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  • Andermatt Native: Bänz Simmen – Curiosity, Perspective, Nature, & A Life Of Adventure
    Feb 4 2026

    The Gstaad Guy sits down with Bänz Simmen, a true native of Andermatt, to explore a life shaped by curiosity, movement, and a deep desire to stay in control of one’s own path. From growing up in Andermatt to cycling across continents, through war-torn territories, remote landscapes, and unfamiliar cultures, Bänz reflects on how travel becomes a teacher, and why knowledge, not comfort, is the real luxury.

    The conversation traces epic journeys by bike to Australia and New Zealand, hiking through the Himalayas, and formative adventures across India. Along the way, Bänz shares lessons on Swiss grit, structure, military service, and the contrast between life in Switzerland and the wider world. They discuss history, culture, powerful storytelling, and how acquiring experiences, not things, shapes character and perspective. Rooted in a profound respect for nature, the episode also dives into environmental responsibility, exposure to the outdoors, and how stories can influence how we treat the planet. From bunkers and caves to Yellowstone National Park, this is a reflection on adventure not as escape, but as a deliberate way of living, guided by curiosity, discipline, and a lifelong relationship with the natural world.

    Filmed in Andermatt, Switzerland.


    Explore Andermatt:

    Official Andermatt Swiss Alps Website: https://www.andermatt-swissalps.ch/en/

    Local Insights & Guiding: Bänz Simmen: +41 79 202 21 02


    Chapters:

    (00:00) Intro ✨

    (00:45) Adventures in Andermatt 🏔️✨

    (01:28) Travel ✈️🌍

    (01:53) Curiosity 🔍🧠

    (03:50) History & Culture 🏛️📜

    (05:32) Cycling The World 🚴‍♂️🌎

    (10:10) Andermatt vs. The World 🏔️⚖️

    (11:52) Switzerland & Its Uniqueness 🇨🇭✨

    (15:13) How Switzerland Has Changed ⏳🔄

    (17:25) Swiss Grit 💪🏻🇨🇭

    (21:47) Acquiring Experiences 🎒✨

    (27:29) Treat The Environment Right 🌱🌍

    (32:14) Exposure To Nature 🌲☀️

    (38:30) Creating Structure 🧱📐

    (40:24) Bunkers & Caves 🕳️🪨

    (45:43) Military Service 🎖️🪖

    (48:28) Powerful Storytelling 📖🔥

    (52:07) Stories Impacting Nature 🌍📚

    (58:24) Tales 🗣️📜

    (1:01:57) Yellowstone National Park 🌋🐺

    (1:04:57) À La Poubelle vs. Fantastique” 🗑️✨

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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    1 Std. und 13 Min.
  • Financial Times Former Editor-in-Chief: Lionel Barber – Journalism, Curiosity, Power, & Telling the Truth
    Jan 28 2026

    The Gstaad Guy sits down with Lionel Barber, former editor of the Financial Times and author of "Gambling Man", to explore what journalism really is, and what it must remain in an age of speed, noise, and opinion. From his early days at The Sunday Times to leading one of the world’s most trusted news institutions, Lionel reflects on why great journalism begins with curiosity, not cynicism, and why asking the right questions matters more than having the loudest voice.

    The conversation traces his journey through foreign correspondence, writing about business in the 1980s, and navigating moments of doubt, reinvention, and regained confidence. Lionel unpacks the evolution from fast news to slow news, the discipline of knowing your reader, and the responsibility that comes with dealing with people in power. They discuss storytelling as a craft, finding your voice, balancing originality with expectation, and the tension between what audiences want to hear and what they need to know, especially in the age of social media.

    Filmed at the club at The Twenty Two in London.

    Chapters:

    (00:00) Intro ✨

    (01:27) What Is Journalism? 🤔 📰 ✍🏻

    (02:31) Journalism Requires Curiosity 🔍🧠

    (05:22) Writing About Business ✍️✍🏻📊

    (07:21) Business In The 80s 🕰️💼

    (10:15) Regaining Confidence 💪🏻✨

    (12:11) Leaving The Sunday Times 🚪📰

    (13:08) The Financial Times 📰💗

    (14:04) Becoming A Foreign Correspondent 🌍✈️

    (16:20) Fast News vs. Slow News ⚡🐢

    (17:03) Becoming A Leader In Digital News 👑💻

    (19:01) “The Pink Paper” 💗📰

    (21:44) Knowing The Reader 👁️👥

    (23:36) Building An Institution 🏛️🧱

    (24:31) Personal Measure Of Success 📏✨

    (27:01) The Importance Of A Conversation Opener 💬🔑

    (28:50) Dealing With People In Power 🏛️⚖️

    (33:53) Storytelling And Connecting With An Audience 📖🤝🏻

    (37:58) Being Original vs. Answering To Expectations 🎭⚖️

    (39:02) Finding Your Voice 🗣️✨

    (42:00) What People Like To Hear vs. The Truth 🎭🪞

    (43:38) The Problem With Social Media 📱⚠️

    (44:33) Storytelling Across New Mediums 🎥📱

    (46:28) The Fundamentals Of Sharing A Good Story 🧱📖

    (49:15) The Secret Lives Of The Rich & Powerful 🔐💰

    (55:06) À La Poubelle vs. Fantastique” 🗑️✨

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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    1 Std. und 1 Min.
  • Glucose Goddess: Founder of the Glucose Revolution – Balanced Eating, Motherhood, Mental Resilience, & Fuelling Your Ambition
    Jan 21 2026

    The Gstaad Guy sits down with Glucose Goddess to unpack how a life-changing back injury, paired with depression, anxiety, and depersonalisation, became the unexpected catalyst behind her mission to transform how people understand food. From searching for external validation and navigating life as a people pleaser to becoming deeply obsession-driven and purpose-led, she shares how the hardest beginnings often shape the strongest direction.

    The conversation dives into glucose, balanced eating, and the science behind spikes, including breakfast myths, pregnancy nutrition, cholesterol misconceptions, and practical daily hacks that actually work. She explains why mums resonate so deeply with her content, how motherhood reshaped her relationship with food and ambition, and why access to better information is the key to long-term health. They explore prevention, intermittent fasting, building a family, handling criticism, and the emotional resilience required to keep going when things feel uncertain.

    Filmed at Hôtel de Crillon, A Rosewood Hotel in Paris.


    Chapters:

    (00:00) Intro ✨

    (01:29) “Why Mums Love My Content” 👩‍👧‍👦💛

    (02:44) How To Improve The Way You Eat 🥗✨

    (05:44) Sweet Foods For Breakfast 🥞🍓

    (08:04) Motherhood 🤱❤️

    (09:35) Feeling Happy & Mental Health 😊🧠

    (10:52) Adopting The Right Pregnancy Diet 🤰🥑

    (14:06) Pregnancy Diet Tips 🍎📋

    (16:21) The Myth About Egg Yolks & Cholesterol 🥚❌

    (18:02) Rapid Fire Debunking ⚡🧠

    (19:39) Life Changing Back Injury 🦴💔

    (24:15) Glucose Goddess 👑🩸

    (25:22) Balancing Everything ⚖️🤹‍♀️

    (26:45) Changing The Way We Educate Ourselves 📚🔄

    (32:15) Exploring New Mediums 🎨🔍

    (33:50) Consuming vs. Serving Food 🍽️💁🏻

    (36:54) Make Prevention Sexy 😎🛡️

    (39:49) Coca-Cola 🥤⚠️

    (41:14) Quick Health Hacks ⚡🥗

    (42:31) Intermittent Fasting In Women vs. Men ⏳⚖️

    (45:19) Nice-To-Have Dietary Hacks ✨🍽️

    (47:19) Building A Family 👨‍👩‍👧‍👦🏡

    (50:18) The First Negative Comment 💬😕

    (52:23) A Hard Beginning 🌧️🌱

    (54:04) Being A People Pleaser 😅🤝🏻

    (59:38) Navigating Emotions 🧭💭

    (1:00:16) Doubling Down When Things Get Tough 💪🏻🔥

    (1:03:01) Signs From The Universe 🌌🔮

    (1:08:16) Leap Of Faith 🏃‍♀️✨

    (1:09:13) Lacking Confidence 😔🔒

    (1:10:53) Turning Ideas Into Action 💡➡️🚀

    (1:12:08) Looking At Your Future Self 🔮👤

    (1:16:17) À La Poubelle vs. Fantastique 🗑️✨

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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    1 Std. und 20 Min.
  • Greg Chait: Founder of The Elder Statesman – Cashmere, Colour, Craftsmanship, & Playful Luxury
    Jan 14 2026

    The Gstaad Guy sits down with Greg Chait, founder of The Elder Statesman, to trace the unconventional path from throwing parties and collecting blankets to building one of fashion’s most distinctive luxury brands. Greg shares the origin story behind receiving his first cashmere blanket, discovering the power of yarn, and why leading with intuition, not trends, became the foundation of his creative philosophy. From early exposure to fashion to stumbling upon the identity that would define his brand, he reflects on living many lives before finding the one that felt right.

    The conversation explores colour theory, self-expression, and becoming the first to put tie dye on cashmere, a move that reshaped perceptions of luxury as something playful, cosy, and deeply personal. Greg breaks down the evolution from blankets to ready-to-wear knitwear, expanding into womenswear, designing retail experiences, and building a brand with soul. They discuss value alignment, creative collaborations, customers turned partners, and the balance between being an artist and an operator. Along the way, Greg opens up about empathy, therapy, emotional overload, and how becoming a father reshaped his perspective on leadership and life.

    Filmed at Casa Cipriani New York’s Premier River View Suite.


    Chapters:

    (00:00) Intro ✨

    (00:40) Colton 👤✨

    (01:26) Positive Luxury 🌿💎

    (02:25) The Origin Story 📖✨

    (03:50) First Exposure To Fashion 👗✨

    (04:31) Discovering Number Nine 🔍9️⃣

    (05:50) Being Gifted The First Cashmere Blanket 🎁🧣

    (07:26) “It’s All About The Yarn” 🧶🎯

    (08:23) Colour & Expression 🎨💬

    (08:36) Close To Loro Piana 🤝🏻💎

    (09:44) The Beauty In Imperfection 🌸⚡

    (10:25) From Blankets To Ready-To-Wear Knitwear 🧣➡️👕

    (12:42) Maxfield LA 🏙️🛍️

    (18:45) Figuring Out The Right Path 🧭✨

    (24:04) Value Alignment 🤝🏻🤝🎯

    (25:31) Expanding Into Womenswear 👩👗

    (26:32) Tie Dye On Cashmere 🌈🧣

    (27:03) Stumbling Upon The Elder Statesman 🍀✨

    (30:40) Designing The Retail Experience 🏬🎨

    (34:20) Upcycled Teddy Bear & Home Goods 🧸♻️

    (36:06) The Early Days of The Elder Statesman 🌱📖

    (36:55) Building An Identity Takes Time ⏳🧬

    (48:20) Behind The Name: The Elder Statesman 🔍🎩✨

    (44:29) Some Things Stay Behind The Scenes 🎬🔒

    (43:05) If You Know, You Know 👀🤫

    (45:05) “The Brand Has Soul” ❤️✨

    (46:45) Spectrum Of Collaborations 🌈🤝🏻

    (47:56) Being A Creative & An Operator 🎨⚙️

    (49:26) Customers Turned Partners 🤝🏻💼

    (50:42) What Seems Right For The Business vs. Yourself ⚖️🧠

    (54:04) The Beauty Of Being A Founder 👑🌱

    (55:40) Empathy 🤍🤝🏻

    (56:06) Being A Father 👨‍👧❤️

    (58:03) The Next Phase Of The Brand 🚀✨

    (1:00:56) Urban & Resort Customers 🏙️🏖️

    (1:03:00) Playful Luxury 🎈💎

    (1:05:18) There Is No Easy Path To Success 🧗‍♂️🏆

    (1:07:28) We’re Emotionally Overloaded 🧠⚡

    (1:09:14) Therapy 🛋️💬

    (1:11:13) À La Poubelle vs. Fantastique 🗑️✨

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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    1 Std. und 15 Min.
  • Will Ahmed: Founder & CEO of WHOOP – Physiology, Prevention, AI, & The Future Of Health
    Jan 7 2026

    The Gstaad Guy sits down with Will Ahmed, founder and CEO of WHOOP, to explore how understanding the human body became the foundation for one of the most influential platforms in modern health. From overcoming the stigma of medical-looking wearables to deliberately taking the tech out of the product, Will shares how solving a real physiological problem led to a system that helps people build awareness, balance, and long-term resilience.

    The conversation moves through heart rate variability, the autonomic nervous system, and the interplay between parasympathetic and sympathetic activity, unpacking how sleep, recovery, strain, and consistency shape performance and longevity. Will explains how WHOOP enables an ongoing conversation with your body rather than a one-time snapshot, reframing prevention as a daily practice rather than an annual checkup. They explore the rise of longevity culture, health tracking as high status, and the growing role of AI in education, customer experience, and medical insight, alongside candid reflections on the limits of today’s healthcare system, building high-performance teams, and how continuous data can move from optimisation to life-saving impact.

    Filmed in the One&Only One Za’abeel Royal Suite.


    Chapters:

    (00:00) Intro ✨🎙️

    (01:38) The Challenge Of Building Whoop 🧗‍♂️🚀

    (02:05) Taking The Tech Out Of The Wearable ⌚➖

    (03:48) WHOOP Today 📈⌚

    (04:28) “The Problem” ❗🧩

    (07:32) The Prototype 🧪🔧

    (08:31) Heart Rate Variability (HRV) ❤️📊

    (11:22) Controlling Your Autonomic System 🧠🎛️

    (14:32) Interpreting The Data 📊🧠

    (16:10) Sleep, Recovery & Strain 😴🔋

    (19:42) WHOOP Age 🎂⌚

    (22:24) Daily Journal 📓🗓️

    (26:01) Sleep Consistency 🌙 🔁

    (27:17) “Longevity Culture” 🧬⏳

    (28:42) Developing An Obsession For Health 🏃‍♂️🔥

    (29:58) The Healthcare System 🏥⚙️

    (31:35) Lifestyle Hacks 🛠️🌿

    (34:47) Whoop As A Status Symbol ⌚💎

    (37:27) Health Tracking As High Status 📈👑

    (40:54) AI For Customer Experience & Data 🤖📊

    (42:51) Saving Lives 🚑❤️

    (44:08) Building A Robust Team 🧱👥

    (46:38) Work Culture 🏢🌱

    (50:30) “AI Readiness” 🤖✅

    (52:26) From Ideation To Delivery 💡📦

    (56:52) How Blood Pressure Monitoring Works 🩸📈

    (58:48) The Next Chapter 📖➡️

    (59:53) No More Annual Health Checkups 🗓️🚫

    (1:00:51) The Power Of Prevention 🛡️❤️

    (1:02:46) À La Poubelle vs. Fantastique 🗑️✨

    (1:04:20) Replacing Or Complementing The Healthcare System 🔄🏥

    (1:05:17) Mistaking Good Habits For Bad 🤔🔁

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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    1 Std. und 7 Min.
  • Tinx: NYT Bestselling Author & Modern Dating Expert – Personal Branding, Gender Norms, & Living Life on Your Terms
    Dec 31 2025

    The Gstaad Guy sits down with Tinx, cultural commentator, host of It’s Me, Tinx”, and one of the most influential voices shaping modern conversations around dating, relationships, and self-worth, to explore how humour, honesty, and intuition intersect in a digital-first world. Known for creating the satirical “Rich Mom Starter Pack” series and coining the “Rich Mom Energy” (RME) concept, Tinx reflects on how using wit and self-awareness became a way to challenge stereotypes, spark cultural dialogue, and empower women to define success on their own terms.

    The conversation dives into modern relationship dynamics, the glamorisation of wealth and traditional gender roles, and why dating has become increasingly complicated. Tinx shares her perspective on what men should be, how judgement is inherently subjective by design, and the importance of alignment in love, ambition, and values. From social media’s influence on expectations to navigating fulfilment, confidence, and identity, this episode offers an unfiltered look at modern love and the art of creating a life that actually feels good to live.

    Filmed at Casa Cipriani New York’s Premier River View Suite.


    Chapters:

    (00:00) Intro ✨

    (05:29) Personal Branding 👤✨

    (06:38) Tinx World 🌍💖

    (08:12) Advice-based Content 💬📘

    (09:32) Living A Fulfilled Life 🌱😊

    (10:32) Creating A Beautiful Life For Yourself 🌸✨

    (11:32) “What Men Should Be” 👨🏻🎯

    (13:57) Glamourisation Of The Trophy Wife 💎👩🏻

    (15:31) Inspiration Behind “À La Poubelle” 🗑️✨

    (17:03) Glamourising the Wealthy 💰✨

    (19:57) Gender Norms ⚖️🚻

    (22:53) Relationship Dynamics 🔄❤️

    (23:50) “Dating Has Gotten Difficult” 😮‍💨💔

    (27:02) The Right Approach 🧭💬

    (31:46) Where Men Fail ⚠️👨🏻

    (33:07) “Letting Things Fizzle Out” 🔥⬇️

    (36:58) “Best judgement is subjective by design” 🎭🧠

    (38:38) How Does Social Media Help? 📱🤔

    (39:43) What Makes A Man A Good Candidate ✅👨🏻

    (42:26) From Intrigued To Interested 👀➡️❤️

    (46:12) Gstaad Guy’s Dating Life 💬🍸

    (47:19) How The Gstaad Guy Approaches Dating 🧭💘

    (50:09) “If You Want To Make The Wrong Decision Ask Everyone” 🗣️❌

    (52:00) ChatGPT 🤖💬

    (53:22) The Driving Force Behind Tinx ⚡💖

    (54:21) What Can Women Do More Of? 👩🏻💡

    (56:07) The Environment of Where You Live 🏙️🌿

    (57:42) New York 🗽✨

    (59:51) Falling In Love 💘🌸

    (1:02:42) Aligning With Your Partner 🎯🤝🏻

    (1:03:45) The Topic Of Money In Relationships 💰❤️

    (1:06:12) Knowledge Is Power 🧠⚡

    (1:08:44) À La Poubelle vs. Fantastique 🗑️✨

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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    1 Std. und 12 Min.
  • Ronnie Kessel: CEO of Kessel Group – Motorsport, Family Legacy, & The Pursuit of Perfection On And Off The Track
    Dec 24 2025

    The Gstaad Guy sits down with Ronnie Kessel, CEO of Kessel Group, and co-founder of The I.C.E. St. Moritz, to explore a life shaped by speed, discipline, and a deep-rooted passion for the automotive world. From early dreams of becoming a racing driver and competing at the highest levels of motorsport, to inheriting the responsibility of the family business, following his father’s passing, Ronnie reflects on the pivotal moments that defined both his career and his character.

    The conversation dives into the transition from racing to leadership within Kessel Group, the balance between competition, dealership life, and classic cars, and why heritage matters as much as performance. Ronnie shares his perspective on how motorsport has evolved, the growing intersection of luxury and racing, and the shared values between craftsmanship in fashion and precision on the track. From obsession with perfection to lessons learned at iconic races such as the 24 Hours of Spa, this is a candid look at ambition, responsibility, and the enduring romance of cars.

    Filmed in Andermatt, Switzerland.


    Chapters:

    (00:00) Intro ✨

    (03:18) Racing 🏎️💨

    (04:44) F1 & Family 🏁👨‍👩‍👦

    (06:49) Sport Today 🏟️⚡

    (09:03) From Racing To The Family Business 🏎️➡️🏢

    (12:17) Racing, Dealership, or Vintage Cars? 🏁🚗

    (13:16) I.C.E. St Moritz 🧊🚘

    (14:36) Inheriting Responsibility 🧬⚖️

    (17:18) Then vs. Now ⏳🔄

    (19:17) C.A.R.S. 🚗📐

    (19:57) Racing As A Fashion 🏎️👗

    (21:13) Specialising vs. Expanding 🎯🌱

    (25:43) Importance Of Classic Cars & Heritage 🚘🏛️

    (27:01) What Do People Think Of Cars? 🤔🚗

    (30:46) Formula 1 🏎️🏁

    (34:24) 24 Hours of Spa ⏱️🏎️

    (36:43) Intersection of Luxury, Motorsport & Performance 💎🏎️

    (39:46) Shared Values Between Racing & Loro Piana 🤝🏻🧵

    (40:51) Perfection & Obsession 🎯🔥

    (43:37) Lessons Learnt 📘💡

    (45:49) Advice To Younger Self 🪞💬

    (50:54) Entering The Automotive World 🚪🚗

    (53:14) À La Poubelle vs. Fantastique 🗑️✨

    (55:18) Dream Three-Car Garage 🚗

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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    56 Min.
  • Giuliano Calza: Founder of GCDS – Branding Codes, Dreaming Big, Discipline, & Making Fashion Fun Again
    Dec 17 2025

    The Gstaad Guy sits down with Giuliano Calza, founder and creative force behind GCDS, to explore the mindset, conviction, and storytelling that shaped one of fashion’s most distinctive modern brands. From his upbringing and early dreams to moving to China and building a new life from scratch, Giuliano reflects on the moments of discomfort and discipline that fuelled his personal and creative growth.

    The conversation dives into the codes of branding, the meaning behind logos, and why being a strong storyteller is essential to building something that resonates. Giuliano speaks openly about values, perspective, and the importance of surrounding yourself with the right people and environment to grow. He also touches on why fashion lost some of its fun, what luxury really means today, and why belonging matters more than status. A candid look at conviction, creativity, and what it takes to turn vision into something lasting.

    Filmed at Mandarin Oriental, Milan.


    Chapters:

    (00:00) Intro ✨

    (02:22) GCDS 👕✨

    (05:23) Upbringing 👶🏻🏡

    (08:18) An Unserious Generation 😜📱

    (12:04) The Codes of Branding 🧬🏷️

    (13:13) Being a Dreamer ☁️💭

    (14:33) Moving to China ✈️🇨🇳

    (19:00) A New Life 🌅✨

    (20:51) I Was Given Back What Seemed Stolen 🔄💎

    (24:58) What the Logo Represents 🔣✨

    (28:36) Being A Successful Storyteller 📖🌟

    (32:02) Same Values, Different Perspectives ⚖️👁️

    (34:43) What You Look For In People Around You 🔍👥

    (37:20) Discovering Giuliano Calza 🔎⭐

    (39:57) Discomfort & Discipline Power Growth 🧗‍♂️🔥

    (43:24) Right Mindset And Environment For Growth 🧠🌱

    (44:55) Making The Most Out Of Situations 🔄💡

    (47:24) Strong Conviction 💪🏻🎯

    (50:27) Fashion Lost Its Fun 👗😕

    (53:30) Luxury Is Something To Belong 💎🤝🏻

    (55:30) À La Poubelle vs. Fantastique 🗑️✨

    (1:02:01) Advice To Self 🪞💬

    (1:04:48) Family Business 👨‍👩‍👧‍👦🏢

    (1:05:09) Driver For Success 🚗🔥

    (1:06:46) Heaven Alone Is Hell, & Hell With Friends Is Heaven 😈🤝🏻😇

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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    1 Std. und 9 Min.