/show

    Follow Nathan:
    Instagram: https://www.instagram.com/nathanbarry
    LinkedIn: https://www.linkedin.com/in/nathanbarry
    X: https://twitter.com/nathanbarry
    YouTube: https://www.youtube.com/@thenathanbarryshow
    Website: https://nathanbarry.com
    Kit: https://kit.com

    Follow Noah:
    LinkedIn: https://www.linkedin.com/in/noahkagan
    X: https://twitter.com/noahkagan
    Instagram: https://www.instagram.com/noahkagan
    Website: https://noahkagan.com
    YouTube: https://www.youtube.com/user/AppSumo
    AppSumo: https://appsumo.com

    Featured in this episode:
    Kit: https://www.kit.com
    AppSumo: https://appsumo.com
    Clickables: https://www.clickableshq.com
    Million Dollar Weekend: https://www.amazon.com/Million-Dollar-Weekend-Money-Freedom/dp/0593796593

    Highlights:
    02:15 – Questioning the "Why" of Content Creation
    08:29 – The Shift from Public Validation to Inner Contentment
    12:29 – The Audience Cares About Entertainment, Not You
    17:08 – The Challenge of Following a Viral Hit
    23:25 – Repeating What Works: The Kinko's Founder Interview
    36:00 – The Value of Raw, Unpolished Content
    53:08 – Using Conferences for High-Value Content

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    1 Std. und 6 Min.
  • How To Partner With Anyone In 2026 (Proven Framework) | 113
    Jan 29 2026

    What does it take to build a profitable, impactful business while empowering more than 100,000 women? Julia Taylor, founder of GeekPack, shares her incredible journey from the intelligence community to building a thriving company with a mission to reach a million women by 2030. In this episode, Julia unveils her "embedded partnerships framework" – a potent strategy that's catapulted 70% of her revenue this year alone by fostering deep, meaningful collaborations with major brands like Verizon and TikTok. Discover how strategic alignment, win-win-win scenarios, custom integrations, co-creation, and robust impact reporting are key to scaling your business and making a true difference.

    Timestamps:
    00:00 Introduction
    02:51 From Intelligence to Entrepreneurship
    06:23 The Confidence Transfer of Digital Skills
    09:12 What is GeekPack's Current Business & Mission?
    12:07 Point 1: Partnership Alignment
    15:19 Point 2: Win-Win-Win Framework
    17:09 Point 3: Custom Integration & Ecosystem
    21:04 Point 4: Co-creation and Delivery
    24:06 Point 5: Measurement and Momentum
    27:17 Scaling with In-Person Events
    30:20 CEO KPI: Public Mission Statements
    34:02 The Sales Process & Team Empowerment
    36:06 Hiring for Personality & Mission Alignment
    40:51 The B2B and B2C Flywheel
    44:17 Overcoming Bottlenecks: Time and Team
    48:29 Building a Talent Bench
    52:16 Audience Growth Strategies
    56:45 Your Role in Social Content Creation

    If you enjoyed this episode, please like and subscribe, share it with your friends, and leave a review. I read every single one.

    Learn more about the podcast: https://nathanbarry.com/show

    Follow Nathan:
    Instagram: https://www.instagram.com/nathanbarry
    LinkedIn: https://www.linkedin.com/in/nathanbarry
    X: https://twitter.com/nathanbarry
    YouTube: https://www.youtube.com/@thenathanbarryshow
    Website: https://nathanbarry.com
    Kit: https://kit.com

    Follow Julia:
    LinkedIn: https://www.linkedin.com/in/juliathegeek
    Instagram: https://www.instagram.com/julia_the_geek
    Website: https://geekpack.com

    Featured in this episode:
    Kit: https://www.kit.com
    Small Business Digital Ready (Verizon): https://www.verizon.com/about/responsibility/small-business-digital-ready
    Make: https://www.make.com/en
    Relay: https://www.relayfi.com
    SparkLoop: https://www.sparkloop.app

    Highlights:
    02:00 – Unpacking the Intelligence Community Past
    08:00 – The Power of Inspect Tools Confidence
    13:11 – Verizon and Geographic/Demographic Alignment
    22:00 – How Impact Reports Drive Momentum
    32:40 – Nathan's "Four Times a Month" Realization
    41:30 – Why Predictable Revenue Fuels Creativity
    54:10 – SparkLoop's Impact on Engaged Subscribers

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    58 Min.
  • The New Way To Grow a Podcast in 2026 | 112
    Jan 22 2026

    Chris Hutchins, host of the wildly popular All the Hacks podcast, joins us to crack the code on podcast growth. Most creators dream of building a brand, attracting millions of listeners, and monetizing their passion, but Chris has actually done it, transforming his podcast into a powerhouse through meticulous optimization. If you've ever wondered how successful podcasts truly scale beyond the initial buzz, or how to inject startup-level strategic thinking into your creative venture, this episode is a masterclass. Chris reveals the behind-the-scenes tactics that catapulted his show to millions of downloads, sharing the unconventional strategies that maximize reach and impact.

    Timestamps:
    00:00 Introduction
    07:08 The Underrated Power of Networking
    11:09 Leveraging Your Inner Circle for Connections
    15:08 Crafting Pitches That Stand Out
    20:00 The Value of Deep Expertise
    23:44 Podcast Growth: Beyond the Numbers
    28:07 Gauging Podcast Potential with Overcast Ads
    32:20 Strategic Guesting on Other Podcasts
    37:57 The Art of Asking to Be a Host
    42:04 Maximizing Value in Podcast Collaborations
    46:19 The Untapped Potential of Post-Roll Ads
    51:00 Subsidizing Growth for Maximum Scale
    54:15 Reinvestment and Strategic Retreats
    58:24 Optimizing for Leverage, Not Just Revenue
    1:01:52 Gaming the Podcast Charts
    1:08:14 Essential Personal Finance Hacks
    1:10:00 The Ultimate Hotel Upgrade Hack
    If you enjoyed this episode, please like and subscribe, share it with your friends, and leave a review. I read every single one.

    Learn more about the podcast: https://nathanbarry.com/show

    Follow Nathan:
    Instagram: https://www.instagram.com/nathanbarry
    LinkedIn: https://www.linkedin.com/in/nathanbarry
    X: https://twitter.com/nathanbarry
    YouTube: https://www.youtube.com/@thenathanbarryshow
    Website: https://nathanbarry.com
    Kit: https://kit.com

    Follow Chris:
    Website: https://allthehacks.com
    X: https://x.com/hutchins
    LinkedIn: https://www.linkedin.com/in/chrishutchins
    Instagram: https://www.instagram.com/chrishutchins
    YouTube: https://www.youtube.com/@chris-hutchins

    Featured in this episode:
    Kit: https://www.kit.com
    All the Hacks: https://allthehacks.com

    Highlights:
    02:22 Shifting from Entrepreneur to Creator Identity
    08:31 The Power Move of Ending a Conversation
    12:12 Networking by Adding Value to an Inner Circle
    26:35 Podcast Downloads vs. YouTube Views: Engagement Matters
    34:04 Treating Your Creator Business Like a Startup
    45:15 The Strategy of Buying Post-Roll Ads
    1:08:29 Why You Should Never Leave Cash in a Checking Account

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    1 Std. und 12 Min.
  • The Secret To Scaling a $10M+ Business Broken Into 3 Stages | 111
    Jan 15 2026

    What does it take to scale a business to a multi-million dollar enterprise and beyond, all while maintaining profitability and a thriving culture? Chandler Bolt, founder of selfpublishing.com sits down in his bustling office to reveal the crucial shifts and strategic insights that propelled his company from the initial million-dollar milestone to hitting the ambitious $10 million mark and charting a course for even greater heights.

    From turning business into a game complete with scoreboards and "green days" to mastering product-market fit and the art of "reverse selling" in hiring, Chandler shares the unconventional wisdom he's gained on his journey. This episode is packed with candid advice for entrepreneurs at every stage, exploring the often-overlooked distinctions between revenue and profit, the true cost of growth, and the surprising benefits of in-person collaboration in an increasingly remote world.

    Timestamps:
    00:00 Introduction
    07:11 The three most important metrics & activities
    14:26 Is the first million the hardest?
    21:07 Profit over revenue for scaling
    27:18 Three ways to grow a business
    32:00 Reverse selling to attract top talent
    37:29 Offboarding team members gracefully
    43:24 The power of implementing strong processes
    49:50 The need for scalable customer acquisition at $10M+
    55:23 The shift to an in-person culture
    01:00:30 Remote vs. in-person debate

    If you enjoyed this episode, please like and subscribe, share it with your friends, and leave a review. I read every single one.

    Learn more about the podcast: https://nathanbarry.com/show

    Follow Nathan:
    Instagram: https://www.instagram.com/nathanbarry
    LinkedIn: https://www.linkedin.com/in/nathanbarry
    X: https://twitter.com/nathanbarry
    YouTube: https://www.youtube.com/@thenathanbarryshow
    Website: https://nathanbarry.com
    Kit: https://kit.com

    Follow Chandler:
    YouTube: https://www.youtube.com/@ChandlerBoltOfficial
    Instagram: https://www.instagram.com/realchandlerbolt
    TikTok: https://www.tiktok.com/@realchandlerbolt
    LinkedIn: https://www.linkedin.com/in/chandlerbolt
    Facebook: https://www.facebook.com/chandler.bolt1
    Website: https://www.selfpublishing.com
    Book a call with Chandler’s team: http://selfpublishing.com/work-with-us

    Featured in this episode:
    Kit: https://www.kit.com
    Self Publishing: https://www.selfpublishing.com

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    1 Std. und 4 Min.
  • Million Dollar Coach: How To Be A Great Leader | 110
    Jan 8 2026

    Steering a company from nascent idea to multi-million dollar revenue is rarely a smooth ride. Often, it's a journey fraught with uncertainty, tough decisions, and the internal battles no one sees. For Nathan, the guiding hand through much of this journey has been his coach, Dan Putt. As a co-founder of Reboot, Dan has spent years working with leaders and executives, helping them navigate growth without losing themselves in the process. In this episode, Dan shares not only his unique coaching philosophy - which emphasizes a deep, inside-out understanding of oneself, but also practical tools and frameworks that address common founder sticking points like imposter syndrome, the fear of conflict, and the allure of the "magic bullet" solution. Get ready to rethink your approach to leadership and personal development.

    Timestamps:
    00:00 Introduction
    02:23 Dan's coaching philosophy
    04:36 The Greek God CEO and imposter syndrome
    07:11 The "have to" versus "get to" reframe
    10:00 What problems say about identity
    12:56 Listening to understand: Beyond the words
    15:46 Inside-out leadership development
    18:31 The challenge of competitive responses
    21:52 Journaling for self-discovery
    25:21 Practical tips for consistent journaling
    28:11 Getting clear on what you truly want
    30:26 The "loyal soldier" concept
    33:53 How personal traits drive ambition
    38:39 The shift from "need" to "want"
    41:43 Conflict as progress and care
    45:34 Tools for navigating conflict
    50:47 The "net" framework for communication
    52:23 Avoiding problems vs. facing them
    55:29 The temptation of the "magic bullet"
    59:08 Feeling the fear without dwelling
    1:01:21 The tantruming toddler metaphor for anxiety
    1:03:00 Leading with curiosity, not fear

    If you enjoyed this episode, please like and subscribe, share it with your friends, and leave a review. I read every single one.

    Learn more about the podcast: https://nathanbarry.com/show

    Follow Nathan:
    Instagram: https://www.instagram.com/nathanbarry
    LinkedIn: https://www.linkedin.com/in/nathanbarry
    X: https://twitter.com/nathanbarry
    YouTube: https://www.youtube.com/@thenathanbarryshow
    Website: https://nathanbarry.com
    Kit: https://kit.com

    Follow Dan:
    Website: https://danputt.com
    LinkedIn: https://www.linkedin.com/in/danputt
    X: https://twitter.com/danputt
    Company Website: https://reboot.io

    Featured in this episode:
    Kit: https://www.kit.com
    Reboot.io: https://reboot.io
    The Artist's Way by Julia Cameron: https://juliacameronlive.com/books/the-artists-way
    750words.com: https://750words.com
    The Obstacle Is the Way by Ryan Holiday: https://ryanholiday.com/books/the-obstacle-is-the-way
    Extreme Ownership by Jocko Willink: https://echelonfront.com/Extreme-Ownership

    Highlights:
    02:47 Understanding the spectrum of coaching approaches
    08:24 The danger of linking self-worth to problems
    13:44 The wisdom found at the emotional level
    23:25 The clarifying power of daily journaling
    34:05 How the "loyal soldier" shapes our drives
    45:51 Why true care often requires conflict
    53:49 Facing uncomfortable feelings builds resilience
    1:01:05 Approaching anxiety like a tantruming child
    1:03:54 Shifting from fear to wonder for better leadership

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    1 Std. und 6 Min.
  • 34 Minutes of Top Creator Advice For 2026 | 109
    Jan 1 2026

    Start 2026 strong with a handpicked collection of the best advice from this year's top moments! This episode is a treasure trove of actionable insights designed to elevate your business and personal growth. We've curated the moments that resonated most, offering practical strategies for everything from scaling your business and building a thriving community to mastering content creation and leveraging social media. Get ready to learn from the best and apply these game-changing lessons to achieve your goals this year!

    Timestamps:
    00:00 Introduction
    00:30 Dan Martell: The Buyback Loop for Capacity
    01:56 Transferring Tasks with the Camcorder Method
    04:05 Filling Your Calendar with High-Value Activities
    06:00 Mindset and Beliefs for Growth
    07:51 Chris Donnelly: The Cohort Model for Scaling
    11:16 The Scarcity Principle in Product Launches
    13:40 Jay Clouse: Building Small, Engaged Communities
    16:16 The Gold Standard of Community Building
    17:38 Pat Flynn: YouTube Shorts to a Million Subscribers
    19:14 The Power of Quantity Over Quality
    21:55 Nicole Burke: Instagram as a Storefront
    24:05 Creating Entertaining Content that Drives Shares
    26:49 Jefferson Fisher: Crafting Viral Reels Without a Script
    29:52 Testing and Refining Your Reel Content
    31:37 The Crucial First Three Seconds of a Reel
    33:10 Avoiding Subjective Content Judgment

    If you enjoyed this episode, please like and subscribe, share it with your friends, and leave a review. I read every single one.

    Learn more about the podcast: https://nathanbarry.com/show

    Follow Nathan:
    Instagram: https://www.instagram.com/nathanbarry
    LinkedIn: https://www.linkedin.com/in/nathanbarry
    X: https://twitter.com/nathanbarry
    YouTube: https://www.youtube.com/@thenathanbarryshow
    Website: https://nathanbarry.com
    Kit: https://kit.com

    Featured in this episode:
    Kit: https://www.kit.com

    Highlights:
    00:25 – Dan Martell's Capacity Buyback Loop
    04:25 – The Ladder of Success for Habits & Skills
    08:01 – Chris Donnelly's Cohort-Based Course Model
    13:44 – Building Small, Engaged Communities Effectively
    17:42 – Pat Flynn's YouTube Shorts Million Milestone
    21:55 – Nicole Burke on Instagram Storefront Strategy
    31:37 – Jefferson Fisher's Tips for Viral Reel Hooks

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    34 Min.