We talk through the shock of seeing a powerful new Claude model appear and then get suspended, and we wrestle with what “national security” means when advanced AI becomes pay to play. We also dig into local AI hardware hype and how we plan to teach practical AI workflows and thought leadership at Content Crib 7.0.
• Claude’s new top tier model and why it got pulled
• National security concerns and the fear of cyber jailbreaks
• The bigger question of open access versus controlled access
• How our opinion shifts week to week as AI changes
• NVIDIA low cost local AI computing and what “offline” really means
• Why local models matter for privacy, internal workflows, and business value
• Using AI to support research, content planning, and personal brand credibility
• What we are building for Content Crib 7.0 and what attendees will learn
Join us October 16th and 17th in Bentonville for the number one healthcare networking event that also teaches you not only to build your personal voice and brand, also now AI tools are we walking through with the chance to win a nano supercomputer. Please grab a ticket. If you want to come, please reach out to us on LinkedIn, DM us.

The fight over where orthopedic surgery happens is really a fight over who holds the power. Ryan Van Puffelen joins us to explain how ambulatory surgery centers (ASCs) moved from “lower acuity” options to the center of modern ASC strategy, shifting control away from the hospital and toward surgeons, administrators, and new financial players.

We unpack the KOL to DOL transition, from key opinion leaders on conference stages to digital opinion leaders shaping what people believe on LinkedIn. Ryan shares what changed, why it matters, and how he built a consistent voice by picking specific lanes: surgeon autonomy, private equity in healthcare, infusion of operational support, and the messy intersection where all of it meets. If you care about healthcare leadership, orthopedic innovation, or building a personal brand that actually opens doors, this conversation gets practical fast.

Private equity gets the honest treatment too. We talk about when PE can help an ASC stay independent, fund upgrades, and professionalize operations, and when culture gets discounted and deals go sideways. We also call out the biggest online mistake we see in healthcare marketing: executives defaulting to corporate reposts that only get love from coworkers instead of creating trust with real people.

Subscribe, share this with a colleague in orthopedics or ASC leadership, and leave a review if it helped. What is one lane you want to own this year?

We celebrate Chris Grosse’s book launch of You Can’t AutomAIte Trust and dig into why real trust still beats any AI shortcut. We also preview Content Crib 7.0, where we’re bringing practical AI tools and agents that save time and push people toward higher-value work.

• why the book is built for sellers, founders, and leaders operating in the AI era
• how sobriety rebuilds trust with yourself first, then improves follow-through at work
• why 20% of first-month proceeds support the Heron Project and what the nonprofit does
• where to buy the book on Amazon and via chrisgrosse.co/book
• what AI agents can automate today, from research to spreadsheets to reporting
• the warning sign for roles that only pass information upward
• how Content Crib evolved from community building to implementation and now AI tools
• why the event shifts to a yearly format for easier scheduling and bigger momentum

I'll put the link in the in the show notes, whatever you're listening, or if you're on YouTube, it will be below.
Content crib 7.0.
And we're filling up fast.